Wed.Nov 28, 2018

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Deep Dive Into Data Commercialization At Forrester’s Data Strategy & Insights 2018 Forum

Forrester eCommerce

I’m often asked the question, “What’s my data worth?” And my immediate (and somewhat provocative) response is “Nothing!” Data is, without a doubt, valuable. But when stored in vaults and locked down, it is not. As the American inventor Thomas Edison asserted, “The value of an idea lies in the using of it.

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From Backyard to Business: The Empowered Marketer Goes to the Maker’s Mixer

Optimizely

Last week, The Empowered Marketer went to a very special event: the Maker’s Mixer in Portsmouth, New Hampshire. Unlike big ecommerce events we’ve attended in the past, this was a smaller, more intimate event with some really exciting brands all based in the New England area. In this special episode, we talk to the owners and marketers at niche brands that grew from their basements and backyards into full-fledged businesses.

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Healthcare In 2019: Five Bold Predictions

Forrester eCommerce

The healthcare industry is experiencing some much-needed transformation and disruption. Looking ahead to next year, we made five bold predictions. Watch the video below to learn what is in store for the future of healthcare. Check out the full report here, and join our webinar on December 3 for a more in-depth understanding of our predictions. Click here to […].

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Interactive Highlight Tables/Heatmaps with Tableau Set Actions & Transparent Sheets

Canonicalized

In this article, I am going to pick apart and try to improve on a prevalent chart type used to analyze cohort retention: the impact plot (also called triangle chart). It is basically a highlight table, or a heat map with the numbers displayed. Here are a couple of examples: This graph type that is […]. The post Interactive Highlight Tables/Heatmaps with Tableau Set Actions & Transparent Sheets appeared first on Canonicalized.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Evaluating Digital Experience Agencies In Asia Pacific — Providers Have Deep But Diverse Capabilities

Forrester eCommerce

Firms across Asia Pacific are actively leveraging digital experience (DX) agencies to design, build, and manage digital customer experiences (CX). But to fully access these benefits, you need to carefully select from a diverse set of providers that vary by size, functionality, geography, and industry focus. Your options include agencies, consultancies, and tech providers that […].

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Common Bonanza Seller Mistakes to Avoid

ecomdash

Bonanza is a fast-growing marketplace that is relatively new to the ecommerce world. It’s most often compared to eBay and more online sellers are selling on Bonanza. It hosts more than 40,000 sellers and has more than 22 million items listed for sale. If you are an ecommerce merchant and you are not yet using Bonanza, it’s time that you consider this expanding marketplace.

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Using Wishlists Beyond the Holidays

UpSellIt

When You Wish Upon a List. Many people think of wishlists as being applicable only on special occasions. Children often make wishlists for Santa Claus. Parents may create a wishlist for a baby shower. Brides and grooms-to-be often “register” at particular stores, in effect, creating a wishlist. While these uses of wishlists can be very effective on special occasions, many people don’t realize that wishlist strategies can be an effective e-commerce tool all year long.

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Choosing the right inventory management system for your eCommerce business

TradeGecko

When many people think of inventory management, they think of Excel spreadsheets or manual stocktakes. While these can be useful for managing inventory in certain circumstances, nowadays the fastest-growing businesses use inventory management software to track inventory levels, forecast demand, and more.

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How Pacific Cycle Increased Customer Loyalty and Sales Online With Salsify Chat

Salsify

If you’ve ever considered buying a bicycle for yourself or a loved one, chances are you’ve considered some of the iconic brands behind the Pacific Cycle name. As the makers of timeless brands like Schwinn, Cannondale and KidTrax, Pacific Cycle has embraced digital transformation to own every cul-de-sac in America. Since 2015, the manufacturer has seen positive results by leveraging tools like Salsify’s Product Experience Management (PXM) platform and Welcome Commerce’s chat tool, now known as Sa

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4 Incredibly Successful Direct to Consumer CPG Brands

CPC Strategy

Not long ago, it would have been nearly impossible for a small brand to develop, manufacture, market, and then distribute its own products. > Read More. The post 4 Incredibly Successful Direct to Consumer CPG Brands appeared first on Retail Performance Marketing Blog - CPC Strategy.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Create Better Forms

2Checkout

What is a (digital) form? In a broader sense of the meaning, a form, is an interface that collects through interactions, the required information, in a logical, meaningful way, and then passes it to at least one third party entity. Sounds complicated, right?

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Quickfire Guide: Selling An Amazon FBA Business

Payoneer

Editor’s note: This is a guest post by Thomas Smale, Co-Founder of FE International. The market for Fulfilment by Amazon (FBA) businesses is growing steadily and it’s important to make your business stand out from the crowd. In this guide, we will run through several key considerations, as well as how to get your FBA business to market. How Will My FBA Business Be Valued.

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How Cognitive Learning Changes the Game in Supply Chains

Supply Chain Management and Analytics for Retailers

“It is not the most intellectual of the species that survives, it is not the strongest that survives, but the species that survives is the one […]. The post How Cognitive Learning Changes the Game in Supply Chains appeared first on Solvoyo.

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Quickfire Guide: Selling An Amazon FBA Business

Payoneer

Editor’s note: This is a guest post by Thomas Smale, Founder of FE International. The market for Fulfilment by Amazon (FBA) businesses is growing steadily and it’s important to make your business stand out from the crowd. In this guide, we will run through several key considerations, as well as how to get your FBA business to market. How Will My FBA Business Be Valued.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How Cognitive Learning Changes the Game in Supply Chains

Supply Chain Management and Analytics for Retailers

“It is not the most intellectual of the species that survives, it is not the strongest that survives, but the species that survives is the one […]. The post How Cognitive Learning Changes the Game in Supply Chains appeared first on Solvoyo.

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Monthly Release Notes November 2018

Weebly

We’re excited to share some amazing new features and tools to help entrepreneurs like you sell more this holiday season! Square Gift Cards - Now redeemable on Weebly. The holiday selling season means a potential spike in gift card sales. Studies show that customers who shop using gift cards actually end up spending more on purchases. As part of joining the Square family, we’re happy to announce that Square gift cards can now be redeemed by your customers, on your Weebly Online Store.

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Thanksgiving Weekend Results: Good News, Or Good News-Bad News?

RTP blog

As expected, Thanksgiving weekend brought in the big bucks for retailers: online sales alone surpassed $20 billion , according to Adobe Analytics. And while overall brick-and-mortar traffic decreased by 1.7% on Thanksgiving and Black Friday compared to 2017, malls and shopping centers saw an approximately 4% traffic boost. Mobile was the big star, however, with smartphones accounting for 49% of all e-Commerce traffic.

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A Complete Review of the Voodoo Manufacturing App

Ecommerce Platforms

Are you an owner of a Shopify store? If so, do you ever find yourself stuck in a rut when it comes to sourcing new products? If you resonate with this problem, you may find the Voodoo Manufacturing App useful. So, we've written a comprehensive review of this tool, to help you decide whether there's potential for it to compliment you and your business goals.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.