Mon.Feb 22, 2021

article thumbnail

Facebook’s Ban On News Is a Blow To Consumers Not Regulators

Forrester eCommerce

On February 18, 2021 Facebook announced it would restrict sharing or viewing local and international news content in Australia in response to the Morrison Government’s move to regulate the relationship between the tech giant and news media outlets. At Forrester we had already predicted that in 2021 nationalistic economic policies, regional free trade partnerships, state […].

Consumer 402
article thumbnail

Messaging in COVID-Times and Giving Back – An Interview with Framebridge

Optimizely

At the beginning of 2020, before the COVID-imposed lockdown, one of the last in-person client conversations the Zaius team had was with Framebridge , a custom framing startup company based in Washington, D.C. Now, a year later, we met online with Frambridge’s Jeannie O’Reilly, Director of Marketing Acquisition, and Ted Voss, CRM Manager, to talk about the effects of lockdown on business, the team’s adoption of Zaius’ SMS solution, and their initiatives to give back to the community.

Gifts 259
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

New Research Announcement: Q1 2021 European Cybersecurity Consulting Now Tech

Forrester eCommerce

I launched my Now Tech which lists out the major firms participating in the European Security Consulting market. This market has undergone a radical transformation in the last 12 months, as our Forrester Analytics Business Technographics® Security Survey, 2020 shows that clients have increased their use of consultants over 2019, by 4 %. They need […].

Marketing 317
article thumbnail

The New Rules of a Retail Hybrid Experience

Retail TouchPoints

You can’t check out a news site or industry publication without seeing articles about how COVID-19 has disrupted countless industries, including retail. And while this is certainly the case, it’s also true that the changes spurred by the pandemic have been waiting in the wings for a while now. What COVID-19 has done, more than anything, is accelerate them.

Retail 282
article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

Automation Will Reshape Australia’s Job Market For Decades To Come

Forrester eCommerce

Seven years ago, you could have been forgiven for thinking that every second person you knew would be unemployed in just over a decade. Headlines at the time were sensational and alarmist after Oxford academics, Carl Benedikt Frey and Michael Osborne, estimated that 47% of American jobs were at high risk of automation. While we […].

Marketing 281
article thumbnail

The Complete Guide to Client Onboarding and Retention

Kissmetrics

You’ve signed a new client—congratulations. Now it’s time to start the client onboarding process and welcome the new client into the fold. This is the point where many companies drop the ball. After all, you already made the sale. Now you can relax and get to work. Right? Not so fast. Client onboarding is the first step to creating a long-term relationship with a new client.

More Trending

article thumbnail

How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits , which had operated as a wholesale-only business for over 25 years. Instead, a series of recent diversifications, including the launch of a direct-to-consumer site in 2017, meant the brand was poised to roll with the pandemic punches.

Events 264
article thumbnail

Missed Opportunities in your Omnichannel Marketing

Omnisend

Reading Time: 6 minutes. Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. For instance, omnichannel capabilities that are table stakes today—last-mile delivery, order online pick up in store, or order online return to store—weren’t even part of the zeitgeist a few years ago.

article thumbnail

In Push for a Turnaround at Kohl’s, Investor Group Nominates Nine Board Directors

Retail TouchPoints

Four Kohl’s investors representing nearly 10% of the retailer’s outstanding common stock have nominated a slate of nine independent candidates for the retailer’s Board of Directors. Their goal is to shake up the board and alter the company’s current trajectory. Macellum Advisors GP , Ancora Holdings , Legion Partners Asset Management and 4010 Capital, together with their respective affiliates, are pushing the plan.

article thumbnail

9 Ways to Optimize Your Pricing Strategy & Boost Profits

Wiser

Like creating a recipe or writing a song, sculpting an effective pricing strategy for your business takes a lot of trial and error. You want your customers to like it and you want it to work well for your business model. But, there’s no cookie-cutter way to create a great strategy. Every customer would love ridiculously low prices every day, but that comes at a major cost to your brand.

POS 141
article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

BoConcept Opens First U.S. ‘Digital-Experience’ Store

Retail TouchPoints

Danish furniture franchise BoConcept has opened a new store designed to combine digital and brick-and-mortar retail experiences. Helmed by multi-unit franchisees Søren and Caroline Krogh-Jensen, the new BoConcept debuted in Berkeley, Calif., on Feb. 11. This new “digital-experience” location is the brand’s first in the U.S. and its fifth worldwide. Working with global consumer engagement agency The Marketing Store and in-store digital-experience developers Ombori , BoConcept sought to offer cust

article thumbnail

Third-Party Certification and Label Effectiveness In Purchase Decisions: Is It Worth the Investment?

Wiser

During any given shopping trip, consumers can be exposed to thousands of products on the shelf. As you can imagine, this often triggers intense decision fatigue, described as the “feeling of being too tired to make choices and wanting, instead, to opt for the familiar.” While Consumer Packaged Goods (CPG) companies have already become successful in developing heuristics through traditional packaging and design, there’s an on-pack factor that’s become ever more popular: third-party certifications

Consumer 131
article thumbnail

L’Oréal Launches New Virtual Try-On Tool for Essie Brand

Retail TouchPoints

L’Oréal Group has rolled out a new virtual try-on experience for its Essie nail care brand that is powered by augmented reality developer Modiface , which the beauty conglomerate acquired in 2018. The new Essie On Hand web-based try-on salon allows consumers to test Essie nail polishes virtually, without downloading an app, either by uploading a photo or using their back-facing smartphone camera to track nail shape and finger movement.

Download 182
article thumbnail

How To Setup WooCommerce Partial COD On Your Store

MakeWebBetter

Cash on delivery (COD) is a globally preferred payment method for eCommerce shopping. In fact, 23% of online shoppers opt for cash on delivery to buy products. In Asia especially, over 75% of e-commerce transactions happened with cash on delivery. It is the go-to payment method and is most popular In South Asian countries, mainly […]. The post How To Setup WooCommerce Partial COD On Your Store appeared first on MakeWebBetter.

article thumbnail

Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

article thumbnail

Tanger Outlets Returns to Pre-Pandemic Traffic Levels Even as Other Mall Operators Mull Closures

Retail TouchPoints

Tanger Factory Outlet Centers , which owns and operates 37 open-air outlet centers across the U.S. and Canada, said that traffic at its domestic centers returned to 99% of pre-pandemic levels in January. “Our business continues to improve, with the consumer embracing open-air outlet centers as a preferred venue for shopping and entertainment,” said Stephen Yalof, CEO of Tanger Outlets in a statement.

article thumbnail

Nisa partner adds refill station to new London store

TalkingRetail

LA Foods, operated by the Hussain family, have included a refill station in their newly-fitted convenience store in Edgware, north London. The 3,000sq ft store, the family’s 12th store, was previously a run-down vacant unit in the middle of a parade of shops.

article thumbnail

Contactless Vending Machines Offer Physical Distribution Outlets for Local Brands

Retail TouchPoints

Small and local brands wondering whether their products will appeal to customers who encounter them in the physical world can now get answers to their questions. The PopShop Local program, from smart vending and kiosk solutions provider PopCom , allows small businesses to sell their products via PopShop smart vending machines that measure customer engagement and also display ads.

Vend 147
article thumbnail

What big-box retailers have to gain from DTC brands

RetailDive

The benefits for a direct-to-consumer brand sitting on a Walmart or Target shelf seem obvious. But mass merchants have a lot to learn from those brands.

Retail 130
article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

Free Online Lecture Series Debuts: ‘CCAD Knows Retail’

Retail TouchPoints

The Columbus College of Art & Design (CCAD) is launching a new nine-part online lecture series, CCAD Knows Retail , featuring industry leaders sharing insights on everything from physical-world storytelling to solving the customer experience equation. Retail executives from Timberland and Bath & Body Works are among the presenters. All events are free, but registration is required.

