Kissmetrics
JULY 26, 2021
Ever feel like you don’t get the attention you deserve on your Facebook posts? Every marketer wants more attention. After all, that’s the goal of social media marketing, right? The problem is, it can be difficult to win time in Facebook’s spotlight unless you know exactly what to do. The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out.
Forrester eCommerce
JULY 26, 2021
Forrester’s fifth B2B Summit APAC will be held in Singapore on 14 and 15 September 2021 through a live virtual experience. It will provide best practice research developed to address the unique challenges APAC B2B marketers face in these challenging and evolving times we live and work in. It will also provide a great opportunity for B2B sales, marketing, and product leaders to network virtually.
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Kissmetrics
JULY 26, 2021
Are you struggling to scale up your paid ads? Or even worse, are you struggling to get them working? You see all these big companies running tons of ads, some even are spending millions of dollars… if they can make it work, you can too, right? Well, today at 9am PST I am hosting a webinar that breaks down the ad secrets from the big brands that you can copy to sell more.
Retail TouchPoints
JULY 26, 2021
GNC has announced two new appointments to its leadership team: Nate Frazier has been promoted to EVP, COO, and former Zappos executive Karlyn Mattson has joined the company as Chief Merchandising Officer. Both Frazier and Mattson will report to newly appointed CEO Josh Burris. Frazier was most recently SVP of Operations, leading GNC’s U.S. and Canada stores and operations teams.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Kissmetrics
JULY 26, 2021
Starting a business is a major endeavor. You need to perform market research, file for a license, create a marketing plan, and build your brand. One way to shorten the process is to become a franchise business owner. As a franchise business owner, you can tap into the resources and branding of a large brand—while still maintaining the autonomy to run your own business.
Retail TouchPoints
JULY 26, 2021
If you’re a wholesale retailer or brand owner and you haven’t already launched a direct-to-consumer sales channel, you’d better be thinking about it. The global pandemic not only accelerated the growth in ecommerce, it highlighted the shortcomings of wholesale-only sales channels. There are plenty of good reasons to sell direct, from higher margins to insulation from future pandemics, but succeeding at DTC requires a different set of skills than the B2B environment you’re used to.
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Retail TouchPoints
JULY 26, 2021
Macy’s has named Maly Bernstein CEO of Bluemercury , effective September 13, 2021, as the retailer continues to refresh its brands and leadership. Bernstein will oversee the growth and strategy of the entire Bluemercury brand both in-store and online, and will report to Tony Spring, Chairman and CEO of Bloomingdale’s. Bernstein was most recently VP of Ecommerce at CVS Health , and her stint at the retailer included serving as VP of Beauty & Personal Care with the retailer.
MakeWebBetter
JULY 26, 2021
“Video is 50 times more likely to appear on the first page of search results than a traditional web page”, – said Forrester It’s no exaggeration to suggest that video content is the internet’s future. You’re missing out on the chance to really captivate your viewer’s interest and keep customers coming back for more if […]. The post How YouTube Videos Can Aid Your WordPress Strategy?
RetailDive
JULY 26, 2021
In the '80s, Reebok was the top sports brand for a time. Now it's dwarfed by Nike and Adidas. We take a look at the history of the brand, through the lens of the people who were there.
TalkingRetail
JULY 26, 2021
Retailers suffered a market share decline in food-to-go compared to foodservice operators during the pandemic but should recover strongly, says the Institute of Grocery Distribution (IGD). The IGD expects retailers overall share of the food-to-go market to reduce to 21% in 2021 from 24% in 2019. But this will gradually increase to 23% by 2026. This story continues at Retailers set to recover lost ground in food-to-go, says IGD.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailDive
JULY 26, 2021
Fifty-five percent of consumers surveyed by data firm Numerator said they have changed their shopping behavior over the past month due to price increases.
TalkingRetail
JULY 26, 2021
One in five UK consumers (21%) have stopped buying a particular brand or product because of concerns over its environmental impact on the environment, with those concerns most notable in the weekly grocery shop, according to a new study. More than a third (36%) of shoppers say they have stopped buying from a food and. This story continues at Go green and make money, says survey.
RetailDive
JULY 26, 2021
After experiencing double-digit growth in 2020, the retailer is aggressively investing in its physical and digital footprints.
TalkingRetail
JULY 26, 2021
Birds Eye is launching a campaign to help change perceptions towards frozen fish. The “Get On Board” campaign features Birds Eye’s frozen fish range and encourages people to increase their fish consumption. Launching this week, the campaign will span TV, digital, on pack and in-store POS advertising, initially running into September. Dietary guidance from the.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
365 Retail
JULY 26, 2021
Data from Tradeshift reveals that B2B trade activity across US supply chains accelerated past China in Q2, with the world’s largest economy now setting the pace for global trade recovery heading into the second half of the year. According to Tradeshift’s latest Index of Global Trade Health, which analyzes transaction data between buyers and suppliers, activity levels across US supply chains rose by a relatively modest 2.4% quarter on quarter.
TalkingRetail
JULY 26, 2021
Retailers are reporting that between 50% and 80% of customers are still wearing masks in stores, despite the legal requirement to do so being dropped in England on 19 July. Kishor Patel, who owns several stores in Bedfordshire and Hertfordshire, said he had left it to customers to choose whether to wear masks and about. This story continues at Some customers ditch masks but staff keep them on.
RetailDive
JULY 26, 2021
"Super vendors" with multiple manufacturing locations can react quickly to lockdowns or closed borders to reduce lead times on purchase orders.
TalkingRetail
JULY 26, 2021
Parfetts has launched an app that allows retailers to order next day delivery up to midday the day before. Digital channels boomed for Parfetts over the last year and now account for up to 40% of weekly orders. The popularity of the company’s GOLD (Go Local Direct) service has also grown and currently operates in. This story continues at Parfetts launches new ordering app.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Ecommerce Guru
JULY 26, 2021
As for the position of eCommerce merchants, let us conduct a feature-by-feature comparison of Amazon and Flipkart to determine which is the preferred marketplace for the majority of sellers online in India- Amazon vs Flipkart. So, in order to get the answer of which is better, Amazon or Flipkart in India, you must go through these points thoroughly. 1.
RetailDive
JULY 26, 2021
The Bulgarian company's revenue and powerful software will help the U.S. resale site expand overseas.
Salsify
JULY 26, 2021
"[Salsify] allows us to do everything a lot more efficiently … It's instantaneous to, for instance, publish enhanced content in 15 minutes, which is incredible.". — Meghan O'Keefe, Wholesale Digital Marketing Manager, Samsonite. Our sales team here at Samsonite is super lean — so as you can probably imagine, our salespeople don’t have time to fill out spreadsheets manually.
RetailDive
JULY 26, 2021
The brand has tapped Samir Desai to oversee the company's technological initiatives in a newly created role.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
TalkingRetail
JULY 26, 2021
Nearly one in five products bought in convenience stores are sold in areas that face restrictions under the forthcoming HFSS (high fat salt and sugar) regulations, says new research. The analyst Lumina Intelligence says that 19% of products picked up by shoppers come from either the end of an aisle (7.9%), a display at the. This story continues at HFSS rules will affect nearly one fifth of sales, says research.
RetailDive
JULY 26, 2021
Hershey is making many shared visions come to life across multiple focus areas of licensing initiatives.
TalkingRetail
JULY 26, 2021
Rum brand Malibu is running a “Let The Funshine” media campaign throughout the summer. It features short clips running across YouTube, Instagram, Facebook, Snapchat and digital displays until the end of August. The brand is also collaborating with singer-songwriter Anne-Marie, actor Michael Dapaah and nine UK influencers, to further drive brand awareness, Marnie Corrigan, brand.
RetailDive
JULY 26, 2021
Savvy retailers are turning to personalization to address the multi-channel demands.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
TalkingRetail
JULY 26, 2021
Mondelez International is kicking off a Cadbury retailer competition to win a range of family prizes. Retailers can enter the competition by purchasing a case from the Cadbury children’s range, including Curly Wurly, Chomp, Freddo and Freddo Treasures, and fill in the form on www.deliciousdisplay.co.uk to enter into a prize draw to win a £100. This story continues at Cadbury gives retailers a day off with family prize competition.
RetailWire
JULY 26, 2021
Schools are opening to in-person learning again and parents are purchasing supplies to get their kids prepared as they head back to classrooms for the new year. “We’re planning for one of our biggest back-to-school and college seasons ever,” Christina Hennington, Target’s chief growth officer, said on the retailer’s earnings call in May.
TalkingRetail
JULY 26, 2021
Pressure is building on the government to include shop staff on the list of essential workers who can avoid self-isolating if they are alerted by the NHS Covid track and trace app. The NFRN is the latest trade association to ask for shop staff who have been pinged to be permitted to continue working if. This story continues at Pressure builds to allow vaccinated shop staff avoid self-isolation.
RetailWire
JULY 26, 2021
With low levels of Americans getting vaccinated against COVID-19 in many places across the U.S. despite the spread of the Delta variant, employers are reconsidering previous directives allowing unvaccinated employees to return to their offices.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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