Forrester eCommerce

JANUARY 29, 2020

One of my favorite things about covering the bot management market is that bots are not just a security issue. Sure, it’s common for bots to conduct credential stuffing attacks with a bunch of stolen usernames and passwords, but that just scratches the surface of the bot problem. Attackers also use bots to perform reconnaissance […].

Management 337

Management Marketing Customer 337

Store Growers

JANUARY 29, 2020

Being good at Google Ads doesn’t mean that you can run and scale profitable campaigns. That might sound weird. But it is true. And the reason I know this is because I’ve failed at it plenty of times. Sometimes it was because the business wasn’t ready to run ads , sometimes it was because I was lacking in some other area. This article is about the last part.

PPC 113

PPC Article eCommerce Shopify 113

Forrester eCommerce

JANUARY 29, 2020

The recent news concerning the hacking of Amazon CEO Jeff Bezos’ mobile phone demonstrates that corporate executives are perfectly legitimate collection targets for governments. Powerful individuals should expect to be targets of criminals, activists, and governments. Furthermore, anyone in failing relationships could be a target for a partner installing “stalkerware.

Mobile 321

Mobile Customer 321

FastSpring

JANUARY 29, 2020

Keeping up with the latest and greatest in ecommerce can be a lot of work. Between new legislation going into effect and shifting consumer preferences, the ecommerce landscape is anything but stagnant. But don’t worry, we got your back. As your global ecommerce partner, we make it our mission to stay on top of the latest trends. This way, we can ensure that we’re not only improving our ecommerce solution to better meet your needs, but also the ever-changing demands of the digital economy.

Payment Services 80

Payment Services Merchant Services Payments eCommerce 80

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

JANUARY 29, 2020

The market for governance, risk, and compliance (GRC) technologies is competitive, diverse, and supports a broad range of capabilities. Having many options to choose from is a good thing; having too many options without a clear sense of what you need, what you can afford, or what resources are available to utilize the technology you’ve […].

Technology 294

Technology Marketing Management 294

PERQ

JANUARY 29, 2020

The largest prize ever to be awarded in the FATWIN sweepstakes sponsored by PERQ and Larry H. Miller Dealerships has been claimed by 52-year-old Michael Bozner of Glendale, Arizona. Bozner was presented with a ceremonial $100,000 check at the Larry H. Miller Toyota Peoria. The post Arizona Man Wins Largest Prize Ever in PERQ FATWIN Sweepstakes appeared first on PERQ.

Presentation 36

Presentation 36

SellBrite

JANUARY 29, 2020

Between the millions of products Amazon sells itself and the millions of items available on the website from third-party sellers, it’s no surprise that many merchants often sell the same products. These identical items compete for sales, but some have a particular advantage over others: They’ve won the Amazon Buy Box. The Amazon Buy Box is the top-right section of a product page where customers can add items to their cart or even make a purchase with a single-click, as illustrated below.

Shipping Costs 112

Shipping Costs Fulfillment Merchant Services Shipping 112

Forrester eCommerce

JANUARY 29, 2020

Forrester published a piece on RCS called: “More Myth Than Magic – For Now.” (report is here if you are a client). For those of you not following RCS, it’s basically the carrier’s upgrade to SMS which is nearly 30 years old at this point. There have been a couple of recent announcements that I […].

Customer 247

Customer 247

UpSellIt

JANUARY 29, 2020

UpSellit’s first ever webinar, “ Leveraging Q1 Holidays to Create Ecommerce Strategies ,” is now available to watch anytime. In this Q1 holiday overview, UpSellit emphasizes the importance of seasonal marketing in the ever-changing ecommerce space. Among the topics covered are: -Why seasonal marketing is more relevant than ever. -How seasonal marketing can be used to enhance your campaigns.

Webinar 87

Webinar Improvements Gifts Games 87

Forrester eCommerce

JANUARY 29, 2020

Measuring the business value of a specific investment — and thus measuring ROI — is often easier said than done. It can be confusing with so much information and so many different measurements. Should you look at cost savings, sales, employee productivity, operational efficiency? Which sales, which employees, which costs? Following Forrester's TEI framework can help you get started.

Operations 219

Operations Information Customer 219

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

JANUARY 29, 2020

Many AI practitioners and those exploring AI solutions expect to reap the benefits of AI technologies simply by adopting licensed API services in the cloud. However, in many cases, an out-of-the-box solution is not enough to solve ongoing business challenges. A three-month pilot implementation is usually only enough to demonstrate the value of the concept […].

Technology 219

Technology 219