Retail 147
article thumbnail

Walmart says its automated supply chain is 'ready to scale'

RetailDive

There's a limit to how much the retailer can pick, fulfill and ship from stores, the CEO said. Walmart is banking on automation to change that.

Supplies 124
article thumbnail

4 Keys to Powerful Price Management for Online Retailers

IntelligenceNode

And Why You Need Machine Learning To Tie Them All Together We all know how important competitive pricing is in the online retail sphere. After all, the pricing successes of giants like Walmart, Target, and Best Buy has been documented time and time again. And while lesser retailers strive for the same success, they rarely […]. The post 4 Keys to Powerful Price Management for Online Retailers appeared first on Blog.

article thumbnail

Activist group attempts Kohl's board takeover with 9 nominations

RetailDive

The discount department store is somewhat resilient thanks in part to its largely off-mall locations, but some investors have a bolder agenda.

article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

article thumbnail

Retail footfall will ‘rebound’ after lockdown restrictions lift

TalkingRetail

There will be a “swift rebound” in retail footfall when non-essential stores re-open, a retail expert predicts. The prediction comes as prime minister Boris Johnson set out his four-step plan to release England from lockdown, which sees schools reopen on 8 March, outdoor sports start from 29 March, non-essential shops, hairdressers and gyms reopen from.

Outdoor 90
article thumbnail

Scaling E-Commerce Internationally with Furqan Munir [Podcast]

Fabric Blog

Furqan Munir is the product manager for our order management system (OMS) and was previously the Head of Groupon Goods in the EMEA from 2013 to 2019. Groupon’s expansion through international e-commerce contributed to $1B in sales processed by Groupon Goods in 2019. This accounted for half of Groupon’s total revenue that year.

article thumbnail

Wagon Wheels kicks off Top Gear partnership with on-pack promotion

TalkingRetail

Biscuit brand Wagon Wheels is launching an on-pack promotion is partnership with Top Gear’s racing driver, The Stig. The instant win promotion is running from March until the end of May and offers 30 consumers the chance to win an “action-packed” day with The Stig, with 90 runners-up receiving subscriptions to the Top Gear magazine.

article thumbnail

Tuesday Morning, Casper, Vince on S&P's latest 'most vulnerable retailers' list

RetailDive

The list includes both traditional brick-and-mortar retailers and digital specialists, which face different sets of financial challenges.

Retail 109
article thumbnail

The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

article thumbnail

Spar wholesaler expands own-brand sausage range

TalkingRetail

Spar wholesaler James Hall & Co. has launched four new Spar Brand sausages for Spar stores in the north of England. The range includes Pork and Chorizo, Pork and Black Pudding, Pork and Chilli, and Pork and Three Chilli, all available in 400g packs of six thick sausages, retailing at £3, as well as a.

Retail 85
article thumbnail

SheerID’s Julie Cox Interviewing Money20/20’s Sanjib Kalita At Digital Marketing for Financial Services Summit

SheerID

SheerID is hosting the ‘What Financial Services Marketers Can Learn From Retail: 2021 Trends’ session at The Digital Marketing for Financial Services Summit.

article thumbnail

How to rank higher on eBay search results-Improve eBay search Ranking

Ecommerce Guru

Buyers have to find you first to make purchases on eBay. The way this occurs is by searching. You’ll get more views and more sales if your listings appear at the top of eBay’s search results. You’ll get zero if the listings are nowhere to be found. What is the magic formula for eBay’s search results to hit the top? That is what it is all about in this guide.

article thumbnail

Administrator created for Scotland’s deposit return scheme

TalkingRetail

Retailers, trade associations, and drinks producers have joined forces to establish Circularity Scotland – a new, not-for-profit scheme administrator seeking to operate Scotland’s proposed deposit return scheme (DRS). The Scottish government plans to introduce the deposit return scheme in 2022. It will require consumers to pay a 20p deposit on each glass, can or PET.

article thumbnail

Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib