Fri.Feb 03, 2023

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Big Cartel Review (2023): All the Pros and Cons

Ecommerce Platforms

Choosing the right ecommerce store building solution can be quite the challenge for any business owner. You want something that’s going to be strong enough to deliver all the features you need, but you also need to be mindful of budget.

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TIER: Tech Layoffs Are Signaling Something Much More Than A Downturn

Forrester eCommerce

Tech Execs, do not be too aggressive with short-term cuts that inevitably will force you to play catch-up in the long run. Instead, be aggressive with repositioning your workforce to expand core business growth and strengthen the durability of your advantage in the market.

Customer 195
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David’s Bridal Launches ‘House of Prom’ Pop-Ups

Retail TouchPoints

Continuing its efforts to gain a greater share of promgoers’ purchases, David’s Bridal has opened “House of Prom” pop-up shops in five select markets across the country.

Events 113
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Call It What You Want, Cyber Risk Quantification Is Now A Must

Forrester eCommerce

What do Live Nation’s Taylor Swift ticketing debacle and cyber risk have in common? Bad assumptions.

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

Join DeAnna McIntosh, Retail Growth Strategist, for this idea-sparking session on how to multiply and diversify your revenue (and impact) with zero ad spend, how to create disruption in your industry, and how to reimagine and innovate the retail business model.

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How to Become a Reseller in 3 Simple Steps

Ecommerce Platforms

You don’t have to reinvent the wheel if you want to launch a successful business model , or even simply join the ranks of full-time entrepreneurs. All you have to do is become a successful online reseller.

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Kohl’s Makes Interim CEO Permanent

Retail TouchPoints

Kohl’s has appointed interim CEO Tom Kingsbury to the role on a permanent basis, effective Feb. He brings more than 40 years of retail experience to the position, most recently as President and CEO of Burlington Stores , where he served from 2008 to 2019.

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IKEA Focuses on Famed Photographer Anne Leibovitz to Record ‘Life at Home’ Around the World

Retail TouchPoints

Ingka Group , the largest IKEA franchisee, has named Annie Leibovitz as the 2023 IKEA Artist in Residence, charged with traveling the world to capture the “nuances of life at home” in seven different countries.

Travel 96
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Retail layoffs in January spiked 3,225% year over year: report

RetailDive

Job cuts in the industry last month, which amounted to 13,000, came second only to tech

Retail 122
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Turn Tricky Market Conditions into Revenue-Increasing Opportunities

Retail TouchPoints

The new year is here; however, the market challenges of 2022 didn’t evaporate with the turning of the calendar. Supply chain issues, inflation and other economic headwinds that resulted from the COVID-19 pandemic and the Russian invasion of Ukraine are still present for merchants.

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Supercharge your Email Segmentation Strategies for your Best Customers using RFM Analysis

Omniconvert

How to incorporate RFM segmentation into your email marketing strategies. Narrow your focus on your best customers and stop wasting resources. The post Supercharge your Email Segmentation Strategies for your Best Customers using RFM Analysis appeared first on Omniconvert Ecommerce Growth Blog.

Blog 78
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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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Apparel Sustainability Nonprofit Seeks Applications for Climate Solutions

Retail TouchPoints

The Apparel Impact Institute (Aii) is calling for applications for the Climate Solutions Portfolio, a planned registry of proven carbon reduction solutions for the fashion industry.

Apparel 92
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6 Best Practices to Master Ecommerce Copywriting

Digital Doughnut

Copywriting is an essential element to achieving your ecommerce goals. It is a form of marketing that focuses on using the right copy to get your audience to take action. Content, Ecommerce

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Cole Haan Deploys Platform Supporting Unified Commerce

Retail TouchPoints

Performance footwear brand Cole Haan will deploy the Aptos ONE platform, beginning with the Aptos ONE POS. The platform’s microservices-based design and open architecture can accommodate new tools and services, allowing retailers to quickly adapt to shifting customer and business demands. “In

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J.C. Penney names new chief transformation and strategy officer

RetailDive

Keith Melker comes to the retailer from property management company Wehner Multifamily, where he served as CEO

Retail 92
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.

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What Is The SAFE Act 2022 – Cannabis Banking Developments

Korona

Cannabis is one of the fastest growing industries in the US. Analysts estimate adult use marijuana sales to top $25 billion in 2023. By 2026 this number will reach an eye opening $37 billion. Nonetheless, the industry still has countless complications and issues.

Banking 59
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Lululemon looks to increase supplier diversity for corporate buying

RetailDive

The athleisure brand said it will increase the volume of buying from vendors owned and operated by underrepresented groups in its non-merchandise spend

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How to Build a Customer Base with a Great Post-purchase CX Strategy

lateshipment

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising.

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Amazon plans further improvements to Prime membership as Q4 sales slip

RetailDive

As the e-commerce giant focuses on further tightening its operations, it will continue to add to the many perks members enjoy, executives said

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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4 Customer Retention Strategies for Your Subscription Business 

Kibo

In the midst of uncertain economic times, many businesses are considering subscription business models and how they can be used to drive customer loyalty.

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CVS launches beauty and personal care brand

RetailDive

CVS Pharmacy wants to target its broad customer base with affordable products through its new private label, One+Other

Other 88
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5 Misconceptions about Analytics and AI for Retailers (and How to Get it Right)

Retalon

Artificial Intelligence (AI) is a very popular buzzword in the retail industry today, and not without its merits. As such, it is important to know the misconceptions that are out there and what the truth really is.

Retail 41
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Kohl’s chooses Tom Kingsbury as permanent CEO

RetailDive

Kingsbury, who was previously the CEO of Burlington Stores, has been the retailer's interim chief since the departure of Michelle Gass last year

Retail 85
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

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Strong U.S. performance helps offset China woes for Starbucks

RetailWire

Starbucks reported a 10 percent gain in U.S. same-store sales as customer traffic to its coffee shops increased one percent. The chain reported that customers bought a record $3.3 billion in gift cards during the holiday season.

Gifts 52
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Our Place continues retail expansion with new LA store

RetailDive

The DTC cookware brand opened its first store around two months ago on Abbot Kinney Boulevard

Retail 83
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Chewy founder and activist investor Ryan Cohen takes a stake in Nordstrom

RetailWire

Ryan Cohen, who founded Chewy and is the current chairman of GameStop, has taken “a sizable stake” in Nordstrom. Mr. Cohen is said to be seeking to replace former Bed Bath & Beyond CEO Mark Tritton on the board.

Retail 52
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M&A, IPO activity fell throughout 2022

RetailDive

Online retail saw a 32% year-over-year decline in the number of deals in 2022, according to a report from Hampleton Partners

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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Amazon puts a hold on grocery and c-store expansion

RetailWire

Amazon.com CEO Andy Jassy admits that the retail and technology giant has failed to crack the code on the grocery business. The company has put a hold for now on further expansion of its Amazon Fresh supermarkets and convenience stores.

Retail 52
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Four ways to solve the marketing data challenge

Funnel.io

The “marketing data challenge” is not the latest dance trend on TikTok, but rather a tricky and intricate balance that performance and digital marketers face

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Kid who used dad’s phone to place $1K food order may appear in Grubhub spot

RetailWire

Keith Stonehouse’s six-year-old son, Mason, used his dad’s phone to place a string of food deliveries totaling $1,000 on the Grubhub app. Having learned about Mason’s unauthorized ordering, the delivery firm offered to give the Stonehouse family a $1000 gift card. Another option may be featuring Mason and his parents in an upcoming promotional campaign. in-article

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HATCH is Reinventing Maternity Retail — and Now Plans to Bring 3 Legacy Brands Along for the Ride

Retail TouchPoints

Maternity retail has long been an underserved niche, with only a few major brands dedicated to creating relevant clothing and products.

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The Ultimate Small Business E-Commerce Fulfillment Guide & Checklist

From building a carrier strategy to addressing the inevitable returns rush, Shippo’s "How to Prep for Peak Season Shipping" covers everything you need to implement the right fulfillment plan for your e-commerce business this season.