Thu.Jan 28, 2021

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What’s The ROI Of CX Transformation?

Forrester eCommerce

Do the benefits of CX transformation outweigh the costs and result in a positive ROI? How can you determine that for your company? Our newly updated report “The ROI Of CX Transformation” helps you answer these questions. The report includes: New proof points about the benefits of investing in CX from our large-scale Customer Experience […].

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The Four Pillars of Omnichannel Strategy for 2021 and Beyond

BigCommerce

In October 2020, eMarketer increased their 2020 ecommerce retail sales forecast from 20% growth to 30%, making an omnichannel approach…

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Growth Marketers Ignore E-Channels At Their Peril

Forrester eCommerce

Both business buyers and B2B sellers are increasing their participation in marketplaces. As the shift continues, companies that have experience of and actual success in marketing on marketplaces will reap the benefits of early adoption. A number of factors are converging to drive this trend. B2B buyers rely less and less on enterprise account reps. […].

Channel 405
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Franchise Group to Acquire Pet Supplies Plus for $700 Million

Retail TouchPoints

Pet Supplies Plus will sell itself to Franchise Group in an all-cash transaction valued at approximately $700 million. Pet Supplies Plus operates more than 500 locations, of which nearly 60% are franchised, with more than 185 new stores in various stages of development nationwide. The pet wellness industry has thrived in the past year as shoppers pampered their pets while sheltering at home.

Supplies 299
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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The Top Tech That Will Win Over Banks In 2021

Forrester eCommerce

Banks are transforming their organizations with digital technologies. Forces such as emerging technology, fintechs, changing customer behavior, and the decomposition of the banking industry are influencing banking technology investment trends. The pandemic has further accelerated this change and introduced a greater focus on cost reduction. To learn how banks are planning to prioritize their technology […].

Banking 301
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5 Unique Marketing Features of Vimeo

Kissmetrics

Video marketing has exploded in recent years. 54 percent of consumers say they prefer to watch videos from the brands they support over any other content type. If you have or are considering diving into video marketing , you need to know about Vimeo. Creators and marketers use Vimeo in various businesses to create and share videos. Like YouTube, all types of companies can use the platform to grow their businesses, including small businesses, e-commerce, social media marketers, educators, fitness

Marketing 276

More Trending

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The New ‘Pandemic Personas’: Defining the Seismic Shift in Consumer Buying Behaviors

Retail TouchPoints

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? There are three pandemic personas of which every retail marketer must be aware of, and aim to understand.

Consumer 264
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Cybersecurity Lessons Learned From Snowmageddon

Forrester eCommerce

Social media reminded us that seven years ago, a mere two inches of snow in the middle of the day shut down Atlanta, our beloved city. It’s now affectionally referred to as Snowmageddon or Snowpocalypse. We both worked at competing security vendors then — Brian in the office at the Secureworks HQ in Sandy Springs (just […].

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UST Enables a Frictionless, Contactless Shopping Experience

Retail TouchPoints

UST, a digital transformation solutions company, has launched the UST Walk-In, Walk-Out frictionless shopping solution. This contactless solution is designed to eliminate long checkout lines and waiting times by enabling shoppers to walk into a store, grab their items and immediately walk out. The technology behind UST Walk-In, Walk-Out is a unified integration of AI, sensors and cameras, created to work together to enable the core features.

Mobile 264
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Insights From The Cutting-Room Floor

Forrester eCommerce

Because it’s hard to insert a real-time press interview into my daily schedule in a window that meets most press deadlines, I deliver a lot of my interviews via emailed responses to questions. Not all of my responses make it into the final article, of course. But the one thing that is great about email […].

Article 276
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Zadig & Voltaire Streamlines Merchandise Planning and Distribution

Retail TouchPoints

French ready-to-wear brand Zadig & Voltaire has centralized inventory planning and purchasing processes across its brick-and-mortar and digital channels with the deployment of allocation, replenishment and buying solutions from Aptos. The Parisian fashion house has more than 350 points of sale across more than 30 countries throughout Europe, Asia and the U.S., in addition to its website.

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GE Healthcare: Brand Storytelling During A Crisis

Forrester eCommerce

At the beginning of 2020, as the COVID-19 pandemic started to take hold, GE Healthcare found itself at the center of the crisis. By March of that year, the media narrative had swung toward the shortage of personal protective equipment and other essential medical equipment like ventilators, of which GE Healthcare was a supplier. PR […].

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Lowe’s Announces Seventh Pandemic Bonus, Plans to Add 50,000 Jobs for Spring

Retail TouchPoints

Lowe’s has allotted an additional $80 million in discretionary bonuses for frontline associates and plans to hire more than 50,000 new associates across the U.S. in advance of the busy spring home improvement season. The latest bonus brings the company’s COVID-19 support of associates and communities to nearly $1.3 billion. Active hourly associates at U.S. stores, distribution centers and call centers will receive the bonus on Feb. 5.

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Cyberattack Prevention for Ecommerce 2021: Don’t Be an Easy Target

ecomdash

Studies warn that cybercrime is on the rise in 2021. Here we explain how you can protect your ecommerce site and prevent scams, malware, and other cyberattacks. The post Cyberattack Prevention for Ecommerce 2021: Don’t Be an Easy Target appeared first on Ecomdash.

eCommerce 148
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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HRC Index: 51 Retailers Named Best Places to Work for LGBTQ Equality

Retail TouchPoints

The retail industry continues to pave the way as a leader in LGBTQ workplace equality, according to the Human Rights Campaign (HRC) Foundation’s 2021 Corporate Equality Index (CEI). The 2021 CEI, which measures company policies and practices related to LGBTQ workplace equality, ranked 1,142 major U.S. businesses, and 51 are retail companies that earned a 100% ranking, designating them as a Best Place to Work for LGBTQ Equality. .

Retail 221
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The last cookie crumbs in the digital advertising ecosystem

Omniconvert

What the #$% is going on with the digital advertising ecosystem? * There are many articles available online, explaining both. The post The last cookie crumbs in the digital advertising ecosystem appeared first on Omniconvert Ecommerce Growth Blog.

Article 147
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Samsung Launches Tablet with Clienteling and Scanning Applications

Retail TouchPoints

Samsung Electronics America has released the Galaxy Tab Active3, a ruggedized tablet designed with an emphasis on improving employee productivity and safety. The tool’s touchscreen can be used while wearing gloves and it can assist retail operations through Veras Retail, Knox Capture and other solutions. Veras’ AI-powered clienteling was designed to help associates deliver personalized recommendations to better engage with shoppers.

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Walmart announces overhaul of ad business

RetailDive

Now known as Walmart Connect, the retail media network is looking to scale into a top 10 offering by developing its own demand-side platform.

Retail 114
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Digital Signage Solution Provider Raydiant Secures $13M in Fresh Funding

Retail TouchPoints

Digital signage and experience platform provider Raydiant has closed a $13 million Series A funding round co-led by 8VC and Atomic. Joining the round is American actor, producer and businessman Mark Wahlberg, along with Delta Zulu, Gaingels and BN Capital by Lerer Hippeau. . The new capital, which brings the company’s total funding to $20 million , will be used for product development and expanding Raydiant’s go-to-market team.

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Ecommerce Photography: How can you make product photos more attractive like Amazon or Flipkart

Ecommerce Guru

It’s no secret right now challenges faced by ecommerce stores in photography that visual marketing is an essential part of building an online brand. The adage that a picture is worth a hundred times appears to hold even today, and high-quality graphic design can significantly impact their online presence and customer satisfaction for ecommerce brands in particular.

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Neiman Marcus Supports Luxury Focus with New Hires, Increased Supply Chain Investment

Retail TouchPoints

Neiman Marcus Group (NMG) is making big moves to adapt to changing consumer behaviors, with strategic investments in talent, merchandising, technology and supply chain to reshape the Neiman Marcus and Bergdorf Goodman customer experience. “Neiman Marcus Group is a customer and brand relationship business, powered by a strong digital ecosystem,” said Geoffroy van Raemdonck, CEO of Neiman Marcus Group in a statement. “Today we are announcing additional moves to accelerate our tra

Supplies 147
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Nisa partners unveil latest frozen food deal

TalkingRetail

Nisa partners are introducing another frozen food deal, which at five family favourites for £5, offers consumers an £8 saving off the RRP. The latest deal comprises five popular frozen lines: Goodfella’s Thin Crust Takeaway-style Pizza 452g, McCain Crispy French Fries 750g, Co-op Garlic Baguette 310g, Birds Eye Chicken Popstars Southern Fried 150g and a.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Walmart will add automated micro-fulfillment to dozens of stores

RetailDive

The retailer is also adding automated drive-thru pickup points at select stores that allow shoppers to drive up, scan a code and collect their order.

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How to Go From Transactional Marketing to Brand Experiences | Salsify

Salsify

You likely remember when TV commercials were the only way to define a brand: George Clooney sipped Nespresso, two cavemen saved money with GEICO, and a bunny marched for Energizer.

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The last cookie crumbs in the digital advertising ecosystem

Omniconvert

These are the last cookie crumbs in the digital advertising ecosystem. Having started already, this will affect everyone dependent on 3rd party data. The post The last cookie crumbs in the digital advertising ecosystem appeared first on Omniconvert Ecommerce Growth Blog.

Blog 78
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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

What are some hot themes emerging in the digital space? Here are snippets from Profitero’s recent press coverage, which demonstrate how our eCommerce analytics and expertise are helping brands spot some of the biggest trends happening across the digital landscape. Retail media’s rise. Excerpted from AdExchanger , and written by Bryan Wiener, CEO at Profitero.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Target partners with Levi's for lifestyle collection

RetailDive

The big-box retailer is launching a limited edition line with Levi Strauss, which includes home, pet, accessories and apparel.

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Southern Co-op expands its regional food and drink range

TalkingRetail

Southern Co-op is adding products from eight local producers to its regional food and drink range. Products include local fish, ale, cider, drinking chocolate, protein balls, honeycomb, and biltong. They will be available in 85 different stores in Devon, Bristol and Somerset, Sussex, the Isle of Wight, Hampshire, Surrey, Wiltshire, Berkshire, London and Dorset.

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The Backroom: Family Video, GameStop and the precarious lives of media stores

RetailDive

The team breaks down what went wrong for the last video chain as well as the fates of other retailers of cultural products.

Other 103
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College Marketing Trends from Refuel Agency That Will Win Gen Z Customers in 2021

SheerID

Learn what Refuel Agency’s 2020 research reveals about Gen Z and how you can use it to turn engage them more deeply and win their business.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio