Fri.Mar 16, 2018

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The Industrial Internet Comes Of Age In China

Forrester eCommerce

A few weeks ago, the China Industrial Internet Summit — the country’s leading industrial internet conference — was held in Beijing. Dozens of leading manufacturing firms and technology vendors from the US, Germany, and Japan shared their latest achievements and future strategies with thousands of participants. The weather was cold, but the industrial internet is […].

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How ‘Going Live’ Helps Your Brand Connect With Your Customers

RTP blog

By John Kueber, LiveShopCast QVC launched on Nov. 24, 1986 and sold $7,400 worth of merchandise in its first 24 hours of live programming. It would become one of the most effective retailing machines ever created, as it mimicked the homes and product values of a new generation of stay-at-home buyers. More than three decades (and several large corporate acquisitions) later, QVC continues to innovate their live programming options as a means of staying close to its customers and to compete with th

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Power CX Prioritization Decision Making With A Rigorous Model

Forrester eCommerce

Rik Reppe, advisory partner at PwC’s The Difference, summarizes the crux of most CX practices today by saying, “[As a CX pro] you may have 1,000 projects you could do, 100 projects you should do, and 10 projects you can do.” So which ones do you do – and more importantly, which ones do you say no to? For a customer experience (CX) […].

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Use Rapid Segmentation To Find Opportunities

Klaviyo

The best marketers use data to act and adjust quickly. To keep our customers ahead of the game, we’ve overhauled Klaviyo’s segmentation engine from the ground up and made it 27x times faster. Build any segment you need on the fly – regardless of segment complexity, account size, or number of profiles – and it will be available in minutes.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Ratings & Reviews: What’s Old Should Be New Again

Forrester eCommerce

It’s painful to watch marketers struggle with social network updates. Despite the struggle, executing the latest Facebook or Instagram format seems to occupy more mind share than the due diligence of ascertaining whether consumers want the content in the first place.

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3 Things Consumers Want from Your Brand in 2018

Salsify

On yesterday's webinar, I shared the latest data insights from our recent Consumer Research Report. You can listen to the full event on demand by signing up below. For those of you in a hurry, I have shared the three most important things to know about what your shoppers are looking for on a product page.

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How to handle tax and duty for your international shipments

TradeGecko

If you’re thinking of expanding your business internationally , you have the right mindset. International sellers are boosting their sales by 10-15% on average, compared to those who only sell domestically. Cross-border sales have continued to grow 25% year-on-year , outpacing domestic sales. TradeGecko’s inventory and order management software will help you automate your workflows so you can focus on growing your business.

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Important New Patch For Your Magento Canada Post Application

Demac Media

Canada Post recently went through an infrastructure update on March 10, 2018. Due to this update, your Magento Canada Post Application developed by Demac Media must be updated. Please see the recommended steps below to patch the application. Steps To Patch Your Magento Canada Post Application: Download the updated module from here: [link]. Extract the ZIP contents.

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Get Prepared for the Mobile Carriers Show

iQmetrix

Unsure if you should head to Las Vegas for the CCA Mobile Carriers Show (MCS), March 27-29, 2018? Already registered to attend MCES but you’re wanting to get a leg up before you head to Sin City? You’re in luck! This blog will highlight what to expect at this year’s event.

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4 Old-School Marketing Tactics Making a Comeback in 2018

Kissmetrics

Online marketing promises a holy grail of customer acquisition where you can flip a switch and watch leads waltz through the door. But that fairytale notion is becoming exceedingly rare and infinitely more difficult to achieve. More than 60% of marketers say their Facebook Ads aren’t working. So the try organic posting. But, Facebook organic reach is hovering at just 2%.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How Consumer Habits Are Evolving in 2018 (and What to Do About It)

SellBrite

If you’re in the business of ecommerce, you know that consumer habits are constantly evolving over time. Each year, people who buy products online behave a little bit differently from the year before. They expect something different or more from the businesses they buy from, they rely on new people or sources to help them make the right purchasing decisions, and they buy products in ways that they haven’t before.

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How to Get Reviews on Amazon in 2018

eCommerceFuel

As you know, Amazon has been cracking down on reviews. It used to be that you could get incentivized reviews, but that’s no longer the case. However, it’s still important to get reviews in order to be successful with your products. What’s a seller to do then? Today, I brought Mike Jackness from EcomCrew.com and Jeff Cohen from SellerLabs.com on to talk about Amazon’s terms of service for sellers and what we can do to keep afloat.