Forrester eCommerce
MAY 14, 2020
The outbreak of the novel coronavirus in early 2020 has created unprecedented societal and economic changes globally. Organizations in many industries and regions now face an uncertain and rapidly deteriorating economic outlook because of efforts to contain the novel coronavirus and its life- and health-threatening impacts. The novel coronavirus is also affecting security and risk […].
Ecommerce Platforms
MAY 14, 2020
Are you thinking about starting your own clothing line? Or perhaps you want to sell your own line of accessories? Either way, you've come to the right place because in this article, we’ll explore the best print on demand Shopify apps. We’ll also also explain what print on demand is as a business model, go over the benefits of using print on demand companies, and help you decide which print on demand app is the best choice for your business.
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Forrester eCommerce
MAY 14, 2020
Yesterday, Privileged Identity Management (PIM) vendor CyberArk announced the acquisition of IDaaS vendor Idaptive from private equity firm Thoma Bravo for $70M in cash. Idaptive is no stranger to the PIM world, having been part of PIM vendor Centrify (a CyberArk competitor) when Thoma Bravo acquired Centrify in July 2018. In October 2018, Thoma Bravo […].
Steve Dennis
MAY 14, 2020
As a former senior executive at the Neiman Marcus Group (though gone for more than a decade now) it certainly filled me with sadness when I heard that the iconic luxury retailer filed for bankruptcy. Though, as I wrote about nearly a year ago, this news is hardly surprising. Another feeling I have is frustration, largely stemming from the false narratives and misinformation surrounding what this all means for the more than century old brand.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
MAY 14, 2020
The reemergence of B2B marketplaces offers new options for buyers and sellers. Even while mega players like Alibaba and Amazon are getting the headlines, dozens of specialized vertical marketplaces are emerging in their shadows. As part of our ongoing coverage of global eCommerce trends, we’ll be spotlighting different industries where marketplaces are starting up, getting […].
Wiser
MAY 14, 2020
In the restaurant business, there is a saying that goes, “People eat with their eyes first.”. That means that even if the food is cooked perfectly and is delicious, a bad presentation can put someone off before they even try it. Retailers and brands are facing the same challenges. You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere.
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GetElastic
MAY 14, 2020
Despite the buzz around AI’s potential to make ecommerce as personal and natural as an in-store visit, fully-baked intelligent shopping assistance remains several years away. In the interim, online retailers are embracing chatbots as a first toe-dip into conversational commerce using them to expedite customer service and provide novel ways to discover products.
Inflow Insights
MAY 14, 2020
As the coronavirus outbreak has affected every aspect of our lives, the economic shifts have been dramatic. We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic.
GetElastic
MAY 14, 2020
We've all heard online shoppers will abandon a page that doesn’t load in “X seconds or less.” But in-store shoppers get antsy too -- physical retailers lose nearly $40 billion in potential sales each year from patrons who won’t wait longer than five minutes in a checkout line. Note that this statistic dropped before the COVID-19 outbreak. For the stores allowed to remain open during this pandemic, queues have only become more painful, with customers facing lineups to get in and to check out.
Omniconvert
MAY 14, 2020
You’ve probably heard multiple times by now that pop-ups are dead, boring to potential customers, and similar? Well, rest assured. The post How to use Pop-ups for e-commerce conversions [tips and strategies] appeared first on ECOMMERCE GROWTH Blog.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Sailthru
MAY 14, 2020
If it’s true that opportunity lies in crisis, then the media industry should be awash in opportunity right now. Already strained by the Facebook-Google duopoly, publishers now have to contend with slashed advertising budgets and advertisers who are shying away from content related to COVID-19. That puts media companies under tremendous pressure to make money from new channels.
Salsify
MAY 14, 2020
As shoppers adapt to life at home amid the COVID-19 crisis, there has been a boost in demand across select home and garden categories due to this ongoing crisis. According to an April 2020 survey from market research firm Numerator, COVID-19 was the reason for 50% of new purchases within the bathroom, kitchen, and dining departments.
eCommerce Training Academy
MAY 14, 2020
Are you thinking about selling masks online? In this video, I will be sharing strategies and tactics used by successful brands when it comes to selling masks online. Download my free guide “7 Things You Don’t Need to Double Ecommerce Sales. [link]. Make sure to join our private Facebook group where we teach people how to Double Ecommerce Sales in 12 Months.
Teamwork Retail
MAY 14, 2020
How collecting customer experience data at the Point of Sale can improve your business. CX is the bread and butter of the brick-and-mortar retail industry. In order to garner customer loyalty, maximize repeat purchases and avoid negative consumer perception, brands have to differentiate themselves. . One of the significant historical challenges has been the cost of measuring customer experience.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
OracleBlogs
MAY 14, 2020
While the future before us remains uncertain, no one doubts that the retail consumer will remain in control as we move forward. So how do you prepare for the unexpected? What have you learned from the recent shutdowns that can help on the path forward? The recovery in retail will be fiercely competitive across the value chain – and every retail decision will be directly tied to how it impacts end customers.
Prisync
MAY 14, 2020
Marketing software will be of crucial importance to e-commerce businesses' success in the upcoming years. Here's everything you need to know.
Smile.io
MAY 14, 2020
Your best acquisition channel doesn’t need to involve stress-inducing amounts of ad spend, hours of creative design and editing, or trying to figure out all the ins-and-outs of how to attend a virtual trade show. In fact, the best ROI on your time, talent, and money is actually to optimize your existing customer base with retention marketing and a rewards program to become an acquisition tool.
Bamboo Rose
MAY 14, 2020
Bamboo Rose is officially in the Gartner Magic Quadrant! This year, we’ve been named a Niche Player in Gartner’s Magic Quadrant for Multienterprise Supply Chain Business Networks, highlighting our fierce dedication to providing retailers, brands, suppliers, and their business partners with innovative solutions for today’s fast-moving consumer markets.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Braintree
MAY 14, 2020
Even prior to the global coronavirus outbreak, the incentives and opportunities for online payment fraud have become substantial. Last year ecommerce represented over 14% of total global retail sales, totaling more than $3.5 trillion dollars. 1 Now with the impact of COVID-19 and the accelerated shift of socially-distanced consumers to digital commerce channels, it's inevitable that incidents of online fraud and sophisticated schemes will continue to keep pace.
Jamf on Retail
MAY 14, 2020
When organizations can confidently enforce standardized security requirements and protocols across all endpoints — no matter where they’re located — the risk of a breach or vulnerability drastically diminishes. That’s exactly why security benchmarks and audits exist.
Etail Solutions
MAY 14, 2020
Yield management is all about obtaining the highest sales and profit possible from the inventory you have available. Dynamic pricing is the key driver in making this happen. In our latest video, we’ll look at how dynamic pricing needs to factor in all your costs – and current market conditions – into your listing… The post Distributed Logistics for Digital Commerce Part VI: Dynamic Pricing Controls appeared first on Etail Solutions.
FastSpring
MAY 14, 2020
We’re constantly talking about how important it is to KNOW your customer. It’s the foundation for any good marketing strategy. It’s behind every effective online ad, interesting blog post, enticing product description, successful keyword strategy, etc. Beyond your marketing strategy, the customer can also be a huge influence on product development. If you know your customer well enough, you can cater your product features and the user interface to reflect their preferences, making them more like
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Store Growers
MAY 14, 2020
Exact match is the most restrictive keyword match type. When you add a keyword using exact match, Google Ads will only show your ads for keywords that are almost identical to the one you provide. And because you know the search query, it allows you to create an advertisement and pick a landing page that perfectly matches the intent of the visitor. This does wonders for the CTR and CPC, which will improve the overall results of your Search campaigns.
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