RTP blog

JANUARY 19, 2018

By Derek Bryce, NUVI Social media has been one of the biggest catalysts in the marketplace, and among sales teams. The rise of social has given way to an entirely new array of marketing tools, strategies and practices. Consequently, traditional advertising isn’t nearly as effective as it once was, especially for lead generation. For many companies in the B2C space, moving away from classic advertising towards influencer marketing has not only added substantial ROI, but in many cases, has kept th

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SellBrite

JANUARY 19, 2018

In ecommerce, an effective and scalable shipping strategy is crucial. You can sell great products, you can hire genius marketing experts to help you reach the right audience, and you can have a beautiful website, but none of it matters unless you’re able to consistently provide customers with a delightful and reliable product delivery experience. When you’re first starting out in ecommerce, shipping might not seem like much of a headache—people slowly become acquainted with your brand, orders st

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Wiser

JANUARY 19, 2018

After the holiday season comes to a close, it’s time to get creative. Many returns are in and gift cards have been put to good use, so how do you get your repeat and even new customers to check out again? The answer lies in the combination of what your competitors have done in the past and your own internal data. . Promotions in retail have gained a bad reputation lately, unless you’re looking at it from the consumer perspective, of course.

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Salsify

JANUARY 19, 2018

It takes a lot to find the perfect pair of jeans. The style, color, desired leg shape, rise on the waistline, and stretch of the denim all play a role. Levi’s took each of these variables into account with the launch of its new virtual stylist program – and delivered a new kind of digital product experience.

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

FastSpring

JANUARY 19, 2018

Right at this moment, millions of people are making ecommerce decisions based on recommendations from people you’ve never even heard of: YouTubers, Instagrammers, Yelp reviewers, reality TV show contestants, and more. In fact, some marketers are calling 2018 “the year of the influencer.” Online influencers - people who affect buyer behavior - make endorsements that send droves of fans straight into the shopping carts of ecommerce companies around the world.

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OrderDynamics

JANUARY 19, 2018

Advanced Omni-Channel: Retail Order Consolidations. Among omni-channel retail techniques, retail order consolidations is one of the most advanced feature sets. Order consolidations offers retailers two significant advantages which corrects two flaws in most omni-channel retailer operations, today. First, order consolidation lets retailers set order routing business rules that keep an order whole.

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Prisync

JANUARY 19, 2018

Having an e-commerce business is a dream for a lot of people. It allows you to work with the products in what you love. But competition is really high, and you can’t just start without having some things clear. One of the first things that you should do is making competitor analysis and competition mapping. Both entrepreneurs that are starting now, and e-commerce managers and SMEs owners that have been working on it for some years, have to know their own competitive positioning in this competiti

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ChannelAdvisor

JANUARY 19, 2018

The e-commerce floodgates have opened, and online retail sales are currently growing five times faster than offline sales. What does that mean for you? In 2018, it means more money will be spent on digital advertising than ever before. It means even greater marketplace influence from Amazon, eBay and other channel leaders. And it means the war for fast, free shipping will continue to separate winners from losers.

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eCommerceFuel

JANUARY 19, 2018

New post from eCommerceFuel : Raphael Schneider is a fascinating guy. He left the law profession to start GentlemensGazette.com , his own line of classic men’s goods. He’s also a YouTube Wizard and has built a channel with more than 125,000 subscribers, which is why I was most excited to talk to him. In today’s episode you’ll learn: The most important element to optimize in your YouTube videos.

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Smile.io

JANUARY 19, 2018

Editor’s Note: This post was originally published on September 13, 2016 and was updated for accuracy and comprehensiveness on January 19, 2017.

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

iQmetrix

JANUARY 19, 2018

Senior Vice President of iQmetrix Payment Solutions, Tabitha Creighton (pictured), reflects on the key takeaways from CES 2018. At this year’s CES , I had the pleasure of speaking with Robin Raskin at the High-Tech Retailing Summit. In our fireside chat, I outlined some of the key trends for selling technology with technology.

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FastSpring

JANUARY 19, 2018

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Dynamic Yield

JANUARY 19, 2018

Uncover personalization opportunities with Predictive Targeting, automatically Deploy the optimal targeting setup to drive the most uplift in revenue for each segment, with a single click Discover hidden personalization opportunitiesMaximize uplifts with machine-learning optimization. Let Dynamic Yield’s Predictive Targeting engine continuously analyze and identify opportunities to serve the most relevant content for each audience segment. […].

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eCommerceFuel

JANUARY 19, 2018

Raphael Schneider is a fascinating guy. He left the law profession to start GentlemensGazette.com , his own line of classic men’s goods. He’s also a YouTube Wizard and has built a channel with more than 125,000 subscribers, no small feat in the age of influencers. In today’s episode you’ll learn: The most important element to optimize in your YouTube videos.

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS