Fri.May 11, 2018

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Call For Participation: B2B Measurement and Analytics Providers

Forrester eCommerce

Are you an analytics platform or service provider serving primarily B2B businesses? Does your product or service help B2B insights professionals measure their results, understand B2B customers, and drive market growth? Well, I need your help to help the buyers that need your products and services. There is a myriad of partner options for B2B insights professionals that […].

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Printful Review: Higher Quality Printing and Dropshipping

Ecommerce Platforms

If you've been in the printing business for more than, say, a month, you know how difficult it can be to find a printer that provides quality prints, delivers on time, and answers the questions to your customer support. There's a large collection of printing and fulfillment companies out there, and Printful is one of them. In fact, Printful also falls into the category of dropshipper, or a supplier that stores the products for you, packages them, and ships them out to your customers after a purc

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Map Your Way To Digital Technology Mastery

Forrester eCommerce

Forrester defines digital transformation as harnessing digital assets to continually improve customer outcomes while increasing operational agility. Digital transformation is a state of being, it’s not something with definitive beginning and ending points, but a constant state of motion. And building a technology road map for digital transformation presents greater difficulty than it might seem […].

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The 5 Types of Online Shoppers You Need to Understand

UpSellIt

Online shopping has literally changed the way people do business. It allows consumers from all over the world to flock to specific products or services all from the comfort of their homes. While the internet has given us the gift of reach, it is up to a business to give itself the gift of conversion. Remember, traffic doesn’t (always) equal sales. In fact, in order to capture your customer, you have to take into consideration who they really are.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Click Summit 2018: The Future Of Experimentation Has Arrived

Forrester eCommerce

This week I was fortunate to attend, participate in, and moderate a session at Click Summit 2018 in Cary, North Carolina. Click Summit is hosted annually by Brooks Bell and her eponymous firm. As an industry analyst, I’m an event connoisseur, and Click is one of my all-time favorites. As expected, Click Summit was well […].

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PIM vs. ERP Systems | Salsify

Salsify

Every business is being told that they need to make a digital transformation, that doing so is the only way to keep up with the competition and customer expectations. The most challenging aspect of a digital transformation, though, is understanding which technology will serve the company best. This is especially true when it comes to ERP and PIM, as the two often get jumbled in together.

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How to Create an Exclusive Loyalty Program!

Smile.io

VIP tiers are the best way to build an exclusive loyalty program. Find out how to build your own world-class VIP program with our expert strategy guide. GET THE FREE GUIDE.

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Repackaging the Consumer Packaged Goods Industry – The CPG eCommerce Tipping Point Report

Demac Media

For Consumer Packaged Goods it’s not business as usual. CPG eCommerce sales are growing 3x faster than those of their peers! There’s a dramatic shift underway in B2B with a Trillion Dollar opportunity for the taking in eCommerce. For CPG companies in particular, strategic online efforts and digital initiatives are critical to sell more through to retailers and distributors.

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Understanding and Defending Patents

eCommerceFuel

Today we’re going to kick off a three-part legal series with Internet, Data Privacy, and Intellectual Property Lawyer John Di Giacomo of RevisionLegal.com. John has been a phenomenal member of the eCommerceFuel Private Community , offering loads of expertise on everything from patents to trademarks to copyright infringement, and I knew I had to get him on the show to share his knowledge with our podcast listeners, as well.

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Repackaging the Consumer Packaged Goods Industry – The CPG eCommerce Tipping Point Report

Demac Media

For Consumer Packaged Goods it’s not business as usual. CPG eCommerce sales are growing 3x faster than those of their peers! There’s a dramatic shift underway in B2B with a Trillion Dollar opportunity for the taking in eCommerce. For CPG companies in particular, strategic online efforts and digital initiatives are critical to sell more through to retailers and distributors.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Train, Monitor, Reward: How to Create a Great Customer Experience

iQmetrix

The following blog was written by iQmetrix Integrated Partner, Envysion. They outline how a customer's path to purchase can be made great with the help of your well-trained employees. You’re watching from across the room as one of your sales employees works with a customer. Your employee hasn’t looked up to make eye contact with the customer in more than two minutes while the customer is anxiously shifting their weight from foot to foot; you cringe as you count the seconds go by.

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Product Listing on Amazon, eBay, Walmart, and More- Practical Tips and Best Practices

ChannelSale

For online vendors, the real battle is won or lost in the product listing. It is at this stage does it becomes evident how effective and fitting would be the selling strategy. Get this wrong and your whole dream of selling big can fall flat—even with thousands poured in marketing. An important part, in the entire process, product listing is, it’s also equally complex.

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History Lesson: Verified vs. Certified Product Content as Invented by ItemMaster

ItemMaster

When my brother and I founded Peapod in 1989, we faced the unique challenge of being the first completely online grocer prior to the invention of the web browser, which precluded our DOS (text-based) interface from displaying common product attributes like product images. Instead, we had to use our text wisely as we listed the description, the size, price, and unit price of our products, and whether or not they were on sale.

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The Cure For The Common Retail Fail: Community-Based Brand Commerce

RTP blog

By Tomer Tagrin, Yotpo The past several months have seen a continuing trend across the retail old guard — closures. As heritage names like Barney’s and JCPenney take the brunt and shutter more physical stores, it appears the pace is picking up rather than slowing down. A reported 7,000 store closures in 2017 — an average of 583 per month — is already being dwarfed by the almost 2,000 this year.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.