Bootstrapping Ecommerce
APRIL 30, 2019
Are you ready to get started on your ecommerce video marketing strategy? Get started here with these video marketing tips. The post How to Use Video Marketing to Increase Your Ecommerce Conversions appeared first on Bootstrapping Ecommerce.
Optimizely
APRIL 30, 2019
We’re all glued to our phones – at lunch with friends, waiting in line, while watching Netflix, or even while crossing the road. Our mobile phone addiction may be a bit intense, but the upside for ecommerce marketers is the opportunity to harness the power of SMS marketing. When you look at the numbers, it’s clear why SMS marketing is such a huge opportunity: The global average open rate is 94%. 95% of texts will be read within 3 minutes of being sent.
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Forrester eCommerce
APRIL 30, 2019
On Amazon’s earnings call a few days ago, its CFO mentioned that its “core free two-day offer [was] morphing into — or evolving into a free one-day offer.” The CFO also said Amazon plans to invest $800MM just in Q2 to make faster shipping happen. Retailers and journalists quickly jumped on the news to speculate […].
Kissmetrics
APRIL 30, 2019
There’s a formula to SEO and as long as you follow it, you’ll get rankings. So, what’s this formula? Well, you write amazing content, optimize your code, create a great user experience, and you mix in some backlinks. Sounds simple, right? Well, the formula isn’t too complicated, but it does require hard work and patience. Now what makes SEO challenging isn’t the formula, or the time, or the patience.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
APRIL 30, 2019
To help retailers and brands in 2019, Claudia Tajima and I are interviewing experts within Forrester for our series, “Applying 2019 Predictions to Retail.” Recently, we spoke with J.P. Gownder about how automation will affect retailers in 2019. Next, Claudia interviewed Harley Manning, VP Research Director of Forrester’s Customer Experience team, about his team’s 2019 CX […].
BigCommerce
APRIL 30, 2019
The ecommerce industry’s main differentiator from the technology industry is in physical fulfillment.
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BigCommerce
APRIL 30, 2019
Magento is an ecommerce platform built on open source technology. With its flexible shopping cart system, Magento has long been a heavy-hitter among enterprise brands selling online because it provides them total control of the look, feel, and functionality of their online stores. According to data from BuiltWith, there are over 230,000 live stores running on Magento.
Forrester eCommerce
APRIL 30, 2019
Sales enablement is poised to be a formidable engine of growth in the years to come. Watch the video below to see Principal Analyst Mary Shea lay out her vision of the future of sales enablement, and read her full report, “The Future Of Sales Enablement Is The C-Suite,” to learn what all this means […].
GetElastic
APRIL 30, 2019
Leisure, pleasure or business – air travel is one of the top forms of transportation for people across the world – and in 2017, almost one billion flights took off from the US alone. Although processes at airports are becoming more streamlined due to the introduction of innovative technological systems, travelers are still waiting over an hour on average between getting through security and boarding the plane.
Forrester eCommerce
APRIL 30, 2019
In his 2019 Design in Tech report, design luminary John Maeda boldly proclaimed that “in reality, design is not that important,” stirring waves across the design community. After decades of advocating for its importance, how could one of design’s biggest advocates question its significance? Maeda later clarified that what he meant by this provocative assertion […].
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
BigCommerce
APRIL 30, 2019
Today, we are excited to announce the general availability of BigCommerce Shipping for U.S.-based merchants.
Forrester eCommerce
APRIL 30, 2019
With Forrester’s Chicago Digital Transformation Forum and Innovation Summit right around the corner, I’m happy to introduce something new this year on the sponsor floor: the Experience Zone. What is it? The Experience Zone is an opportunity to play around and interact directly with solutions that leverage some of the emerging technologies, like AI and video recognition, that […].
ESW
APRIL 30, 2019
We use old technology when we buy things. Cash is a millennia-old form of payment, yet it’s still the way much of the world exchanges value. Credit cards allow for the easier flow of value online, but that technology is a half century old. Even payment methods like PayPal, which were built for the internet, are nearly 20 years old. In the face of an increasingly sophisticated global eCommerce marketplace, can an old payment method like credit cards keep pace?
Wiser
APRIL 30, 2019
We often hear of unauthorized third-party sellers disrupting price parity and creating price erosion in the online marketplace. While often assumed to be counterfeiters, individual “basement bandits” reselling products, or professional liquidators, on occasion that’s not the case. The pressure to compete in a saturated market amid truly unauthorized discounters can cause the most loyal of retail partners to go rogue.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail Technology Review
APRIL 30, 2019
New data released by Adyen, the payments platform of choice for many leading companies, highlights the value of unified commerce to retailers. Its report The Unified Commerce Indexanalyses data across its global payments platform, which processed €159 billion in transactions in 2018.
ecomdash
APRIL 30, 2019
When it comes to creating unique and noticeable experiences on a website, one thing comes to mind: flexibility. With a continuous rise in experience-led commerce — that is, shops built more around the experience of shopping — consumers are spending more for tailored and compelling shopping experiences. Next to the normal buyer decision-making factors like quality of a product, price, and buyer motivation, the process of browsing and selecting an item weighs heavily on a shopper’s decision.
ROI Revolution
APRIL 30, 2019
In an attempt to capture more of the $129 billion digital advertising market , Amazon is selling brief video spots on the ecommerce giant’s smartphone shopping app. The Amazon video ads will briefly appear in search results based on the customer’s query. This kind of targeting is valuable because people searching for products on Amazon have a higher chance of purchasing than they would if they were looking at products on Facebook or YouTube.
OrderDynamics
APRIL 30, 2019
FAQ: Retail Ship-To-Store. Retail ship-to-store is an option merchants can use to provide in-store pickup services. Although not as ideal as leveraging in-store merchandise to fulfill pickup orders, it is an improvement over not providing the service at all, and both options quite frequently result in additional sales while the customer is in your store.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ChannelAdvisor
APRIL 30, 2019
Consumers are preparing for Amazon Prime Day — and sellers should be, too. The biggest shopping event of the year may still be months away, but Amazon’s 100 million Prime members are already thinking about which promotions they’ll watch and what Lightning Deals they’ll jump on. If last year’s Prime Day is any indication, those planned purchases and impulse buys will add up to a tremendous amount of revenue for participating sellers: More than 100 million products were purchased.
Dynamic Yield
APRIL 30, 2019
New Sales and Solutions executives will support Dynamic Yield’s strategic APAC focus to scale operations and regional development. The post Dynamic Yield Appoints New Sales and Solutions Executives in Support of Market Expansion in APAC appeared first on Dynamic Yield.
Prisync
APRIL 30, 2019
Running a successful Magento e-commerce business requires people to be able to find your store – and that’s where SEO comes into play. If people can’t find your store, how do you hope to make any money? Of course, if you want to drive traffic to your e-commerce store, you can elicit the help of.
Onilab User Guides
APRIL 30, 2019
The aim of any Magento store is to maximize sales and grow the site traffic. One way to do so is to choose suitable third-party services for your store that will expand its functionality and provide better and more comprehensive customer experience. Add a custom Magento development team to that and you have an effective selling tool. A third-party service can either make or break your store in terms of profitability.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Heartland
APRIL 30, 2019
Modern retail technology is defining the way retailers establish their brands. Modernized point of sale systems , in particular, are leveling the playing field for independent retailers to compete on a global stage. From the advent of bar codes in the 1970s, to the beginnings of eCommerce in the 1990s, retail has been an incubator of technological innovation, to the benefit of brands both large and small.
PERQ
APRIL 30, 2019
The post Turn Your Website into Your No. 1 Leasing Tool appeared first on PERQ.
iQmetrix
APRIL 30, 2019
iQmetrix is happy to announce the second annual Bootcamp; an all-encompassing training camp on all things RQ. This year we're taking the retail solution optimizaton to Chicago!
Ecommerce Platforms
APRIL 30, 2019
As an ecommerce merchant, you’ve probably noticed that Big Cartel vs Shopify is one of those debates that are seemingly here to stay. While Shopify boasts of a huge following, BigCartel, on the other hand, has its fair share of fans who are convinced that it’s the best balanced online selling platform. Whichever side you lean towards, one thing’s clear- you want the best for your online store.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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