Sat.Dec 04, 2021

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Gamification And Sales Enablement: An Imperfect Union

Forrester eCommerce

Our research and recommendations support the use of game mechanics in driving occasional, short-term selling behaviors among B2B sales professionals but not long-term learning behaviors. What salesperson doesn’t love a great contest? Who among us could pass up the opportunity to outwit, outplay, and outlast our peers (or is the word “competitors”?) on a public […].

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2021 State of Holiday Shipping in the US

lateshipment

The pandemic has largely disrupted holiday shipping in 2021, with a surge in online purchases, record shipping costs, port congestion, and inventory shortage. Not to forget, the heavy weightage that has fallen on the operational efficiency of shipping carriers, raising concerns over their package-handling capacity and their ability to meet on-time delivery promises.