Forrester eCommerce
SEPTEMBER 20, 2018
So where are all the GDPR enforcement actions? The General Data Protection Regulation (GDPR) entered into force at the end of May 2018, giving unprecedented powers to regulators. From ongoing regulatory audits to hefty fines and a range of new privacy requirements, the GDPR is the most dramatic change in data protection and governance in the last 20 years.
Fastr
SEPTEMBER 20, 2018
The first thing that probably comes to mind when you think of Instagram influencers is a blonde twenty-year-olds posing in front of a […]. The post Instagram Influencers: Why Are They Influential? appeared first on Zmags.
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Omniconvert
SEPTEMBER 20, 2018
Table of Contents Customer Satisfaction Surveys: Why run them? Create Your Own Survey in an Effortless Manner What Are Some Survey Examples from Our Customers? Bouncing Visitors Engaged Visitors Shoppers Clients/ Buying Visitors Some might say customer satisfaction surveys are nothing but a crime against surfing the web freestyle. Yet, no matter the stigma they […].
Wiser
SEPTEMBER 20, 2018
The perks of in-store crowdsourced data are endless, but who can benefit the most from these insights? The answer to this question is much more complex than it may seem, but at its core, almost all businesses can benefit. Before looking at the who, though, it’s important to know what types of data can be collected. With in-store crowdsourcing, you can acquire data on: Shelf health.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Steve Dennis
SEPTEMBER 20, 2018
Last week Nordstrom, the U.S.-based fashion retailer, announced the launch of a new loyalty program. Despite its rather uninspired name, The Nordy Club is intended to broaden customer engagement while increasing earn rates by 50% for members paying with a Nordstrom credit card. The new program also offers more access to services and personalized offerings.
Rishi Rawat
SEPTEMBER 20, 2018
After a recent visit with a local ophthalmologist, I received this Voice of the Customer survey request: I doubt this survey request was successful for a number of reasons. The heading has no personality and it is visually bland. If any patients decided to continue reading, they would have been met with similar copy that provides no incentive for completing the survey.
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Omniconvert
SEPTEMBER 20, 2018
Table of Contents Customer Satisfaction Surveys: Why run them? Create Your Own Survey in an Effortless Manner How to create your own survey using our tool What Are Some Survey Examples from Our Agency? Bouncing Visitors Engaged Visitors Shoppers Clients/ Buying Visitors Some might say online customer satisfaction surveys are nothing but a crime against […].
TradeGecko
SEPTEMBER 20, 2018
More wholesale businesses are hopping on the consignment bandwagon as market trends reveal this business model is increasing in popularity. Read on to find out what you stand to gain from selling on consignment , the challenges that you will face, and how to prepare for this consignment journey.
Omniconvert
SEPTEMBER 20, 2018
Table of Contents Customer Satisfaction Surveys: Why run them? Create Your Own Survey in an Effortless Manner What Are Some Survey Examples from Our Customers? Bouncing Visitors Engaged Visitors Shoppers Clients/ Buying Visitors Some might say customer satisfaction surveys are nothing but a crime against surfing the web freestyle. Yet, no matter the stigma they […].
Salsify
SEPTEMBER 20, 2018
Speed is critical in making Q4 product page edits. Every moment is a sales opportunity. And with brands pushing 76% more product page refreshes during the holidays, according to Salsify research, your brand needs a plan—and a team to swiftly execute that plan.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
CPC Strategy
SEPTEMBER 20, 2018
According to our Amazon advertising experts, there’s been a large shift detected recently among Amazon’s Sponsored Brands (formerly known as Headline Search Ads). > Read More. The post Why the Increase in Impressions for Sponsored Brands Campaigns? [And How to Fix It] appeared first on Retail Performance Marketing Blog - CPC Strategy.
OrderDynamics
SEPTEMBER 20, 2018
Why You Need A No-Coding Order Management System. No-coding order management systems are the evolution of retailing tech. Bold statement? Yes. Needed reality? Yes. Here is why. Platform Solution Challenges. Most OMS vendor systems in the mid-to-enterprise markets for retail are platform solutions. They stop at the platform layer. Platforms are code bases that provide a programming language and structure allowing developers to build order management solutions.
CPC Strategy
SEPTEMBER 20, 2018
Adding music to your Instagram stories is pretty easy — at least since June, that is. That’s when Instagram added customizable story music. > Read More. The post How to Add Music to Instagram Videos | Best Instagram Music Apps appeared first on Retail Performance Marketing Blog - CPC Strategy.
Powerinbox
SEPTEMBER 20, 2018
How people react to a certain color on your ad, website or landing page has a direct effect on your conversions. Will they click the button on your call-to-action? Will they read your pop-up graphic? Will they notice your email subscription box? Did you know that your conversion rate can increase without changing anything about your webpage except for the color of the call-to-action button ?
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Dynamic Yield
SEPTEMBER 20, 2018
Using our new Oracle Bronto Integration, automatically deliver timely, personalized emails at critical moments in the customer journey and gain access to a full suite of email personalization capabilities. The post Trigger Optimal Email Experiences with Our New Oracle Bronto Integration appeared first on Dynamic Yield.
Smile.io
SEPTEMBER 20, 2018
I’m going to say something you might not like to hear:
Dynamic Yield
SEPTEMBER 20, 2018
A product detail page (PDP) is a web page on an eCommerce site that presents a description about a specific product in view. The details displayed often include size, color, price, shipping information, reviews, and other relevant information customers may want to know before making a purchase. Typically, this information is presented alongside an actual […].
Optimizely
SEPTEMBER 20, 2018
Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. So how do you offer your buyers a smooth, consistent marketing message as they move across multiple channels and devices?
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Dynamic Yield
SEPTEMBER 20, 2018
Using our new Oracle Bronto Integration, automatically deliver timely, personalized emails at critical moments in the customer journey and gain access to a full suite of email personalization capabilities. The post Trigger Optimal Email Experiences with Our New Oracle Bronto Integration appeared first on Dynamic Yield.
Groove
SEPTEMBER 20, 2018
Unfortunately, there's not a single tactic for attracting new visitors to your site and converting them into loyal customers. Although paid advertising helps, spending thousands of dollars alone to increase traffic doesn't always lead to sales. Instead, we suggest developing a specific and comprehensive marketing strategy that is based on the conversion funnel.
ecomdash
SEPTEMBER 20, 2018
The landscape of ecommerce today is all about improving the customer experience. Today’s shoppers have high expectations when it comes to the online brands they patronize. As ecommerce has grown and more people are able to shop when they want, for what they want, it isn’t surprising that you now must consider allowing them to purchase products how they want.
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