Mon.May 13, 2019

Driving Investor Engagement

Forrester eCommerce

I’m just attending the CFA Institute Annual Conference here in London and one presentation really caught my attention today. Jane Henshaw, Head of Digital Research at Vanguard, shared her team’s research on Digital Financial Attention.[1]

How Retailers Can Capitalize On Mobile

Retail TouchPoints

By Samir Addamine, FollowAnalytics Retailers are trying to make up for lost time — and regain lost customers — by creating high-tech offline experiences that match the ease and convenience of e-Commerce.

Mobile 195

Optimizely Review and Pricing: Easy Experimentation (May 2019)

Ecommerce Platforms

Creating the perfect website is tough. That's where tools like Optimizely come in. You need to find the ideal host, a CRM system you can trust , even a reliable checkout process. Even if you get everything right first-time around, today's online stores are dynamic things.

Events 145

B2B Online 2019: How to take your commerce practice from good to great

GetElastic

For more than half a decade B2B Online has been a go to destination for B2B digital business leaders.

B2B 133

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

6 Ways to Use Facebook Marketing to Sell More Products

Bootstrapping Ecommerce

Use these 6 Facebook marketing methods to drive more visitors to your store or website from one of the top social media platforms in the industry. The post 6 Ways to Use Facebook Marketing to Sell More Products appeared first on Bootstrapping Ecommerce. Getting Traffic

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6 Mobile Ecommerce Trends to Drive Sales

SellBrite

The main challenge for any ecommerce business is standing-out and reaching customers, which can be incredibly difficult among the competition. All the more difficult, too, considering all the ways in which the ecommerce customer base is changing.

7 CPG Industry Trends and Opportunities For Digital Retailers in 2019

CPC Strategy

Online sales grew by nearly 35% in the CPG industry last year, highlighting a fast-growing segment in an otherwise slow-growth industry. Once bolstered. Read More. The post 7 CPG Industry Trends and Opportunities For Digital Retailers in 2019 appeared first on Retail Performance Marketing Blog - CPC Strategy. Ecommerce

Blog 66

Blend In While Standing Out: How to Create Effective Native Ads

Scalefast

Native advertising is a great way to drive customers to your eCommerce site — when done gracefully. Consumers continually build resistance to advertising messages. The same holds true for native ads.

PPC 62

The Ultimate Email Marketing Benchmarks for 2019: By Industry and Day

Sailthru

Metrics such as open, clickthrough and bounce rates are monumentally important parts of any email marketing program. That’s why our friends at Campaign Monitor compiled The Ultimate Email Marketing Benchmarks for 2019: By Industry & Day.

[Webinar] How to Enforce MAP and How Brands Find MAP Success

Wiser

Minimum advertised price policies. These pricing agreements are incredibly important for brands that want to manage their price position and control how they are priced by their resellers. On May 9 th , Wiser hosted a webinar that explored how to enforce MAP and how brands find MAP success.