Forrester eCommerce
JANUARY 28, 2019
In the United States, Europe, Canada, and India, January 28 is designated Data Privacy Day to mark the signing of the first legally binding, international treaty that dealt with data protection and privacy in 1981. Thirty-eight years later, technology has only further emphasized the need for privacy regulations and requirements.
Groove
JANUARY 28, 2019
Shopify reports that 82% of smartphone users consult their devices when making an in-store purchase. Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. Ultimately, going through this prior to investing time and money can be the difference between success and failure.
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Forrester eCommerce
JANUARY 28, 2019
The future of retail is already here: Alibaba’s New Retail is reshaping the retail landscape in China and beyond. JD.com, Tencent, and traditional retailers like Starbucks and Walmart are all jumping on the bandwagon. My latest report, New Retail Is Transforming Commerce, shows retailers what they can learn from early adopters and how they can […].
My Wife Quit Her Job
JANUARY 28, 2019
Have you ever wondered how Amazon merchants selling $2 items can possibly make a profit? The truth is that they are not. In fact, most sellers fail to calculate all of the fees associated with selling on Amazon and end up losing money as a result. To make matters worse, Amazon doesn’t exactly make it easy for you to tabulate all of your costs associated with selling on their platform and there are many hidden costs that Amazon doesn’t tell you about.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
GetElastic
JANUARY 28, 2019
Microservices has been gaining a lot of interest within the commerce industry; and many developers have already started experimenting with them. However, before you adopt microservices for your business you must understand what they are and why they matter. Senior architect, Matt Bishop lays down the groundwork to help organizations and developers determine if microservices are right for business.
Ecommerce Platforms
JANUARY 28, 2019
The value of all ethical spending in the UK (alone) grew as much as £38 billion in 2015! That's a lot of cash. In light of this, it's hardly surprising more and more ethical online shops have improved their digital marketing campaigns. So, here are our top ten favorite ethical online shops. Alongside each these brands, we've taken away a few things we can learn from them.
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Rishi Rawat
JANUARY 28, 2019
Did you know that, on average, you have to see an ad 7 times before you even notice it? Which means, many readers missed my last Tuesday announcement. Here’s what you missed: I’ve been thinking about and sharing ecommerce ideas for the last 12 years. In that time we’ve published over 500 articles. We know what our readers want … quick reads with actionable ideas.
A Better Lemonade Stand
JANUARY 28, 2019
Branding is everything, and that includes your product & shipping packaging. In this Packwire Review, we show you how to get it right the first time. The post Packwire Spotlight: Create Custom Packaging for Your Brand or Business appeared first on A Better Lemonade Stand.
Sailthru
JANUARY 28, 2019
Since 2008, Sailthru’s mission has been to help modern marketers improve customer lifetime value and drive revenue with our high-performance email, personalization and automation solutions. Now we’re in an even better position to do so as a part of CM Group, under the leadership of CEO Wellford Dillard. A Memphis native with a MBA from the University of Maryland, Wellford worked in management consulting, investment banking and equity research prior to the software industry.
CPC Strategy
JANUARY 28, 2019
You know the saying: a picture is worth a thousand words. This rings especially true when it comes to visual marketing. Visual advertising. > Read More. The post How Visual Marketing Works appeared first on Retail Performance Marketing Blog - CPC Strategy.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
TradeGecko
JANUARY 28, 2019
We’re already well into a new year and during this time it’s important to set ambitious business (and personal) goals!
2Checkout
JANUARY 28, 2019
Do you want to sell more? Who doesn’t? But you might be missing out on some key conversions because you’re not using the right words to promote your products or services.
Customer Communications Group
JANUARY 28, 2019
It’s time to take the pulse of your loyalty initiative, gauge its performance and fix any weak points before it’s too late. A loyalty audit that reviews these critical measurements is the first step. The post 6 Metrics to Include in Your Retail Loyalty Audit appeared first on CCG.
Dynamic Yield
JANUARY 28, 2019
The important characteristics of Valentine's Day for marketers to consider along with some strategies proven to show love and drive conversions. The post Be my valentine – an eCommerce marketers handbook to the most romantic day of the year appeared first on Dynamic Yield.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Demac Media
JANUARY 28, 2019
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Dynamic Yield
JANUARY 28, 2019
The important characteristics of Valentine's Day for marketers to consider along with some strategies proven to show love and drive conversions. The post Be my valentine – an eCommerce marketer’s handbook to the most romantic day of the year appeared first on Dynamic Yield.
RTP blog
JANUARY 28, 2019
By Jeffrey Cheal, Episerver There are two kinds of marketers today: those who use a firehose to drink up data analytics and those who haven’t even turned on the faucet. There’s a happy medium that exists when purposeful metrics flow into every part of a retail business. Whether you’re just dipping your toe into the analytics pond or you are drowning in data, here are three reasons to invest in the right kind of metrics to move your merchandise out and your marketing forward. 1.
ecomdash
JANUARY 28, 2019
Selling on Amazon means you’ll gain direct access to a platform that accounts for almost 50% of the ecommerce market in the US. Here’s how to improve your Amazon product listings to maximize sales, keep your customers happy, and minimize product returns. Optimize your Content. Content optimization is crucial when it comes to making your products stand out among your competitor’s Amazon product listings.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Frooition
JANUARY 28, 2019
You’re working hard to market your company and make sure you appear in search. Writing your descriptions, optimising images, and mastering most of the other elements of effective search engine optimisation (SEO). However, if you’re anything like many of the many e-commerce merchants we speak to, you may be struggling with meta descriptions. Meta descriptions don’t directly effect your SEO.
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