Wed.Jul 06, 2022

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Ulta Beauty Expands Retail Presence With Experiential Allure Store Pop-Up

Retail TouchPoints

Going beyond its existing Target partnership , Ulta Beauty is collaborating with Condé Nast beauty media brand Allure on an interactive pop-up space at the Allure Store in New York City, through Sept. 30. Store visitors will have access to the store’s AR virtual try-on tech, QR codes connecting them to product content and smart mirrors as they shop a carefully chosen selection of items from Ulta’s roster of brands.

Retail 319
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Announcing The Forrester Wave™: Global Adobe Services Partners, Q3 2022

Forrester eCommerce

I’m pleased to announce the latest published The Forrester Wave™: Global Adobe Services Partners, Q3 2022. In our 23-criterion evaluation of global Adobe services partners, we identified the 10 most significant ones — Accenture, Capgemini, Cognizant, Deloitte, dentsu, IBM, Infosys, Publicis Groupe, Tata Consultancy Services (TCS), and WPP — and researched, analyzed, and scored them […].

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3 Ways to Benefit from the Inevitable Social Commerce Boom

Retail TouchPoints

Although social commerce sales in the U.S. are currently a mere one-tenth the size of China’s market, it is gaining traction nationwide. And if the staggering growth in China is any indication, we’ll likely see an explosion in consumer adoption — and revenue creation — over the next five years. To capitalize on this growing opportunity, brands, retailers and even grocers are sharpening their social media strategies and placing authentic content creation at the center of everything they do.

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The Forrester Technology Strategy Impact Award Semifinalists For North America

Forrester eCommerce

Drum roll, please! We announce the 10 semifinalists for the prestigious Forrester Technology Strategy Impact Award 2022 for North America!

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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New Alliance in Europe Aims to Help Retailers Practice ‘Ethical Commerce’

Retail TouchPoints

At a time when 75% of consumers say they are worried about how companies use their data , according to a recent global consumer survey by Adobe, the Ethical Commerce Alliance (ECA) has launched in the UK to provide retailers a forum for debate and education around privacy and data protection. The ECA launched on July 4, 2022 and will operate across the European Union, offering retailers guidance on how to provide top-tier customer experiences without compromising customers’ data privacy. .

Retail 268
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Display ads vs native ads: What’s the difference?

Liveintent

What are display ads? Display ads are text, image, or video advertisements in the digital, online space. They can be used on websites, social media, apps, email newsletters, or other online channels to attract audience attention. Display ads come in a variety of formats. Let’s look at those formats and examples below: Banner ads: These are image or video-based ads rather than text-based ads.

More Trending

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Best Practices for B2B Email Marketing in 2022

Digital Doughnut

In B2B marketing, customers are worth their weight in gold. Of course, the situation varies from industry to industry, but one thing remains common. And here, it’s about the limited number of customers. Thus, contact with each of them is as valuable as the gold mentioned above. So it’s essential to build a quality relationship to make it work like clockwork.

B2B 110
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Gap, Reliance Retail Partner to Sell Brand in India

Retail TouchPoints

Gap Inc. has named Reliance Retail Ltd. as its official retailer across all channels in India. The long-term franchise agreement will allow Reliance to introduce Gap’s latest offerings through a mix of exclusive brand stores, multi-brand store expressions and digital commerce platforms. Financial terms of the deal were not disclosed. “We look forward to growing the Gap business across key international markets,” said Adrienne Gernand, Managing Director of International, Global Licensing and Whol

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How to Set Up Shipping in Google Merchant Center

Store Growers

Last Updated on July 6, 2022. When you’re configuring your Google Merchant Center account, one of the essential parts to get right is the shipping settings. Google needs this information to be able to show an accurate comparison between advertisers, both in terms of shipping time and cost! This information can give potential customers an idea of how much they will need to pay, and how long to wait when they decide to purchase your products.

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ABG Takes ‘Meaningful’ Stake in Checkout Provider Bolt, Dismisses Lawsuit

Retail TouchPoints

Authentic Brands Group (ABG) has settled and agreed to dismiss its lawsuit against checkout solution provider Bolt. Both companies agreed to continue their partnership, which currently powers one-click checkout for Forever 21 and Lucky Brand , with the possibility of expanding the technology to more ABG brands in the coming months. Additionally, ABG has taken a stake in Bolt, according to Jamie Salter, Founder, Chairman and CEO of ABG.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Amazon dangles free Grubhub membership ahead of Prime Day

RetailDive

The e-commerce giant has inked a deal with the struggling food delivery service that includes an opportunity to take a minority stake.

eCommerce 116
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Back to Basics: Why Offer a Discount?

SheerID

There are plenty of reasons why you should offer a discount program. Learn about the benefits and the ways in which you can roll one out right away.

Blog 89
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Rite Aid tries to ease debt load and boost profits

RetailDive

The drugstore retailer bought back some of its bonds early in a distressed exchange and plans to close 145 stores as it tries to control costs.

Retail 107
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Nail your NPS surveys with these 21 NPS Questions & Survey Examples

Omniconvert

Maximize your NPS survey results with this collection of NPS questions examples and tips and tricks coming from CVO Strategists. The post Nail your NPS surveys with these 21 NPS Questions & Survey Examples appeared first on Omniconvert Ecommerce Growth Blog.

Blog 78
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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As costs rise, is an $18 minimum wage the new standard for pay debates?

RetailDive

Beginning in 2028, workers in Hawaii must be paid at least $18 per hour. Nationwide, however, total compensation is likely to increase moving forward.

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The State of Organic Search & Search Engine Optimization (SEO) for Ecommerce Brands

ROI Revolution

Search engine results are the most common brand discovery channel. With the rise in paid search CPCs across industries, optimizing your search presence with search engine optimization (SEO) can be a key way to boost clicks for your brand without breaking your budget. We surveyed over 170 marketing professionals from various industries and business types to paint a picture of the current digital marketing landscape.

SEO 78
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Patrik Frisk was tasked with turning around Under Armour. He lasted 2 years.

RetailDive

As CEO, some analysts say he didn't drive enough growth for founder Kevin Plank. So, what is the company looking for next?

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Growth of ‘subscription economy’ steadies as the cost of living impacts consumer spending

365 Retail

The third annual report on sign-up products and services by Barclaycard Payments reveals how the subscription economy has evolved as the cost of living starts to impact consumer spending, following the huge growth seen during the pandemic*. Barclaycard Payments – which processes £1 in every £3 spent on credit and debit cards in the UK – found that, on average, businesses which offer subscriptions estimate nearly two fifths (36 per cent) of their revenue has been generated from these sales over t

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Amazon's new analytics tool gives brands a front-row seat to in-store shopping

RetailDive

Using the Store Analytics tool, companies can optimize in-store marketing with insights about Amazon Go and Amazon Fresh shoppers.

Marketing 100
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How To Manage Collections At a Museum

Korona

Collections are the lifeblood of a museum and, of course, essential to its very existence. One of the paramount responsibilities of any museum is to find the best process to select, protect and display the collections. Ultimately, good museum management begins with a profound care and appreciation for the collection. However, museums differ from one another based on their concept, location, mission, and many other external and internal factors that shape their operation.

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Walmart to levy a pickup and fuel charge on some suppliers as transportation costs climb

RetailDive

The charges, starting Aug. 1, come as the retailer looks to pass on rising inflation costs that have dampened profits.

Retail 105
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How To Manage Your Collections At a Museum

Korona

Collections are the lifeblood of a museum and, of course, essential to its very existence. One of the paramount responsibilities of any museum is to find the best process to select, protect and display the collections. Ultimately, good museum management begins with a profound care and appreciation for the collection. However, museums differ from one another based on their concept, location, mission, and many other external and internal factors that shape their operation.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Cupshe, Tabria Majors launch plus-size swimwear collection

RetailDive

The expansion into inclusive sizes comes as the brand is exploring new categories, including athleisure.

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Back-to-school sales expected to post solid gains

RetailWire

Sales of back-to-school merchandise are expected to increase 5.5 percent on top of 2021’s 13.1 percent jump, according to Consumer Growth Partners. Eighteen states are relaxing sales taxes as part of the back-to-school season.

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Authentic Brands Group settles lawsuit with Bolt

RetailDive

With the settlement, the brand licensing company has acquired a stake in the online checkout startup.

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CPG products to be Prime Day sellers

RetailWire

Amazon.com is expected to capture 20 percent of U.S. consumer packaged goods sales during its Prime Day event on July 12 and 13, according to Numerator. Sixty-five percent of consumers aware of Prime Day plan to buy something during the event.

Events 52
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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5 Coding Skills That Can Boost Your Digital Marketing Skills

Digital Doughnut

Many businesses have embraced digital marketing to increase brand awareness and generate more website traffic. One of the skills that can significantly impact your digital marketing efforts is coding. As a digital marketer, familiarizing yourself with some coding languages will improve your marketing efforts.

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Oil prices fall as recession concerns rise

RetailWire

The high price of oil and other products is causing consumers to rethink and reduce usage. That is leading to a drop in oil prices that have fallen below $100 a barrel for the first time since May. Gas prices could fall 40 to 60 cents a gallon if prices remain at these lower levels.

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New Forrester State Of Account-Based Marketing Survey Reveals How ABM Budgets Are Shifting

Forrester eCommerce

Forrester’s latest State Of ABM survey for 2022 has just been released, providing new insights into the current state of the account-based marketing (ABM) landscape. This study is conducted every 1–2 years, and this is the first since the effects of the pandemic have started to stabilize, with B2B marketing starting to resemble something closer […].

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Walmart adding fuel surcharge and ‘collect pickup’ fees to supplier charges

RetailWire

Walmart on Aug. 1 will add fuel and collection charges to transport goods to its warehouses and stores. Some suppliers are complaining because Walmart has not specified the total charges they will be facing.

Article 40
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib