Tue.Jul 20, 2021

Unlock Retail Growth in Latin America: 6 Ways Mercado Libre Can Simplify Cross-Border Selling

BigCommerce

By now, most merchants are aware of the exponential growth happening in retail e-commerce sales worldwide — data from Statista… International Ecommerce #SellMore announcement international marketplaces omnichannel

364: 6 Figures In 10 Months With No Money Selling Ebike Kits With Claire Carpenter

My Wife Quit Her Job

This episode is extra special because it’s about a student in my Create A Profitable Online Store course. Claire Carpenter runs a site called EasiFitEbikeKit.co.uk and she sells kits that turn regular old bikes into electric bikes.

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Best Accounting Software for Ecommerce in 2021

Ecommerce Platforms

If you are on the lookout for the best accounting software for ecommerce stores, you should know that there’s no “one size fits all” solution. With so many different accounting software solutions on the market, it can be a bit confusing to select the right one.

Books 104

New look Premier highlights brand’s latest innovations

Talking Retail

Premier has unveiled its latest design concepts after a trial at the store run in Sheffield by retailer Mandeep Singh.

Post-Pandemic eCommerce Growth: Leverage Customer Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

This session will dive into how organizations can still leverage historical customer data but need to also think about how to augment development of strategies with marketing research and other shopper signals to efficient drive e-Commerce growth. Join Phil Irvine, VP & Director of Audience Intelligence, for this in-depth discussion of the current e-commerce landscape. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

Omnisend Review (July 2021): What to Expect from Omnisend

Ecommerce Platforms

Connecting with customers is one of the most important things you can do as a business. The more you reach out to your customers, the more likely it is that you’ll build a successful relationship which leads to future opportunities.

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How to Identify (and Keep) Your VIP Customers

Omnisend

Reading Time: 8 minutes. Your VIP customers are your absolute best customers. They’re the customers you want to retain at all costs, as they purchase more frequently and/or spend more when they shop with your store. To retain the VIP customers, you first need to know who they are.

Vintage Parts Expands to New Marketplace, Lists Thousands More Products

ChannelAdvisor

Have you ever dreamed of being able to expand to a new marketplace, list your products and have inventory managed across all of your channels in almost-real time? . Vintage Parts did just that — with 20,000 listings on eBay — in one month after working with ChannelAdvisor. .

The Top Shopify Stores (and What Made Them Choose Shopify)

Omnisend

Reading Time: 14 minutes. As any good ecommerce merchant knows, Shopify serves as one of the greatest platforms for selling online. After all, the top Shopify stores include world-famous companies like Tesla, Moet Hennessy, and Pepsi.

[Video] Optimizing for Conversions to Create Lifetime Value, Part 4: How Do You Manage CRO?

ROI Revolution

Published July 20, 2021. In Part 3: Creating Your Conversion Rate Optimization Strategy , we learned about the two main types of conversion rate optimization strategies and when to use each. We also dug into the importance of testing for your specific audience since humans can be fickle.

11 Email Deliverability Strategies to Reach the Inbox

With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.

In-Store Audits vs. Focus Groups: Which One to Choose?

Wiser

Related: 8 Simple Tactics to Increase Market Basket Size. How Consumers Compare Prices to Make Purchase Decisions. How Buy One, Get One Can Improve Your Sales. What’s in your tool kit for capturing consumer insights? Odds are, the methods at your disposal haven’t changed much in years.

The Ultimate Holiday Ecommerce Toolkit for Brands [Download] | Salsify

Salsify

Very few of your customers are starting their holiday planning now — let alone holiday shopping for the season. For them, the summer is saved for much-needed vacations and back-to-school prep. Omnichannel Strategy

Case study: Pre-delivery vs. Post-delivery Net Promoter Score

Omniconvert

Read this case study to see how powerful measuring Net Promoter Score pre and post-delivery is and how different NPS results call for different action plans. The post Case study: Pre-delivery vs. Post-delivery Net Promoter Score appeared first on Omniconvert Ecommerce Growth Blog.

Blog 78

TikTok integrates Vimeo's video-creation tools to attract more small business marketers

Retail Dive

Courting small and medium-sized businesses by making it easier to produce high-quality videos is another sign of the app's maturity

5 Key Elements for Building a Successful Data-Driven Product

When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

Sainsbury’s pulls the plug on wholesale operation

Talking Retail

Sainsbury’s has unilaterally decided to close down its wholesale business and therefore stop supplying the SimplyFresh group with Sainsbury-labelled products.

Rent the Runway confidentially files for IPO

Retail Dive

After its reported pandemic struggles, the online fashion specialist is cashing in on a hot stock market

Rubicon returns to TV with £4m investment

Talking Retail

Barr its “No Added Boring” campaign for its Rubicon brand, as part of a wider £4m investment. The TV advert will run for six weeks across advertising screens, video-on-demand channels, Spotify and social media platforms, supported by a five-week sampling campaign.

POS 69

'We got it wrong': Victoria's Secret's tricky new path

Retail Dive

The company is testing three store remodels and a new off-mall store concept, and plotting the return of its fashion show

The Retailer’s Playbook for Customer Acquisition

This playbook outlines the four phases of program development and illustrates each point with real-world case studies from retailers that have found success.

Suggestive Selling: How to Train Your Employees in Add-On Sales

Retail Doc

The right add-on sales tactics drive margins and delight customers. Retail Sales Training

Ipsy launches social media challenge to search for next gen creators

Retail Dive

Ten finalists will be awarded paid contracts, while one overall winner will receive a $30,000 cash bonus

Cofresh adds new flavours to Crackers and Grills ranges

Talking Retail

Indian snacks brand Cofresh has expanded its Grills and Crackers ranges with two new flavours, in response to the “of shared snacking occasions with friends and family”.

Macy's debuts private label apparel brand, And Now This

Retail Dive

Amid a merchandising revamp, the department store's new private label focuses on elevated basics for "the fashion-forward, contemporary dresser "

Going Beyond Account-Based Marketing: Why ABM-i is the Wave of the Future

Evolve beyond account-based marketing and create a hyper-personalized approach that considers stakeholders as individuals. Learn 8 strategies to use data and technology to create scalable yet personalized ABM programs.

Zoom Acquires Five9 for $14.7B to Bolster Customer Service Offerings

Retail Touch

Zoom Video Communications has agreed to acquire Five9 , a provider of cloud-based contact center solutions, in an all-stock transaction valued at approximately $14.7 billion. With the acquisition, Zoom said it aims to build “the engagement platform of the future.”

Pladis unveils new design for premium cracker brand

Talking Retail

Snacking company Pladis has rolled out a £1m new design for its Carr’s brand. The design will run across Carr’s entire portfolio, including new Carr’s Black Olive Melts (150g; £1.49) and its Crispbreads, Flatbreads and Ciabatta.

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How to open an Online Store in 2021 (A Step By Step Guide)

Ecommerce Guru

A simple, useful piece of software can be used to create a website that allows you to sell goods and helps to start an online retail business. But how can you keep your company expanding once it has reached the point of “minimum viable product” and move it to the next level?

Grocery sales dip from pandemic highs, but football provides a booze boom

Talking Retail

Grocery sales fell by 5.1% in the 12 weeks to 11 July 2021, research reveals. The latest Kantar figures indicate that despite the year-on-year decline, sales are still better compared with two years ago, before the pandemic hit.

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7 Data-Driven Lead Generation Strategies That Drive Growth

Delivering sales-ready leads is a constant challenge for B2B marketers. Check out these 7 strategies to find and target high-value prospects who are ready to buy, and motivate them to act.