Mon.Jun 17, 2019

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The Rise Of Virtual Care: Key Takeaways From Forrester’s New Wave™

Forrester eCommerce

Virtual care is about to hit a major tipping point — in 2020, investments in virtual care are expected to outpace those in traditional care delivery. While the virtual care market continues to mature, healthcare organizations (HCOs) must develop an enterprisewide strategy to support comprehensive virtual care deployment. We identified three key observations that should […].

Marketing 337
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Ecommerce Shipping – A Step by Step Guide for 2019

Ecommerce Platforms

Global ecommerce sales are currently topping $3.5 trillion and cumulative data anticipates a 276% increase in global retail over the most recently tracked period. If you’re just starting out your ecommerce business, the first thing to learn is that global sales require global presence. This, of course, does not entail setting up multiple brick-and-mortar stores or international warehousing, but it does require a strategic and well-thought-out approach to shipping.

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The Next Horizon Of Federal CX

Forrester eCommerce

The US federal government — and governments around the world — have officially embraced customer experience (CX) improvement as a key goal. That’s great news, since our research shows that better CX leads to mission success and the efficient use of taxpayer funds. Right here in Washington: The President’s Management Agenda includes “improving customer experience” […].

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Three Ways Customer Support Is Reshaping Retail

RTP blog

By Anand Janefalkar, UJET As consumer values and priorities are shifting towards a more multichannel and digital experience, we are watching the retail industry evolve right before our eyes. However, whether you’re online, in a store, or in an app, simply having a great product and a competitive price is no longer enough. According to the 2019 State of Service report by Salesforce, 80% of customers now consider their experience with a company to be as important as its products.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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First Forrester New Wave™ On B2B CDPs Sets The Bar For An Emerging Market

Forrester eCommerce

Woohoo! We just published “The Forrester New Wave™: B2B Customer Data Platforms, Q2 2019” report, which profiles the 13 most significant vendors in this market: Arm Treasure Data, BlueVenn, CaliberMind, Celebrus, Dun & Bradstreet, Evergage, FirstHive, Lattice Engines, Leadspace, Lytics, Radius Intelligence, Tealium, and Zylotech. Based on our comprehensive criteria, Forrester’s take is that Lattice […].

B2B 322
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Evolution and Variation with “line & slope” charts in Tableau

Canonicalized

Love line charts? Love slope charts? Why not put them together? In this article, I am going to show you why this is not always a good idea and some good use cases of how they could work well. People think computers will keep them from making mistakes. They’re wrong. With computers you make mistakes […]. The post Evolution and Variation with “line & slope” charts in Tableau appeared first on Canonicalized.

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Shopify vs Squarespace. Compare eCommerce Features, Pricing, Pros & Cons

TradeGecko

How does Squarespace compare with Shopify as an eCommerce platform? As a small business owner, you have enough headaches to contend with. What you need is an eCommerce sales platform that is not only reliable but also tailored to yours and your customers’ needs. But how do you decide which eCommerce platform fits this bill? That’s why we’ve gone out and done the hard part for you.

Shopify 104
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Our New eCommerce Facebook Ads Strategy for Finding New Audiences with High ROAS

Inflow Insights

We’ve developed a framework for structuring eCommerce Facebook Ad campaigns, which initial results show can achieve 3x ROAS while targeting top-of-funnel cold audiences in a new way. We think it’s a big advantage to target these audiences, because typically eCommerce brands limit their campaigns to high-frequency remarketing that targets existing audiences for immediate sales.

eCommerce 104
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How We Built A Six-Figure Affiliate Marketing Business [Case Study]

SellBrite

Using affiliate marketing to grow your ecommerce sales is a solid strategy, and something that Mike Ugino recently wrote about. But I want to take you behind the scenes of our own affiliate business so you can start to piece together how this all works. My wife Kayla and I built a six-figure affiliate marketing business in under two years. To give you an idea of what that looks like, here’s a screenshot of our Amazon Affiliates dashboard last month: I’m going to share how we built The Wandering

Marketing 102
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Top IRCE 2019 Sessions You Can’t Miss

ROI Revolution

IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. Do you know what sessions you’re attending? There are over 130 to choose from, but there’s no need to feel overwhelmed. We’ve compiled a list of some of the top sessions to check out at IRCE 2019. For a more in-depth idea of what these sessions are like, you can review our IRCE Day 1 and Day 2 recaps from last year.

eCommerce 100
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Neiman Marcus kicks the can down the road. So now what?

Steve Dennis

Last week brought two big pieces of Neiman Marcus news. The day started with the announcement that the company had successfully extended the maturities on some $4.6 billion in debt. Then, a few hours later, Neiman’s reported quarterly results , which were concerning. After six consecutive quarters of growth, comparable sales were down 1.5%, and the luxury retailer posted a net loss of $31.2 million for the quarter.

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The hybrid customer care model – effective and affordable support

PFS

Providing highly responsive, brand-centric customer service is critical for retailers who want to keep up with today’s On-Demand Economy. Many of these retailers are struggling to find an effective means of doing this without breaking the bank. Today, we’re taking a closer look at an alternative solution option that could be the answer – hybrid onshore/nearshore customer care.

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Marketing A BigCommerce Store in 2019 – 5 Most Effective Techniques

Frooition

Marketing a BigCommerce store, it’s always important to keep consistent branding. From your products to your customer service responses. Branding goes far beyond adding your logo to everything. But when marketing a BigCommerce store , it’s easy to get lost in the numbers and forget the importance of making a good first impression. The most important part of your customers’ experience is the first impression, followed by your effort to continue that experience through the cours

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29 Relatable Memes for Wireless Retailers

iQmetrix

The wireless industry is complicated, ever-changing, and full of highs and lows. If you're in the industry and work to make every customer's dream come true, you get it.

Retail 42
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Amazon and eBay Reduce Fees in Europe and UK

Payoneer

Good news for Amazon and eBay sellers — your fees are being reduced! Amazon referral fee changes. As of June 5, 2019, Amazon began reducing referral fees for specific categories of merchandise. Here’s how it works: Referral fees are paid by sellers on each item sold. This fee is computed on the total sales price, which includes taxes calculated through Amazon’s VAT calculation services.

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Microservices and payments: what you need to know

GetElastic

Digital commerce experiences are increasingly stepping outside the bounds of the dot.com website. To make newer touchpoints such as mobile apps, in-store digital, interactive display, rich content and IoT natively shoppable, or support one-touch, gesture or voice-enabled transactions, merchants need to extend payment processing anywhere. The key to achieving anywhere commerce is API-driven systems that allow applications to share and process data.

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The 1000 Challenges of Progressive Web Apps on iOS

Onilab User Guides

Progressive web apps are a nice alternative to native apps for your mobile e-commerce strategy. They are not real applications. They don’t need to be downloaded or installed. They don’t have to be submitted to the AppStore. And more importantly, their icons are indistinguishable from “normal” apps. March 19, 2018, Apple has finally added the essential technologies necessary to introduce Progressive Web Apps to iOS.

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How to Convert Customers with the AARRR Funnel and Email Marketing

Email Audience

If there is one goal that unites all business, it is the need to generate sales and retain customers.But in reality, not every business is achieving this goal. Some customers get lost in the process. The AARRR framework is made for businesses to convert and retain leads through a scalable customer journey. Your email marketing has a lot to do with how you move leads through your AARRR funnel and convert them into customers.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.