Fri.Mar 18, 2022

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Why NFTs Will Change Brand and Influencer Marketing Forever

Retail TouchPoints

In the world of digital consumerism, non-fungible tokens or NFT technology is still a relatively new trend. Even though it has not been around for very long, it’s created such a long-lasting impact in its short lifespan that it will be transformative for the ecommerce market in the years to come. The Impact of NFTs on Brands. NFTs are individually certified, verifiable and non-interchangeable objects.

Marketing 305
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Breaking Down Omnichannel Commerce Trends with BigCommerce’s Sharon Gee

BigCommerce

Amazon receives an average of 5.2 billion visits per month, the hashtag #TikTokMadeMeBuyIt now has more than 346.

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Neiman Marcus Group Appoints Former Guess? Exec as CFO

Retail TouchPoints

Neiman Marcus Group has appointed former Guess? executive Katie Anderson as EVP and CFO, reporting directly to CEO Geoffroy van Raemdonck. In her new role, Anderson will drive all financial functions for the company as well as risk management, real estate, supply chain and tracking progress toward the luxury retailer’s growth execution and strategy.

Banking 298
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How Inventory Automation Benefits eCommerce Merchants

Groove

What Is Inventory Automation? Inventory automation enables eCommerce merchants to create a frictionless back end experience for employees and front end experience for customers. Inventory automation , or inventory management, is when businesses use software to manage SKUs in their warehouse in real time. Automating the management of inventory makes it easier for businesses to process and fulfill customer orders, manage data critical for warehouse operations and track inventory levels.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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NRF Forecasts 6%-8% Annual Retail Sales Growth in 2022

Retail TouchPoints

The NRF is forecasting retail sales growth of 6% to 8% in 2022 for a total ranging from $4.86 trillion to $4.95 trillion. Online sales will continue to grow faster than overall retail sales, rising 11% to 13% for a total of $1.17 trillion to $1.19 trillion. NRF estimates do not include motor vehicles, gasoline and restaurants. The association is looking ahead to strong job growth and declining unemployment in 2022, but full-year GDP growth is forecast to slow to approximately 3.5% as the Federal

Retail 246
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The Impact of the Russia-Ukraine War on E-commerce Shipping

lateshipment

The global supply chain has had a really wild time for the past couple of years. First came the pandemic, then came port logjams, and now we’re in the midst of the Russia-Ukraine war — adding more troubles to the existing chaos. While different countries have conflicted with each other in the past, this full-blown Russian invasion of Ukraine is treated differently by the countries of the world, especially the U.S, since they tend to lose a lot more compared to the others.

eCommerce 182

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Best Help Desk Software for Small Business

Ecommerce Platforms

Looking for the best help desk software for small business users? You’re not alone. Help desk software is crucial in a world where customer experience is the key to running a successful company. Not only does it help you to keep track of your interactions with customers, but helpdesk technology can also make your teams more productive and efficient too.

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Productivity Tools That Will Make Your Marketing Easier

Digital Doughnut

Work faster, and achieve quick results with top-notch productivity tools. Responding to emails, keeping up with social media, and following up on customers can get overwhelming for marketers and business owners. However, you don't have to do it all by yourself. Instead, you can automate these tasks using productivity tools.

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Multichannel Commerce Series: Market at the Right Time

ChannelAdvisor

This is the second installment in our new, weekly blog series on multichannel commerce. Missed the first blog? Check it out here: How to Connect to the Right Channels. . It’s getting pretty crowded in the e-commerce space — and brands can feel it. Even with more marketplaces to sell on than ever (from Amazon to Walmart to Zalando), standing out above the crowd has become increasingly difficult. .

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The Weekly Closeout: Saks Off 5th rebrands and Parachute stirs up debate over catalog cover

RetailDive

The luxury off-price retailer launched a new campaign, "Where Fashion Takes Off," and the DTC brand sparked conversation over its latest marketing play.

Fashion 101
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Make Your Digital Campaigns Shoppable

ChannelAdvisor

Consumers want the ability to purchase their favorite products no matter what channel they’re in. Are you doing everything you can to keep them on the path to purchase? Today’s shoppable media technology extends far beyond your brand website, which is exciting news if you’re a brand that executes any sort of digital campaigns. That includes your email campaigns, digital advertising, social commerce and even your video content.

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Amazon is slowing down its fulfillment center spend. What's next?

RetailDive

Heightened demand put Amazon's distribution buildout into overdrive. To speed up delivery and limit costs, it will have to invest more.

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Multichannel Commerce Series: Market at the Right Time

ChannelAdvisor

This is the second installment in our new, weekly blog series on multichannel commerce. Missed the first blog? Check it out here: How to Connect to the Right Channels. . It’s getting pretty crowded in the e-commerce space — and brands can feel it. Even with more marketplaces to sell on than ever (from Amazon to Walmart to Zalando), standing out above the crowd has become increasingly difficult. .

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DTC shoe brand Birdies showcases first lace-up shoes in new campaign

RetailDive

Activist and author Blair Imani and interior designer Brigette Romanek star in the company's marketing for the new collection.

Marketing 102
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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GameStop ripped for tough quarter and NFTs marketplace

RetailWire

GameStop reported an unexpected loss of $1.86 a share in the quarter ending Jan. 29. It also announced that it will launch a marketplace for nonfungible tokens (NFTs) by the end of the second quarter.

Article 52
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VF Corp names Kevin Bailey global brand president of Vans

RetailDive

Bailey was president of the brand from 2009 to 2016 — a time when revenue grew to over $2 billion.

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Delivery drivers take a hit from high gas prices

RetailWire

Gig workers delivery people and food orders for DoorDash, Lyft, Uber and others are taking a hit from rising gas prices. The drivers have traditionally not been reimbursed for miles driven since they are independent contractors. Lyft and Uber have recently added surcharges to help drivers offset the costs of filling up their tanks.

Other 52
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GameStop's loss widens in first year of transformation under Ryan Cohen

RetailDive

The retailer is growing inventory, launching new technology initiatives and losing money even as its sales grow.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Another wave of COVID-19 is on the way

RetailWire

Every wave of COVID-19 to date has included outbreaks in Europe before moving into the U.S. A new wave of the virus has spiked in France, Germany and other European nations with cases up markedly in recent weeks. Recent testing of wastewater in the U.S. shows an increase in the BA.2 variant, another sign that a new wave of cases is likely.

Other 52
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What new ownership could mean for Kohl's

RetailDive

The department store may be on the brink of being sold. So far, it doesn't look good.

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Best eSignature Software Solutions of 2022

Digital Doughnut

eSignature solutions offer better user-experience because the users are not averse to technology and find it hard to refuse a digital signature that facilitates doing business online.

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21 Best Email Automation Software Tools for Running on Autopilot

eCommerce CEO

In a small business, you’re wearing many hats. We all have the same 24 hours in a day, so email automation software can step in. Read more.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Next Trillion-Dollar Business You Haven’t Read About Yet

Retalon

Written by Retalon CEO, Mark Krupnik, originally published in Entrepreneur. The commonly accepted definition of artificial intelligence (AI) is the capability of a computer to decide without human intervention. Let’s think about this for a moment: If I taught a computer that 2 plus 2 equals 4, then from that moment on this computer will be able to answer the question “How much is 2 plus 2?

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Self-driving tractors may soon be found down on the farm

RetailWire

John Deere is getting ready to roll out self-driving tractors to help famers plough their fields day or night. The automated vehicles will help address labor shortages that have negatively affected the agricultural sector.

Article 40
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Peer Insights: How Wood Residential Sways Gen Z Renters

PERQ

The fastest growing segment in the U.S. renter market, Gen Z renters now lead multifamily market trends — particularly as their habits and priorities differ sharply from earlier generations. How do you sway these modern renters to click, interact, book a tour, and lease a multifamily unit? Brian Ericson, Senior Vice President of Marketing, and Kira Brown, Senior Marketing Manager at Phoenix-based Wood Residential recently shared the trends they’re seeing and how they’re attracting today’s genera

Seminar 36
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Grocery stores are few and far between in rural America

RetailWire

Food deserts are often associated with economically depressed areas of urban America but the problem extends to rural parts of the country where people often have to travel long distances to stock up on groceries.

Travel 40
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Next Steps in Sustainable Apparel Retail: Consumer Communication and Carbon Offsets

Retail TouchPoints

A growing number of consumers are concerned about how their purchasing decisions impact the planet, but even the most sustainability-savvy customer may be confused about how best to align purchases with their green principles. That is a big reason this growing group of shoppers is eager to learn more about the sustainability actions being taken by retailers.

Apparel 312
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Sycamore Partners considers bid for Ted Baker

RetailWire

Sycamore Partners has until April 15 to make a firm offer to acquire Ted Baker. The UK fashion retailer is in the midst of a three-year turnaround plan. The private equity firm is known for acquiring struggling retailers.

Fashion 40
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Uncle Vanya looks to occupy McD’s place in Russia

RetailWire

Uncle Vanya, a restaurant business named after a play by Anton Chekhov, has a logo that is remarkably similar in appearance to McDonald’s. It also appears as though the plan is for the company to occupy the spaces left by the restaurants McDonald’s closed in Russia due to that country’s attack on Ukraine.

Article 40
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Burger King’s Russian partner refuses to close stores

RetailWire

Restaurant Brands International (RBI) is looking to divest its 15 percent share of the 800-plus Burger King restaurants in Russia. The company’s partner in Russia has refused to shutter its operations. “Would we like to suspend all Burger King operations immediately in Russia? Yes. Are we able to enforce a suspension of operations today? No,” said David Shear, president of RBI.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib