Omnichannel is dead. The future is harmonized retail.
Steve Dennis
JUNE 9, 2019
I’m calling it. “Omnichannel” is dead. And in my mind it’s long overdue. Nearly 16 years since its apparent coining , I think most of us can agree that if “omni-channel” ever had any real usefulness as a concept (debatable), it is now well past its expiration date. And while I’ve been bashing the term for quite some time now, based upon discussion at the last few conferences at which I have spoken , it sounds like others might be finally willing to pu
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