Sat.Feb 23, 2019

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Barneys and MedMen hope ‘high’ fashion will be a big hit

Steve Dennis

Two retailers are seeking to really put the high into high fashion. Last week Barney’s New York, which operates 15 luxury department stores and outlets in the US, announced it would open “The High End” in its Beverly Hills flagship. Deemed a “luxury cannabis lifestyle shop” the new concept will be tucked away on the fifth floor and feature a range of cannabis-based home, beauty and wellness products as well as a (presumably elevated) offering of accessories.

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