Tue.Jun 14, 2022

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Great Balls Of Fire! Customer Engagement Is On Your CMO’s Radar

Forrester eCommerce

It's customer marketing’s job to track and report on value to the business. You might not have received a lot of guidance from leadership on this, especially if your organization isn’t mature in its approach to postsale engagement. Begin by understanding what matters to the company.

Customer 359
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FARFETCH Joins Gucci and Other Luxury Brands in Accepting Crypto Payments

Retail TouchPoints

Luxury platform FARFETCH will accept cryptocurrency payments for all purchases on the FARFETCH Marketplace, with plans to expand to FARFETCH Private Clients in the coming months and to all customers in the U.S., UK and Europe by late 2022. FARFETCH conducted a successful cryptocurrency test at its Browns retail locations and select Off-White flagships in March 2022 using the global cryptocurrency platform Lunu , which provides both POS terminals for in-store transactions and an online widget.

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Make it Big Podcast: What Headless Commerce Really Means for Your Business with Codal

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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7-Eleven Adds Another On-Demand Delivery Option at 700+ Stores

Retail TouchPoints

7-Eleven has partnered with Waitr to add another delivery option at more than 700 of its stores. Waitr specializes in on-demand restaurant and grocery store delivery in 1,000 U.S. cities, and 7-Eleven is the platform’s first national convenience store partner. Waitr will join the range of other delivery options 7-Eleven offers, including: The 7NOW Gold Pass service, a subscription plan that offers free delivery on more than 3,000 products including hot food, drinks, household items, snacks and g

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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What Merchants Want From Their Payments Provider

Forrester eCommerce

As part of the latest Forrester Wave evaluation of the merchant payment provider market, we spoke with 23 customer references (i.e., merchants like retailers and brands) about their experiences with their current payment provider.

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Customer Service in the Metaverse: How Retailers Can Prepare for a Whole New (Virtual) World

Retail TouchPoints

When Facebook, Inc., announced in October 2021 that it planned to change its name to Meta, searches for the term “metaverse” skyrocketed. But despite its buzz, the metaverse is still very much in its infancy and its shape is very loosely defined. One definition most can agree on, though, is that it’s a “virtual world,” and one that already is presenting tremendous opportunities for both brands and consumers.

More Trending

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Holiday Oil Company Introduces Cashierless Checkout Lanes

Retail TouchPoints

Holiday Oil Company , a convenience store retailer with 67 locations in Utah, has selected the Gilbarco Veeder-Root Passport Express Lane self-checkout system, to help ease its labor challenges and create a frictionless shopping experience. The retailer will outfit its entire network with cashierless Express Lane kiosks, allowing employees to focus on more complex tasks.

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How to Have Fact-Based Compliance Conversations With Store Managers

Wiser

Once products leave the manufacturer and make their way out into the world, it becomes a lot more difficult for brands to keep track of exactly how those products are being handled. No matter how many planograms you create, or ground-breaking display ideas you have, your products can’t succeed without compliance from retailers at the store level.

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PetSmart Invites Vets to Open Clinics in its Stores

Retail TouchPoints

PetSmart has launched PetSmar t Veterinary Services (PVS) in a bid to fill empty clinic spaces in its stores while simultaneously helping veterinarians launch their own private practices. Individually owned veterinary medical practices have been shrinking across the U.S. as the industry consolidates, and many veterinarians have been out-priced or out-positioned in the market by larger conglomerates.

Supplies 228
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What Is Headless Commerce? | Salsify

Salsify

Typically speaking, in nearly every context, keeping one’s head attached is seen as a smart move. And losing it? Well. That’s almost never good.

eCommerce 147
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Kua Designs to Embark on Pop-Up Tour to Five U.S. Cities

Retail TouchPoints

Ghanian accessory and jewelry brand Kua Designs will visit the U.S. this summer via a five -city pop-up tour that will include Atlanta, Miami, Los Angeles, New York City and Washington, D.C. Ruby Buah Photo courtesy of Kua Designs. The following dates have been set: June 25, 2 to 5 p.m. at Atlanta’s The Bakery CoWork ; July 9, 2 to 5 p.m. at Los Angeles’ The Dollhouse Boutique ; and July 23, 1 to 4 p.m. at Washington, D.C.’s Ipade.

Jewelry 226
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9 Digital Marketing Trends to Watch Closely This Year

Digital Doughnut

The doors of opportunity for anyone who is eager to improve business performance with digital marketing have been flung wide open. This is a great time because even if you’ve always wanted your foot in those lush baby steps but might not have had a chance before now - there's an entire industry eager and waiting just on tiptoes behind their shiny new frontiers!

Marketing 127
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Ulta's Shelley Haus passes away after 'valiant fight' with cancer

RetailDive

The retailer’s chief marketing officer was “an innovative marketer, creative storyteller and a people-first leader who saw beautiful possibilities in everything and everyone,” the company said.

Marketing 102
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3 Storage Tips for Small Retail Businesses

365 Retail

Many small shops have an extremely limited storage area, sometimes not much bigger than a small bedroom! Because of this, storage can be problematic, especially if it’s impossible to keep sufficient stock on site for unexpected surges in foot traffic. Actually, there are a few things you can do to maximise the space you have available so that it’s almost like having a mini warehouse at your disposal.

Retail 97
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Our Place's co-founder and co-CEO on the brand's entrance into physical retail

RetailDive

The DTC cookware brand, which launched just prior to the pandemic and is already profitable, is planning two stores in Los Angeles and one in New York.

Retail 108
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Infographic: State of the Apparel Industry

ROI Revolution

Apparel is one of the online shopping categories that grew the most during the COVID-19 pandemic , with US retail ecommerce revenue surging 41.6% between 2020 and 2022. If you need to know about the current and future state of the apparel industry, look no further than this infographic. You’ll discover insights from apparel brands that took our State of Digital Marketing Survey, plus data from outside research.

Apparel 78
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Retailers grapple with e-commerce's drag on profits: report

RetailDive

The online channel is a must, but it’s costly, and scale doesn’t help much, according to research conducted by Ipsos for Publicis Sapient and Salesforce.

eCommerce 101
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Pivotree Secures Key Strategic Partnership with commercetools to Help Customers Embrace a Headless Commerce Future

Pivotree Blog

Pivotree Secures Key Strategic Partnership with commercetools to Help Customers Embrace a Headless Commerce Future. TORONTO, June 15, 2022 – Pivotree Inc. (TSXV:PVT) (“Pivotree” or the “Company”), a leading provider of frictionless commerce solutions, announced today it has been selected as an official partner of commercetools, the leader in digital commerce and inventor of headless commerce. commercetools is the leading product portfolio of highly customized experience

B2C 52
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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LVMH invests in lab-grown diamond company Lusix

RetailDive

The luxury conglomerate previously noted in April that it was “working on replacing sourcing from Russia,” which was previously a large supplier for the natural diamond industry.

97
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Top Ecommerce Marketing Trends Dominating In 2022

Ecommerce Guru

The ecommerce industry is frequently evolving to keep up with the changes in consumers’ preferences and demands. By taking the help of new and advanced technologies, all ecommerce businesses have a much easier time adapting their digital marketing statistics to these changes. If you know which ecommerce marketing trends are best for your business, then you have a bright chance of fulfilling the changing needs of your customers.

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Expanding its reach, Lululemon now sells hijabs

RetailDive

Two styles debuted last week, with a third expected later this year. The company says all three emphasize performance and versatility.

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“Golf and Grill by Avison Young

Canadian Special Events

“Golf and Grill presented by Avison Young ,” produced by Melanoma Canada & nominated for “Best Event for a Community Based Charity,” was a very cool event that combined two of my favourite things. Given the challenges COVID-19 posed to fundraising via in-person events, Melanoma Canada opted to deliver a one-of-a-kind Golf Tournament.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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PayPal strives to improve checkout

RetailDive

The company aims to improve the checkout experience for both merchants and consumers, with new services being tested this year, CEO Dan Schulman said.

PayPal 96
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Interest grows in reshoring

RetailWire

The inability to get goods out of China due to that country’s zero-tolerance lockdown strategy has led many U.S. businesses to reconsider sourcing their products in other markets including at home so that they have more direct access to goods.

Other 52
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Former Charlotte Russe CEO joins Rothy's board

RetailDive

Jenny Ming holds decades of retail experience, including as president of Old Navy and board member at Levi Strauss, Kendra Scott and others.

Other 92
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Gen Z Killed the Advertising Star: New Research Reveals Young People Avoid Ads at all Costs

Digital Doughnut

Gen Z is fast becoming the most active consumer group in the world but brands looking to connect with them should forget about traditional advertising as their fingers are firmly on the skip button. A new report by digital consumer research firm Bulbshare reveals some stark findings about how Gen Z (those born between 1997 and 2012) have all but shunned ads.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Amazon drones to deliver products in California town

RetailWire

Amazon.com will begin delivering products later this year via its Prime Air drones to customers in Lockeford, CA, a community located about 40 miles south of Sacramento.

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Pivotree Secures Key Strategic Partnership with commercetools to Help Customers Embrace a Headless Commerce Future

Pivotree Blog

The post Pivotree Secures Key Strategic Partnership with commercetools to Help Customers Embrace a Headless Commerce Future appeared first on Pivotree.

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Amazon went offline yesterday

RetailWire

More than 11,000 Amazon.com outage incidents were reported yesterday starting around 1:00 p.m. ET, according to Downdetector.com. Amazon did not respond to a request for comment.

Article 40
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What Is a Catalog Hot Swap & Why It Matters

GetElastic

Have your ambitious merchandising plans, including new product launches, flash sales, or powering innovative product experiences like “shop-the-looks”, been hindered by your existing commerce solution? We often hear that brands struggle with heavy customization and high costs, just to build and launch the experiences their customers expect. Typically, the root cause of their woes is the rigid catalog capability in their turn of the century commerce platform.

Books 78
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib