Forrester eCommerce
JANUARY 13, 2020
Want To Know The $ Value Of Improving CX By One Point? We calculated it for you — at least if you are in one of the 15 industries that our new report “How Customer Experience Drives Business Growth, 2019” features. And if you aren’t, check out how we calculated the upside of CX (see […].
Ecommerce Platforms
JANUARY 13, 2020
Printful vs Printify… which ranks better? It’s never an easy task to be the judge. We’ve been asked every so often to give an in-depth summary and recommend the best platform to launch a T-shirt business. . The print-on-demand business model seems to take a blooming knock in the ecommerce industry. Data-backed numbers show that the custom T-shirt printing niche alone is expected to hit $10 billion by 2025. .
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Forrester eCommerce
JANUARY 13, 2020
How do you build reputation? How do you gain trust and sustain it? These questions are as fundamental for every organization as it is for every individual personally. Trusting a company is even more critical from a buyer perspective. How can enterprise buyers gauge if their vendor partner has a robust internal strategy and thus […].
My Wife Quit Her Job
JANUARY 13, 2020
When it comes to getting repeat sales for your ecommerce store, customer loyalty programs are one of the most effective ways to boost customer retention. In fact, studies have shown that 69% of consumers are influenced by retailers that offer loyalty and rewards programs. Furthermore, 58% of consumers shop more often at stores where they’ve joined a loyalty program.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
JANUARY 13, 2020
At last week’s CES I saw the latest and greatest advancements that will make TVs better and digital humans a reality. But my real focus: What changes will impact the retail industry? The headline: AI + computer vision + robotics = easier and more personalized customer experiences, and the chance for companies to keep up […].
Omnisend
JANUARY 13, 2020
Email marketing continues to grow as a channel that brings money to businesses. Businesses can invite customers to return to their business because of email campaigns. It allows them to remain in contact with them, keep them informed, and to remind them about upcoming deals. Many businesses find convenient using a funnel to guide potential Read more The post 5 Things to Learn About Email Marketing Funnel appeared first on Ecommerce Marketing Automation | Omnisend.
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Optimizely
JANUARY 13, 2020
Boston, MA — Zaius today announced it was included on Built In Boston’s list of Best Places to Work in 2020 , recognized as one of the Best Midsize Companies to Work For. Companies are selected based on data submitted by companies and their employees. “Giving employees opportunity and ownership is the foundation of every great business,” said Mark Gally, CEO. “At Zaius, we’re always giving employees the opportunity to stretch themselves.
ROI Revolution
JANUARY 13, 2020
Published January 13, 2019. Ecommerce sales will surpass $4 trillion this year and approach $7 trillion by 2023, with digital sales growing over 6X faster than in-store sales through 2022. Ravenous competition is growing more fierce by the second and savvy shoppers are demanding a personalized & streamlined buying experience. Staying ahead of emerging technology and 2020 marketing trends within digital marketing will be mandatory for successful brands. 2020 Is the Year of Clear Vision.
Canonicalized
JANUARY 13, 2020
I am starting 2020 with a new project and a challenge for myself: Financial DataViz! It’s not a New Year resolution; it’s something I wanted to do for a long time: takeover a specific topic or industry and work to fathom it out. The way I want to do is by finding specific topics, visualizations, […]. The post Financial Analytics in Tableau: Viz Finance with Dorian appeared first on Canonicalized.
Sailthru
JANUARY 13, 2020
During the holiday season’s record-breaking Cyber Weekend , consumers spent nearly $70 billion, mostly in brick-and-mortar stores. However, digital channels increasingly assist those retail sales. For example, “buy online, pick-up in store” grew 43.2% over last year. And of course, most shoppers make additional purchases once they’re in the store. With the line between brick and click blurrier than ever, customer acquisition is crucial on every channel.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Canonicalized
JANUARY 13, 2020
I am starting 2020 with a new project and a challenge for myself: Financial DataViz! It’s not a New Year resolution; it’s something I wanted to do for a long time: takeover a specific topic or industry and work to fathom it out. The way I want to do is by finding specific topics, visualizations, […]. The post Financial Analytics in Tableau: Viz Finance with Dorian appeared first on Canonicalized.
A Better Lemonade Stand
JANUARY 13, 2020
How can you get access to the tools you need to run your online business more affordably? By taking advantage of lifetime deals. The post How to Take Advantage of Lifetime Deals: What are Lifetime Deals & Why are They Important? appeared first on A Better Lemonade Stand.
Sailthru
JANUARY 13, 2020
Every marketer has done painstaking research to understand where mobile makes an appearance along the customer journey. They understand that customers always have their phones, and always expect a personalized, relevant interaction on mobile. Mobile commerce is set to grow 29% in 2019 , however, our research shows that mobile lags far behind on-site and email personalization, and doesn’t deliver the same level of customer experience.
Customer Communications Group
JANUARY 13, 2020
Unique personas, touchpoints and lifestages make loyalty program customer journey mapping a challenge. But shorter sales cycles, additional repeat purchases and less churn are worth the effort. Guest blogger Lane Ware shares insights to get started. The post Drive Sales by Mapping the Retail Customer Loyalty Journey appeared first on CCG.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Forrester eCommerce
JANUARY 13, 2020
Ai, Privacy and Transparency Dominate The Marketing Discussion At CES 2020 Rather than trolling the floor of the more than 4,400 exhibits at this years’ Consumer Electronics Show (CES) looking for the technology of the future, Jay Pattisall tried something different – listening to the conversations of marketers and agency executives for hot issues. Artificial […].
Payoneer
JANUARY 13, 2020
Editor’s note: This is a guest post by Kristella Pender, Director of Sales and Marketing at 1Office Group. . Today, online sellers face a variety of different challenges which can make selling through marketplaces difficult and more expensive than it should be. 1Office, a top pan-European business services provider is cooperating with the Estonian government’s popular e-Residency project and Payoneer to enable global sellers to minimize bureaucracy, save money and access any business management
iQmetrix
JANUARY 13, 2020
A new year means there are 12 months of possibility ahead of you and your business ?— but only if you’re ready to put plans into action.
ESW
JANUARY 13, 2020
Content marketing isn’t the first strategy that most eCommerce marketers turn to when trying to drive traffic to their stores. Google Shopping and social media ads usually take precedence. That doesn’t mean paid ads are the best use of your marketing budget, though. If you want to continue driving traffic and sales long after the initial investment, content marketing should be your focus.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ChannelAdvisor
JANUARY 13, 2020
Amazon is leading the pack as one of the most influential companies in today’s economy. When Amazon first launched in 1995, it was a website that sold only books. But even then, founder Jeff Bezos had a vision for the company’s rapid growth and mass expansion. He knew from the very beginning that Amazon would become an “everything store,” and foresaw its eventual e-commerce market domination.
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