Retail Technology Review
SEPTEMBER 24, 2019
By Ievgen Kustorovskyi, Head of Magento and specialist in eCommerce development, Ciklum. Building a custom e-commerce platform may seem like a daunting task and building one from scratch is not an easy task. These days, it’s increasingly becoming the preferred choice of online retailers who wish to take total control of their customer experience.
My Wife Quit Her Job
SEPTEMBER 24, 2019
A common question I often get asked is whether to start your ecommerce business selling on Amazon vs Ebay and which marketplace will make you more money. However, the answer isn’t clear cut and it depends on the nature of the products you sell. Over the years, my wife and I have sold on Amazon, Ebay as well as our own online store. And while we’ve been successful selling on all 3 platforms, there are distinct pros and cons with each.
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Wiser
SEPTEMBER 24, 2019
How did the biggest brands and retailers in the world get to the top? In part, they understood the competition. You can’t be the best—and stay the best—unless you know how you compare to your competitors, how you are different, and how you can capitalize on their mistakes to grow your market share. This is especially true regarding price. Consumers are incredibly price-sensitive.
BigCommerce
SEPTEMBER 24, 2019
Some might say that the holidays are a goldmine opportunity for businesses that sell online.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Kissmetrics
SEPTEMBER 24, 2019
When I started doing SEO on NeilPatel.com I used this advanced formula. to rank for 477,000 keywords. Over time, my traffic started to flatline and I wasn’t ranking for many more keywords, even though I was continually creating more content. But then I figured out a simple hack that took me from 477,000 keywords to 636,363 keywords as you can see in the image above.
Forrester eCommerce
SEPTEMBER 24, 2019
What should our omnichannel scorecard look like? What key metrics should be included? What metrics are we missing? These are some of the questions I often get from retailers. Retail performance dashboards will most certainly include touchpoint-focused, point-in-time metrics such as online conversion rates. These are valuable measures, but conversion rates alone do not give […].
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
SEPTEMBER 24, 2019
Customer experience (CX) is clearly top of mind for marketers. When we asked B2C marketers about their annual priorities, only growing revenue beat improving CX. Marketers want better CX more than they want to improve their ability to innovate or accelerate their shift to digital business.[i] We agree: Marketers need to champion improved CX for […].
SellBrite
SEPTEMBER 24, 2019
As one of the most popular online marketplaces available, Amazon offers sellers the opportunity to reach a wide and diverse audience. For customers, part of the appeal is the millions of products available for sale every day — across 36 Amazon product categories. From personal care items to the latest tech gadgets, customers are confident Amazon has what they need.
Forrester eCommerce
SEPTEMBER 24, 2019
We are delighted to publish “The Forrester Wave™: Anti-Money Laundering Solutions, Q3 2019” this week. While we have evaluated fraud management offerings in the past, this report marks the first time we have looked directly at anti-money laundering services. In our 32-criterion evaluation of anti-money laundering (AML) solution providers, we identified the eight most significant […].
Webbula
SEPTEMBER 24, 2019
Email Geeks! If you had the chance to make it up to Boston last week for the Martech Conference, then you would have come across the handy Periodic Table of. The post 2019 PERIODIC TABLE OF EMAIL OPTIMIZATION & DELIVERABILITY | Presented by Marketing Land and Third Door Media Inc. appeared first on Webbula.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Forrester eCommerce
SEPTEMBER 24, 2019
Trade Promotions are hard to execute We all know that sometimes brands run promotions that don’t seem to make sense. I expect that you have seen buy- one-get-one-free offers in stores with bare shelves. Colleagues say that movie themed merchandise, often hits the stores just when the movie season is over. We have marvelled at […].
retailnext
SEPTEMBER 24, 2019
In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. The introduction of big data in retail allows retailers to curate more relevant, valuable and enjoyable experiences for their shoppers since customer da
Retail Technology Review
SEPTEMBER 24, 2019
Office of National Statistics (ONS) retail figures for August highlighted the pre-Brexit wobble in consumer confidence, says the home delivery expert ParcelHero, with sales volumes down -.2% compared to July, and department store sales continuing to tumble -1.3% on the previous month and -2.5% on August 2018.
ecomdash
SEPTEMBER 24, 2019
Are you ready for the biggest online shopping weekend of the year? Read our 7 ecommerce tips for the Thanksgiving weekend, Black Friday, and Cyber Monday. The post Thanksgiving Weekend Ecommerce To-Do List: 7 Ways to Prepare appeared first on Ecomdash.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Forrester eCommerce
SEPTEMBER 24, 2019
Spain’s BBVA has come top in Forrester’s global mobile banking app reviews for the third year in succession. Over the past few months, a team of Forrester analysts and other researchers has reviewed the functionality and user experience of 54 leading mobile banking apps from around the world. We’ve published the results in a series […].
ecomdash
SEPTEMBER 24, 2019
Pricing and inventory preparation are cornerstones of successful ecommerce, especially during the holidays. Maximize your returns with these 7 expert tips. The post 7 Holiday Inventory Prep & Pricing Strategies appeared first on Ecomdash.
TradeGecko
SEPTEMBER 24, 2019
Guest post by Arka Black Friday is one of the most important retail and spending events in the United States. In 2018, the National Retail Federation predicted that 164 million people shopped in stores and online from Thanksgiving through Cyber Monday - spending around $14 billion! Black Friday is the day on which many retailers traditionally make enough sales to put them in the black for the year, so it’s crucial you get everything right.
ROI Revolution
SEPTEMBER 24, 2019
Published September 24, 2019. Marketing News Highlights. 2019 Facebook Full-Funnel Report: Data + Insights for Social Media Advertising Success. Focusing solely on bottom-of-funnel tactics, conversions, and last-touch attribution is a recipe for failure. Brand awareness, reach, and engagement are becoming increasingly crucial to brand success throughout the customer’s entire path to purchase.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Forrester eCommerce
SEPTEMBER 24, 2019
The CDO role has now crossed the chasm! It’s hard to have missed the news that data is important these days. Leaders recognize that they are sitting on a wealth of data. But it’s not enough to stockpile it. They know they need to put it to use, to derive insights from it to drive […].
Liveintent
SEPTEMBER 24, 2019
LiveIntent has recently gotten a lot of press coverage for our work with direct-to-consumer brands. By pouring through our reams of data from the plethora of D2C brands running campaigns with us, we’ve been able to pull some interesting insights that point to some of the best practices we’ve learned with our vast experience in helping D2Cs find incremental audiences and bring them the performance they need at the prices they can’t get on other logged-in platforms.
Prisync
SEPTEMBER 24, 2019
DTC e-commerce vendors are completely changing the game of online selling. Through bypassing traditional distributors and department stores, vendors can take back control and sell directly to the consumer. The way big online marketplaces and department stores price their products is wildly different from how everyday e-commerce stores do. If you’re currently building a larger.
FastSpring
SEPTEMBER 24, 2019
Software companies around the world work hard every single day to build products and services their customers will love. At FastSpring, we have the unique opportunity to witness this magic happen with thousands of our amazing sellers. We know that building these products and services is only one piece of the puzzle for companies selling digital products online.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Prisync
SEPTEMBER 24, 2019
DTC e-commerce vendors are completely changing the game of online selling. Through bypassing traditional distributors and department stores, vendors can take back control and sell directly to the consumer. The way big online marketplaces and department stores price their products is wildly different from how everyday e-commerce stores do. If you’re currently building a larger.
GetElastic
SEPTEMBER 24, 2019
The National Retail Federation (NRF), reported that major US retail container ports saw an unusually high number of imports from China just before the new September 1 st tariff took effect. NRF also reports expectations to see a surge again right before the next round of tariffs take effect in December. The December tariffs will impact electronic items such as, cell phones, laptops and video games.
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