Tue.Aug 11, 2020

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Channel Reimagines Physical Events, Looking To Reopen Slowly

Forrester eCommerce

This week, we have seen two examples of physical channel events take shape after almost six months of virtual. In earlier research around communities, I have pointed to the 150 events per year that were happening before COVID-19. Most of these events carried on virtually, with mixed results. In most cases, vendors didn’t get the […].

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Paid Search Strategy: 4 Tips To Drive More Customers

Groove

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Get your content in front of the right audience and display your ads at the top of search engine results pages by leveraging eCommerce advertising. Paid Search Strategy: 4 Tips. Many eCommerce businesses struggle with deciding which is better for their business: SEO or paid search.

Customer 321
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How to Spy on Your Competitor’s SEO in 60 Seconds

Kissmetrics

Have you ever searched for a term on Google and wished that your website ranked for it? You know that if that traffic was going to you, it could change your sales, your revenue, and even your life. But sadly, that traffic is going to your competition. ??. Well, today we are going to change that. I just released a new version of the Ubersuggest Chrome Extension that will give you insights into your competition’s SEO strategy so you can beat them….

SEO 363
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What US Health Insurers Can Learn From The CX Leader In The Category

Forrester eCommerce

The approach that Florida Blue is taking to CX is working - and other insurers can learn from it. Learn how Florida Blue achieved a 5.8-point improvement in this year's CX Index.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Choose The Right Digital Marketing Agency

Kissmetrics

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. In today’s world, anyone with an internet connection can create a website and start offering services as an entrepreneur. The barriers to entry are slim to none. Which… is what makes choosing the right digital marketing agency so tricky.

Marketing 319
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Four Real-Life Examples Of How Agility Unlocks CX Innovation In E-Commerce

Retail TouchPoints

Consumers are getting harder and harder to impress. The bar for what makes a standout customer experience (CX) is rising every year. The key is to never settle for the status quo. Shopper expectations are always evolving and your customer experience should evolve with it. Keeping up requires a certain level of agility, as agile teams can test, learn and deploy much faster to make sure they’re always raising the bar.

eCommerce 279

More Trending

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Kroger Doubles Ship Assortment Via 3rd-Party Marketplace

Retail TouchPoints

As the pandemic has driven the adoption of e-Commerce to a level retailers didn’t expect to see for a year or more, many are speeding up the development of digital products and services that were further ahead on their technology roadmaps. For Kroger , the expansion of its Ship e-Commerce assortment through a third-party marketplace is the latest example.

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Retail continues to show signs of recovery

TalkingRetail

UK retail sales increased by 3.2% in July – this is the second consecutive month of growth since the start of the pandemic, new research reveals. The BRC–KPMG Retail Sales Monitor, covering the four weeks to 1 August, shows food sales grew year-on-year. Over the three months to July, food sales increased 8.2% on a.

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Circle K Will Retrofit Stores To Pilot Autonomous Checkout

Retail TouchPoints

Circle K will pilot a touchless autonomous checkout solution in one of its Phoenix locations and plans to add the technology to other store locations. Circle K, a division of Alimentation Couche-Tard , will retrofit the store with technology from Standard Cognition that will allow shoppers to walk in, take the items they want and walk out without having to scan anything or wait to pay.

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Spar remains committed to helping vulnerable people

TalkingRetail

Spar is continuing to work with charities around the UK to ensure vulnerable people living in local communities have access to food and essentials. Spar and 14 convenience and multiple retailers have been collaborating with Defra, the ACS and 24 charities – including Alzheimer’s Society, Age UK, Independent Age, RNIB, Carers UK, Scope, National Autistic.

Retail 126
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Strategies for Sunscreen and Supplement Brands to Maintain Shelf Space Amid the Rise in Private Label

Wiser

Part of our work here at Wiser is researching a variety of CPG 10K Annual Reports to identify the risks that businesses are facing. Our aim is to flag those that we can help alleviate with our online and in-store solutions. We’ve noticed one risk that is quite common, encompassing what could happen in the event of unfavorable market conditions. Companies generally predict that consumers would be more likely to purchase private label competitors with presumably lower prices.

Consumer 139
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KeyStore retailers help children get back to school

TalkingRetail

KeyStore stores in Scotland have been working with local communities to prepare children for returning to school this week. Retailers including Lee Narwan of KeyStore East Kilbride Village, Billy Bassi of KeyStore Cardonald (Mosspark Drive), Dev Narwan of KeyStore Barrhead (Main Street), Josh Singh of KeyStore More Kirkcaldy, Chris Watson of KeyStore Express Corseford, and.

Retail 122
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What follows suits in men's apparel?

RetailDive

As people dress down, Tailored Brands and Brooks Brothers are suffering. But neither that, nor the pandemic, means men's fashion is doomed.

Apparel 133
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Retailers ‘must do more’ to convince shoppers they’re protected in-store

TalkingRetail

High touchpoint areas of stores such as trolleys, baskets, and payment terminals are the most feared for the spread of Covid-19, new research reveals. The survey, ‘Consumer Attitudes to In-Store Safety During the Covid-19 Pandemic’ – commissioned by global retail solutions provider Cennox, found baskets and trolleys are considered by shoppers to be the most.

Retail 116
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Bankruptcies, abatements cost mall landlords hundreds of millions of dollars in Q2

RetailDive

A quarter defined by temporary store closures took its toll on REITs as major tenants filed for bankruptcy or sought breaks on rent.

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Warburtons rolls out new pack design for Gluten Free range

TalkingRetail

Warburtons has unveiled a new pack design for its Gluten Free range, in a move designed to “bring the brand more in line with the Warburtons core offering”. The packaging change coincides with the launch of the brands gluten-free Toastie loaf and “will ensure the Gluten Free range is more easily recognisable as being baked.

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Saks Fifth Avenue lays off store operations employees

RetailDive

The department store confirmed the workforce cuts as part of a shift in strategy, but declined to say how many or which employees will be let go.

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Nisa brings back pizza and ice-cream deal

TalkingRetail

The latest Co-op and Nisa Big Deal event is back in stores this month. August sees the return of the promotion comprising two Co-op own-brand pizzas and a tub of Ben and Jerry’s ice-cream for £5. Nisa says the same deal was well received by its partners last summer and with the warm weather and.

Events 104
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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What is Brand Share and How to Optimize It

Wiser

In the modern era of retailing, brands need accurate and timely price intelligence in order to show up in relevant product searches on marketplaces and ultimately drive brand share. In the past, capturing competitive and market-level insights from disparate competitors across myriad online shopping sites simply took too much time to yield the necessary results.

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How Can PXM Bridge the Gap Between Sales and Marketing Teams? | Salsify

Salsify

Even in this age of integrated digital, one of the most significant gaps that remains in corporate knowledge management is that chasm between sales and marketing teams.

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Retailers must prioritise secure and diverse payments for eCommerce success, says Kooomo

Retail Technology Review

As the impact of COVID-19 continues to drive consumers and merchants online, there is a growing need for retailers to focus on securing and diversifying the existing digital payment methods of their online stores to ensure the checkout process is as safe and frictionless as possible.

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Costcutter customers hail service during pandemic

TalkingRetail

Costcutter retailers helped their shoppers feel safe and delivered great customer service during the challenges of the Covid-19 crisis, a new shopper survey reveals. The Costcutter Supermarkets Group (CSG) survey, designed to understand more about changes in shopper behaviour as a result of the pandemic, heard from more than 1,000 shoppers through the group’s database.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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3PL and Social Chain announce partnership

Retail Technology Review

3PL, has been appointed by Social Chain to provide ecommerce order fulfilment solutions as the Manchester-based company continues to scale globally.

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Mud House launches global campaign

TalkingRetail

New Zealand wine brand Mud House is launching a marketing campaign called “Taste the Adventure”, in a move designed to “increase its share of the market”. The campaign will run across print and digital formats and aims to “capture the adventurous spirit of the brand” and to “strengthen” its position as it “looks to increase.

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CVS to sell DTC brand Public Goods in bid for the healthy shopper

RetailDive

The two started a pilot in January, and have now expanded it to put the brand's sustainable, health-focused products into 2,000 stores nationwide.

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Post Office figures show use of cash increased in July

TalkingRetail

The Post Office has reported a 24% increase in the use of cash in July, with cash deposits and withdrawals amounting to £2.4bn in the month. Data from the first Post Office Cash Tracker, which shows the billions of pounds deposited and withdrawn each month at its 11,500 branch locations, shows cash deposits at post.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Consumers favor smartphones for back-to-school shopping, study finds

RetailDive

Shoppers are more budget-minded during the pandemic, with the portion of people planning to spend less than $500 growing to 86%.

Consumer 100
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Co-op hits milestone with Deliveroo

TalkingRetail

Co-op has become the most widely available supermarket on the Deliveroo app. Deliveroo customers can now order from 400 Co-op stores serving towns and cities with a combined population of 27 million people across the UK. More than 600 grocery and household items are available to customers on the app, which are packed by Co-op.

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COVID-19 has reshaped the retail industry

RetailWire

Tractor Supply has been one of the big retail industry winners as the novel coronavirus pandemic has upended Americans’ personal and professional lives. Macy’s has been one of the big losers, having gone from being part of the S&P 500 in January to falling out of it by July. “It’s very Darwinian,” said Beth Ann Bovino, chief U.S. economist for S&P Global.

Retail 59
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Echo Falls launches hard seltzer range

TalkingRetail

Wine brand Echo Falls has added a range of Rosé Seltzers to its portfolio, in a move designed to “appeal to consumers looking to moderate their alcohol consumption”. The range is available in Blueberry & Hibiscus, Strawberry & Pink Pepper, and Raspberry, Lychee & Rosé flavours, combining Rosé wine, sparkling water, and fruit flavours, in.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio