Wed.Aug 10, 2022

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How EMERGE in Color’s Design Connected Black Creatives With Luxury Consumers

Retail TouchPoints

Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy EMERGE In Color. From left, Tori Nichel, Lori McGhee-Curtis and Frenchye Harris Photo courtesy of EMERGE In Color. Even though it operated for little more than one month, EMERGE In Color at Los Angeles’ Beverly Center created a powerful space for Black designers and Black-owned businesses that are too often overlooked by retailers in the high-

Consumer 321
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Make it Big Podcast: Exploring Payment Trends and Buy Now, Pay Later with Sezzle

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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Strategies for Retailers to Weather the Storm this Hurricane Season

Retail TouchPoints

Hurricane Season 2022 is underway, and with it comes the looming threat of outages and downtime for retailers. Forecasters are projecting an above-average storm season for the sixth consecutive year , with the first tropical storms forming and Hurricane Agatha already making landfall in May. As we head into the peak of the season, retailers should review their disaster avoidance strategies as they seek to protect critical equipment and prevent downtime.

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Performance Marketing Is Underperforming

Forrester eCommerce

Every advertising channel now parades as “performance” to appear accountable to outcomes. As a result, the category of performance marketing – once wholly focused on search, social, native, and affiliate marketing – is diluting. This dilution, along with three trends, is causing performance marketing’s underperformance.

Marketing 195
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Kohl’s Expands BOPIS Services Chainwide Ahead of Holiday Season

Retail TouchPoints

Photo courtesy of Kohl’s. Photo courtesy of Kohl’s. Photo courtesy of Kohl’s. Kohl’s has strengthened its omnichannel offerings ahead of Holiday 2022 with the expansion of its BOPIS Self-Pickup services for eligible Kohls.com orders at all of its 1,100 stores across the U.S. Kohl’s Self-Pickup accepts online orders and generates an email that is sent to the customer once the order is ready — typically within two hours — beginning the BOPIS process for retrieval upon arrival at

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The Ever-Expanding Reach Of India’s Unified Payments Interface (UPI)

Forrester eCommerce

India’s Unified Payments Interface (UPI) continues to grow at a breakneck pace. As per a recent news article, this year’s transaction volume and value have virtually doubled compared to the previous year, rising 99% in volume and 90% in value. In some ways, UPI has transformed India’s digital economy and has accelerated the country’s transition […].

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10 Key Ecommerce Branding Strategies You Must Know

lateshipment

Your eCommerce store’s branding helps your customers identify your brand among the long list of competitors and also works towards making your business successful. Your brand is your identity for your customers, and how you focus on your branding matters a lot. Your business’ long-term success depends on your conversion success, customers reaching back to your brand, your rates, customer feedback, etc, and your branding plays a huge role in it.

eCommerce 130
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Warby Parker Plans 63 Layoffs to Enhance Agility Amid Uncertain Consumer Behavior

Retail TouchPoints

Warby Parker is cutting 63 corporate jobs as part of a restructuring effort, representing approximately 15% of its corporate workforce or 2% of all employees, according to a letter obtained by Retail TouchPoints. The layoffs will not impact members of Warby Parker’s Lab team or customer-facing retail or customer experience teams. “As we have discussed over the past few weeks, the global economy continues to face significant volatility and uncertainty,” said the letter.

Consumer 265
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Tips On Successfully Shipping CBD Elsewhere

365 Retail

CBD-based products’ popularity has soared in the UK. CBD has risen from obscurity to health and wellness superstardom which is great news for anyone interested in marketing CBD-based goods. The CBD industry is nowadays so popular that it is estimated to be worth $2.8 billion globally. However, a common issue is whether or not it is allowed to transport CBD from the UK to other countries.

Shipping 105
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How EMERGE in Color’s Design Connected Black Creatives With Luxury Consumers

Retail TouchPoints

Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy of EMERGE In Color. Photo courtesy EMERGE In Color. From left, Tori Nichel, Lori McGhee-Curtis and Frenchye Harris Photo courtesy of EMERGE In Color. Even though it operated for little more than one month, EMERGE In Color at Los Angeles’ Beverly Center created a powerful space for Black designers and Black-owned businesses that are too often overlooked by retailers in the high-

Consumer 130
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Can UpWest lead the way forward for Express?

RetailDive

The DTC brand is opening stores, will launch a partnership with a major retailer this year and may be just the thing the specialty retailer was looking for.

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8 Ways to Increase Customer Lifetime Value With Digital Marketing

SheerID

Learn how to increase customer lifetime value, how it can impact your growth, and how you can move the needle on CLV.

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E-commerce prices decline for the first time in over two years: Adobe

RetailDive

Online, there may be some relief in sight for high inflation that has rattled both consumers and retailers in recent months.

eCommerce 109
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TikTok: From Spotify’s Ally to Enemy

365 Retail

Earlier in March, TikTok (through its parent company ByteDance) announced the launch of their all-in-one platform for music marketing and distribution SoundOn. Then in May, TikTok filed a trademark application for the service, called “TikTok Music” in the US. Of course, this seems as no surprise as TikTok is currently the platform to discover new music… But what does this mean for the music industry, and for marketers who use the music on these social platforms to connect with consumers.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Profits remain elusive in Q2 as The RealReal’s customers buy lower-priced apparel

RetailDive

Unlike other retailers in recent weeks, the resale site has been hiring and boosting wages to help address inventory shortfalls that hurt sales.

Apparel 90
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How this Colombian Coffee Brand Built a Loyal Following

Smile.io

Do you know where your morning coffee comes from? Chances are that morning sip of coffee is produced in another part of the world. Some of the best coffee in the world is harvested, produced, and exported from the South American country of Colombia. It’s estimated that Colombia has more than 500,000 coffee growers throughout different regions and produces around 14,000 tons of coffee a year.

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Walmart reportedly seeks streaming partner to bolster Walmart+

RetailDive

The retailer has met with Disney, Comcast and Paramount as it mulls a tie-up that could help it compete with Amazon Prime, reports say.

Retail 93
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MAD Services — The Best Of The Best

Forrester eCommerce

ALM Is Dead — Long Live MAD In the last 10–15 years, a lot has happened in the application development market; in my opinion, the advent of agile has been a bigger disruptor than what many might think, and still is. Many struggle to succeed with agile, especially in trying to adopt more agile, not […].

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Revlon CFO to retire as sales continue shrinking in bankruptcy

RetailDive

The company’s losses have also ballooned, in part because of the high cost of Chapter 11.

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Three Mindflaying Facts About AI For B2B Marketers

Forrester eCommerce

AI has proliferated through the marketing technology stack in recent years. ML algorithms have gotten smarter, vendors are introducing and refining capabilities for actioning those deep insights, and modern buying behaviors continue to push marketers to rethink their approaches to the customer experience (CX). From data enrichment to prioritization to bidirectional communications, AI-powered technologies are […].

B2B 73
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Kohl’s expands self-pickup to all stores

RetailDive

Customers can use their mobile devices to go through a number of steps to obtain their orders in stores.

Mobile 108
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Grow Your Ecommerce Business With These Beginner Hacks

Ecommerce Guru

Do you know running an ecommerce business is an easy task? Especially when you know the hacks behind growing it efficiently! If you wish to stand out from the crowd, you need to follow some approaches. As you know, standing apart in a market full of competition is challenging as you have to face an increase in Sensex and the stock market, which is challenging to handle as a beginner.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Supply chain exec joins Tupperware as company pursues turnaround

RetailDive

Jim Van Ingen will lead the company's manufacturing, procurement and distribution teams to reduce costs.

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How Does Weedmaps Work?: A Guide For Dispensaries

Korona

As the marijuana industry continues to expand, cannabis tech companies grow with it. From delivery services and customer retention to inventory management and track and trace , basically every aspect of growing, producing, and selling marijuana demands continual technology innovations and advanced software services. One extremely prominent company in the cannabis industry is Weedmaps.

POS 52
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87% of B2B Companies Aren’t Unlocking Full Value of Buyer Intent Data

Digital Doughnut

Lead generation is the critical driver of growth for B2B businesses and the first step in building a meaningful relationship with customers in every industry. But getting lead generation right is one of the biggest challenges in-house marketing and sales teams continue to face. .

B2B 52
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What Is Dropshipping? Pros And Cons Of Drop Shipping For Sellers, Manufacturers, And Customers

RetailMinded

You’ve probably heard of dropshipping, as it’s been around for a while now, but you may not actually understand what it is. In short, it’s an order fulfillment method for products. Let’s explore dropshipping in more detail and find out what the pros and cons are for sellers, manufacturers, and customers. What Is Dropshipping? To understand dropshipping better, let’s look at it from the seller’s point of view.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Global supply chain bottlenecks are opening up

RetailWire

Bottlenecks in the global supply chain have eased in recent months as demand has slowed and overseas factories operate without COVID-19-related interruptions. “It’s a massive traffic jam that is now unclogging,” said Phil Levy, chief economist at Flexport.

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Petco ‘Evolves its Organizational Design’ with Raft of C-Suite Appointments

Retail TouchPoints

Petco is the latest retailer to overhaul its C-suite, with new appointments to the roles of Chief Services Officer, Chief Customer Officer and COO, as well as added responsibilities for Chief Merchandising Officer Amy College. The company called the raft of executive changes “an evolution in its organizational design” aimed at aligning the leadership team to activate its customer-first strategy. “These appointments and our organizational design are emblematic of our focus on putting the cu

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Kroger rolls out belted self-checkout after successful test

RetailWire

Kroger is introducing self-checkouts with conveyor belts like conventional registers into 20 additional stores in the Cincinnati area.

Article 52
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Squarespace vs Bluehost: The Battle of The Website Builders

Ecommerce Platforms

Suppose you’ve recognized you need your own website to ramp up your online presence past just a social media account. In that case, you’ll need a site builder to do this. But which one to choose? There are dozens out there, and it can be time-consuming and stressful when you don't know where to start. To help you out, we’re looking at two such platforms: Squarespace and Bluehost.

Live Chat 104
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib