Wed.Mar 18, 2020

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Measure What Matters: Unlocking The Power Of Partner Ecosystems Demands Powerful Measurement

Forrester eCommerce

Today’s increasingly complex channel environment means once-reliable partner performance measurements such as revenue tiers, profit contribution, certifications, and customer satisfaction surveys fail to properly predict overall channel performance. To succeed, channel leaders must embrace techniques that will measure the expanding ecosystems’ influence on the entire buyer’s journey and not just the transaction.

Channel 490
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3 BigCommerce Websites That Capture Attention

Groove

15 seconds. That’s all the time merchants have to capture a user on their website - according to Tony Haile, CEO of Chartbeat. The design of your eCommerce website must be picturesque in order to capture a visitor's attention. Designing an eCommerce website is a large commitment for any business owner, but BigCommerce has made the process much easier.

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Point/Counterpoint: The Ethics Of COVID-19 Phishing

Forrester eCommerce

A recent debate on Twitter surrounding the ethics of organizations using COVID-19 as a theme for phishing exercises sparked our interest, since it relates to our coverages areas and prior work experience. In one of Brian’s prior jobs, he conducted the phishing exercises for the employees of one of the larger security companies. Claire covers […].

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Sustainability in Ecommerce: 8 Ways Your Brand Can Support the Growing Call for Eco-Friendly Practices

BigCommerce

Arguably, since the Industrial Revolution, people have been focused on what a product can do to make their lives easier.

eCommerce 323
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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AWS Savings Plans: What They Are And Why You Should Care

Forrester eCommerce

Last November, Amazon Web Services launched AWS Savings Plans for EC2, Fargate, and Lambda. Unlike what the name may imply, Savings Plans doesn’t mean dollar accrual; rather, it’s a discount plan, where purchasing in bulk leads to cost savings. To participate, the program requires customers to commit to spending a specific dollar amount per hour […].

Customer 313
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Strategy At The Precipice

Steve Dennis

At one time I kicked off my keynote speeches by saying that I had put together a short video that summed up how many executives are feeling about the state of retail today. Then I showed a clip from Poltergiest II that mostly features 15 seconds of a teenage girl screaming, “What’s happening?” Aside from the cheap laugh, I was making the point that for many retail organizations, be they retailers, wholesalers, or service providers, and irrespective of country, format, or product category, it’s a

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Best Practices To Improve Your Ecommerce Checkout Process

MakeWebBetter

eCommerce checkout process. Simple as it sounds but tricky to optimize. The challenge for the store owners is to make it so frictionless that the majority of customers complete it and they achieve better conversion rate. There are several ways eCommerce brands can enhance their online checkout process. And I’m gonna tell you those in […]. The post Best Practices To Improve Your Ecommerce Checkout Process appeared first on MakeWebBetter.

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How to Optimize Your Ecommerce Checkout Process For Better Customer Experience in 2020

Omnisend

If you ignored the customers who abandoned their shopping carts on your ecommerce site, you would be losing out on some serious revenue. The average cart abandonment rate globally is 69%. That is a startling number considering that most people arrive at the checkout stage to buy. So why does someone abandon the checkout process Read more The post How to Optimize Your Ecommerce Checkout Process For Better Customer Experience in 2020 appeared first on Ecommerce Marketing Automation | Omnisend.

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Resources Available for Businesses Impacted by COVID-19

ChannelAdvisor

Many businesses globally have been impacted by the COVID-19 pandemic. To respond, federal and local governments are creating relief programs for businesses. The list below links to program information that we have found online on various government websites. It is not a comprehensive list but we will update as we learn more. If we’ve missed something important, please note in the comments and we will add to the main body of the post.

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How Employment Verification Can Help You Win New Customers

SheerID

Learn how top brands like Sprint boost customer acquisition and prevent fraud by securing their corporate discount programs with digital verification.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Your Coronavirus (COVID-19) Retail Survival Guide

retailnext

It’s often said ‘there’s never a dull moment in retail,’ and perhaps the saying has never rung more true than now. Ordinarily, in North America, March is about as dull as it gets in retail – after the holidays and Valentine’s Day, before Mother’s Day and ‘Dads & Grads.’ . Not this year. The coronavirus (COVID-19) pandemic has produced a truly extraordinary time.

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Dynamic Yield Wins Two 2020 Top Rated Awards From TrustRadius

Dynamic Yield

Dynamic Yield today announced it has received two 2020 Top Rated awards from TrustRadius in the eCommerce Personalization and A/B Testing categories. The post Dynamic Yield Wins Two 2020 Top Rated Awards From TrustRadius appeared first on Dynamic Yield.

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Etsy Fees: Complete Guide for Sellers

SellBrite

Etsy, with its focus on handmade and vintage items, is a great place for independent artists and crafters to set up their own shops and sell their wares. And today, more than 2.1 million people sell their products on Etsy. It’s free to join Etsy and set up a shop, but there are numerous Etsy fees that sellers must pay. Some Etsy fees depend upon a seller’s use of certain marketplace features, but others are unavoidable.

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Unpacking the ins and outs of customer-client relationships with Sandro Lubas

Dynamic Yield

In this edition of our Employee Spotlight series, get to know Sandro, a Team Lead of the US Customer Success team, and learn about his passion for helping enterprise brands scale their businesses. The post Unpacking the ins and outs of customer-client relationships with Sandro Lubas appeared first on Dynamic Yield.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Who’s Packhelp? Are They Worth Your Time and Money?

Ecommerce Platforms

So, you have a great product that you know is going to wow your customers. But that's just half the story. How do you present your product to your customer? That’s not to say ‘How does it look in your ecommerce store?’, but rather how does your product present itself in the hands of your customer? That’s where your packaging plays an important, and often overlooked role.