Thu.Jan 09, 2020

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Business Blog Ideas For 2020

Groove

Regardless of business size, the purpose of a company blog is to engage customers in a conversation. It's much easier to start that conversation by providing topical information that is practical for current and future customers. Effective blogging will aid in your eCommerce marketing strategy and help your business grow. As your number of readers increases, you'll need to provide them with more reasons to come back for your content.

Blog 300
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Five Consumer Lessons From The 2010s: #2

Forrester eCommerce

This is the second installment in a series of five blog posts highlighting important lessons about consumer behavior and attitude that emerged from the past decade. If a retrospective look on the 2010s conjures feelings of uncertainty, peering through the lens of legacy brand leaders only dramatizes the sense of instability, as the volume and […].

Consumer 221
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The Fundamentals of Retail Marketing

Omnisend

People know about big-name retail companies such as Walmart or Target. These big names sell various products, but they don’t create those products themselves. This is possible through a retail marketing business model, which follows three steps: The retailer purchases and sells products from businesses. The retailers advertise those products to customers.

Marketing 200
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Appian Jumps Into RPA Market With Jidoka Purchase

Forrester eCommerce

Appian will acquire native robotic process automation (RPA) capability with the purchase of Jidoka, which will be rebranded “Appian RPA.” It will be an additionally priced feature of the Appian Cloud platform. For 5K a month, enterprises can build as many robots as they need. Relatively small, with 25 employees, Jidoka clients are mostly unattended […].

Marketing 195
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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eCommerce Customer Experience: The Ultimate Guide

Omniconvert

What is eCommerce customer experience? Regardless of the field and channel, customer experience comes down to the way a customer. The post eCommerce Customer Experience: The Ultimate Guide appeared first on ECOMMERCE GROWTH Blog.

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Five Consumer Lessons From The 2010s: #1

Forrester eCommerce

There’s no better time to examine the past and future than when crossing the threshold of a new year and decade. During this time of thoughtful retrospection, it’s easy to exaggerate how dramatically the world has changed, thanks to cognitive bias. But certain changes are undeniable — after all, we entered 2010 at a time […].

Consumer 195

More Trending

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How Leading Government Agencies Are Raising CX With Tech-Driven Innovations

Forrester eCommerce

CIOs: Want to raise up your citizens’ feelings and engagement with your government agency? And deepen your employee loyalty? Sadly, Forrester survey data shows that the quality of most agencies’ customer experience (CX) is mostly weak and uneven overall. Key to achieving this success: prioritizing tech-driven innovations to help you proactively address CX issues and challenges. […].

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January 2020 Bezos Bulletin: Amazon Advertising & 2020 Trends

ROI Revolution

Published January 9, 2020. Welcome to the first Bezos Bulletin of 2020! We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. Let’s get started! Amazon Advertising in 2019. Some of the cons to Amazon Advertising were revealed in 2019, such as organic results being flooded with sponsored products, Amazon brands, and recommended products.

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A Guide to Email Acquisition for Ecommerce

Omnisend

Businesses want to build up their email lists to remain in contact with their customers. This can lead to more customer traffic, which leads to more sales. Some businesses may question the point of email campaigns. After all, no one uses email anymore, right? Source: Oberlo.com Email remains a strong and effective channel of communication. Read more The post A Guide to Email Acquisition for Ecommerce appeared first on Ecommerce Marketing Automation | Omnisend.

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Upcoming Challenges For E-Commerce Startups In 2020

Ecommerce Guru

Nowadays, E-Commerce Industry is growing at a very fast pace. It’s one of the best ways so that most of the people can shop anything through the e-commerce store by sitting under one roof. If we look behind, An E-Commerce Retail Sales amounted to over $340 billion in 2015. The total sales are projected to be double that amount in this last year (2019).

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Pick the Right Consumer Tribe for Your Brand

SheerID

Every brand has a consumer tribe. Discover your tribe and use its networking power to help your personalized marketing go viral.

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What's in Store for the Decade Ahead: 2020 Predictions

Dynamic Action

As we take a look back at the last ten years in the industry, retailers have attempted to keep pace with digital disruptors and evolving customer expectations. They have hastily expanded their reach albeit store foot print, number of digital channels and/or tech solutions with the hopes of regaining control. Our Managing Director of EMEA, Michael Patterson , was tapped by leading industry outlets Internet Retailing & Emerce for his thoughts around shifting approaches to convert multi-channel

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How to Pick the Right Consumer Tribe for Your Brand

SheerID

Every brand has a consumer tribe. Discover your tribe and use its networking power to help your personalized marketing go viral.

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Magento 2 Migration Duration Breakdown – How Long an Upgrade Really Takes

Onilab User Guides

It’s the year 2020 now and the issue of Magento migration is getting really hot. As of January, store owners have only 6 months to migrate to a new platform. There will be no more deadline extensions. The date is final: after June 2020 all support for Magento 1 is going to end. That’s a tight timeframe, especially when you don’t really know how long it will take you to complete Magento 2 migration.

Magento 40
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How to Turn Your Site into an Automated Sales Machine

Kissmetrics

Want to make more sales? Of course you do. Maybe you’re not hitting the kind of figures you want, or maybe you haven’t even made a single sale yet. Either way, you’re not selling as much as you want to be. But why aren’t you? There are tons of possible reasons here, but I’m willing to bet it’s your website. Even if you have an expertly designed site, it could still be the culprit that’s stealing all your sales.

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The Right Ad at the Right Time: Choosing the Right Facebook & Instagram Advertising Format

ChannelAdvisor

Facebook and Instagram advertising has become one of the best channels for connecting with e-commerce consumers and growing your overall sales. But with millions of businesses advertising each month, competition is fierce. Having a laser-focused strategy is critical to success. Use this quick reference guide to determine which ad types are right for your business in 2020 and then download the eBook for a deeper dive into the various Facebook and Instagram ad formats available.