Marketers: Technology May Make Your Job Obsolete; Now Here’s The Good News
Forrester eCommerce
APRIL 22, 2022
Automation, artificial intelligence (AI), and analytics are eating into marketers' roles. But with that change comes opportunity.
Forrester eCommerce
APRIL 22, 2022
Automation, artificial intelligence (AI), and analytics are eating into marketers' roles. But with that change comes opportunity.
Retail TouchPoints
APRIL 22, 2022
Perhaps you’re laser-focused on discovering ways to maximize ecommerce revenue; perhaps you seek store designs that promote experiential retail, but on a budget; or maybe you want to determine whether live shopping and the metaverse are a fit for your business. Good news: you can satisfy your curiosity on these and dozens of other topics in one place, the 2022 Retail Innovation Conference & Expo , coming up May 10-12 at McCormick Place in Chicago.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Forrester eCommerce
APRIL 22, 2022
Get ready for the semi-nationalization of public cloud security in the US. The Secure Cloud Business Applications Technical Reference Architecture (SCuBA TRA) from the Cybersecurity and Infrastructure Security Agency (CISA) provides a wide-ranging set of cloud security requirements for civilian agencies that have thus far been outside the boundaries of the FedRAMP program.
Retail TouchPoints
APRIL 22, 2022
Almost every retailer has a plan to green its operations, from sourcing more sustainable products to adopting solar power, and on Earth Day these efforts are brought to the forefront. At a time when 84% of companies have incorporated corporate social responsibility into their business strategies, it can be hard to develop programs that stand out as truly unique.
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
APRIL 22, 2022
The concept of ‘sustainability’, as we know it today, was first introduced in 1987 in the famous Brundtland (for Dr. Gro Harlem Brundtland) Report produced by several countries for the UN. The report defined sustainable development as meeting ‘the needs of the present without compromising the ability of future generations to meet their own needs’ […].
Retail TouchPoints
APRIL 22, 2022
Starboard Cruise Services , LVMH Moët Hennessy and Celebrity Cruises are launching an immersive luxury shopping experience onboard the cruise ship Celebrity Beyond. The curated vacation will embark from Southampton, UK on April 27, 2022 and include retail offerings that showcase notable fashion brands, wellness collaborations and sustainable offerings on its voyage to Western Europe.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Retail TouchPoints
APRIL 22, 2022
Amazon is creating a $1 billion venture investment program, the Amazon Industrial Innovation Fund (AIIF), with the goal of supporting innovation in customer fulfillment, logistics and the supply chain. The AIIF will focus on companies with solutions that can incrementally increase delivery speed and further improve the experience of employees working in warehousing and logistics fields.
Forrester eCommerce
APRIL 22, 2022
Hello, my name is Fahad Ehsan, and I am the newest analyst on the Forrester’s Security and Risk team. I will be joining Fred Giron, Jinan Budge and David Holmes doing research in Managed Security Service Providers, Vulnerability Management, Zero Trust and Cloud Security. Tell Us About Yourself I was born and raised in Lahore, […].
Retail TouchPoints
APRIL 22, 2022
Almost every retailer has a plan to green its operations, from sourcing more sustainable products to adopting solar power, and on Earth Day these efforts are brought to the forefront. At a time when 84% of companies have incorporated corporate social responsibility into their business strategies, it can be hard to develop programs that stand out as truly unique.
Forrester eCommerce
APRIL 22, 2022
A few mind shifts can help portfolio marketers capitalize on sources of growth that they may have overlooked.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
My Wife Quit Her Job
APRIL 22, 2022
Amazon Posts is a social media platform for ecommerce sellers and shoppers. Similar to Instagram and Facebook, you can post images and captions to promote your entire product line in Amazon’s product feeds. In addition, customers can “follow” you on Amazon which allows you to increase your brand’s visibility and build an audience.
Digital Doughnut
APRIL 22, 2022
Standard marketing we were used to in the past no longer exists in the marketing industry today. If you want to stay competitive, you have to keep updated with your customers' needs, while being present on social media continues to be an essential asset. That's why following the guidelines we offer can help you take your digital and video marketing approach to new heights.
RetailDive
APRIL 22, 2022
However, critics have raised concerns about installment services saddling consumers with more debt and urged for regulatory scrutiny.
RetailMinded
APRIL 22, 2022
Bristol, UK, and Austin, Texas-based tech firm, Brighpearl , is launching its first podcast, the ‘ Lightning 50 E-Commerce Growth Hacking ’ show, on Thursday, 21st April 2022. Hosted by industry expert Caroline Baldwin, the podcast is a weekly 15-minute bitesize show in which Baldwin interviews retail luminaries from high growth companies. . Each guest on the show has been recognized as being one of the fastest growing online businesses in the world, having made the cut for Brightpearl’s ‘ Light
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
GetElastic
APRIL 22, 2022
If you’re building a commerce platform, why reinvent the wheel when the right APIs will do? In his essay, APIs All the Way Down , Packy McCormick suggests that instead of building from scratch, companies can gain a competitive advantage from leveraging APIs. According to McCormick’s argument, by building a commerce platform out of APIs, there are two main ways to differentiate: By creating custom solutions paired with API-based components, or by organizing API-based components in a novel or inte
RetailDive
APRIL 22, 2022
The drugstore retailer dismissed the off-market proposal as not credible, but kept the door open for future offers.
RetailWire
APRIL 22, 2022
The number of Americans collecting jobless aid fell to about 1.42 million last week. The last time the number was that low was in February of 1970. The Labor Department said jobless claims inched down to 184,000 last week.
RetailDive
APRIL 22, 2022
The outdoors retailer will also improve employee training in the category. Meanwhile, the luxury platform will offer a "curated edit" of beauty items.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Email Audience
APRIL 22, 2022
Digital marketing has its roots in email. Long before there was Facebook or Twitter, businesses were using email to reach out, nurture and convert new customers. In this article we will cover some of the reasons why investing in email marketing is a good idea for your business. With all the buzz about social media marketing campaigns, it’s important to make sure that you aren’t overlooking the tried and true backbone of marketing: Email marketing.
RetailWire
APRIL 22, 2022
“Inflation hawks” tend to argue for interest rate hikes in order to check inflation, whereas “doves” petition to keep rates low in order to stimulate economic growth. It appears as though the hawks are squawking loudest at present. The Federal Reserve last month raised the interest rate for the first time in over four years and many are now calling for stepping up the amount and frequency of the rate hikes to push back inflation, an issue that is front of mind with most A
Digital Doughnut
APRIL 22, 2022
In the start, web development was complex. It was laborious and somewhat inefficient. With time, things evolved, and today, website development and especially ecommerce website development, has become increasingly easier.
RetailWire
APRIL 22, 2022
Currently, the U.S. Postal Service considers a first-class package late if it arrives three or more days after it’s posted. The service is in the process of moving more of its package deliveries to ground in order to save on air transport costs. The move will necessarily result in slower package deliveries overall, and so the USPS is resetting its standards so that 30 percent of first-class packages will be seen as “on time” if they arrive within four or five days.
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Retail TouchPoints
APRIL 22, 2022
For many, the spring season brings in a fresh start. Whether it’s seeing the snow melt or cleaning out a closet, the changing of the seasons brings in space for individuals to reflect. For businesses, the spring season brings similar opportunities to reflect on how to solve problems and ensure growth. The bottom line is, now is as good a time as any for businesses to examine where losses occur.
RetailWire
APRIL 22, 2022
Elon Musk revealed on Thursday that he has arranged $46.5 billion in financing to buy Twitter, and the extent of the personal financial risk he is taking and the way he proposes to leverage assets have many analysts talking today. Typically in such a buyout, the assets of the company being acquired are used to secure loans and investments that make up the majority of the funds used, but Mr.
Retail TouchPoints
APRIL 22, 2022
Gap Inc. has downgraded its sales outlook for the first quarter of fiscal 2022 and announced the departure of Old Navy President and CEO Nancy Green, causing shares of the retail group to plummet 18% the day after the announcements. Citing challenging macro-economic dynamics and “execution challenges” at the Old Navy brand, Gap Inc. is now predicting low- to mid-teens declines YoY in the first quarter, compared to an earlier forecast that foresaw mid- to high-single-digit declines.
RetailWire
APRIL 22, 2022
Companies as diverse in their offerings as Nestle, Danone, Tesla and United Airlines all have one thing in common — they have all been enjoying strong sales demand despite higher prices in recent months. “We stepped up pricing in a responsible manner and saw sustained consumer demand,” said Nestle, which reported a 7.6 percent increase in organic sales in its first quarter.
Advertisement
Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
RetailWire
APRIL 22, 2022
Investor Carl Icon says he currently holds only 200 shares of McDonald’s stock, but that hasn’t stopped him from advocating on behalf of the pigs the chain uses in its product production. “McDonald’s’ Board of Directors … is failing shareholders and stakeholders by presiding over animal welfare violations, supply chain lapses and what I perceive to be a hollow environmental, social and governance (‘ESG’) agenda,” he wrote.
RetailWire
APRIL 22, 2022
Best Buy’s new Standalong Haul-Away service will come to customers’ homes and truck away unwanted tech equipment and appliances for a $200 fee. There are a set of rules and restrictions on the number and type of items the service will accept. Members of Best Buy’s Totaltech program will receive a 20 percent discount on the service.
RetailWire
APRIL 22, 2022
The National Labor Relations Board released news yesterday that employees of the Starbucks Reserve Roastery in the Capitol Hill neighborhood in Seattle voted 38-to-27 in favor of union representation by Workers United. The location is the second in Starbucks’ home city to unionize, a move seen as a personal blow to CEO Howard Schultz who recently returned to the helm and has been working hard to counter the unionization movement at his company.
Let's personalize your content