Fri.Mar 15, 2019

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GDPR Requirements: Why Merchants Should Stay Ahead with Privacy Practices

Kibo

Last year marked the start of a new wave of digital privacy regulation […]. The post GDPR Requirements: Why Merchants Should Stay Ahead with Privacy Practices appeared first on The Omni Channel.

Channel 48
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Friendbuy Review: The Ultimate Customer Referral Software

Ecommerce Platforms

Did you know? People are FOUR times more likely to buy when referred by a friend. With a little strategy, you can encourage your customers to spread the word. Keep reading this Friendbuy review to understand how it can boost your referral marketing efforts. What to Look for When Choosing a Referral Program. To make the most out of referral marketing, you need a good referral software.

Customer 117
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Understanding The Full ROI Of Implementing A Pop-Up Store

RTP blog

By Arnaud Cazaledes, Samsung SDS America Pop-up stores are one of the hottest trends in retail today, and for good reason. These short-term physical locations are being used across industries to drive sales and take advantage of seasonal (e.g. holiday themed) or event-related (e.g., a concert) selling opportunities. To help demonstrate the ubiquity of the trend, consider the fact that everyone from Sharper Image to Penguin Publishing to IKEA to Kanye West has tried their hand at pop-up stores.

Events 150
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How to Measure Email Marketing Campaign Performance

Omnisend

When the first electronic mail was sent back in 1971, the historic moment sparked a revolution that would change the way how we not only communicate but also how we build businesses. It has become an essential tool in the marketing sector, where marketers fully utilize this channel as a direct and cost-effective method to Read more The post How to Measure Email Marketing Campaign Performance appeared first on Ecommerce Marketing Automation | Omnisend.

Marketing 146
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry

CPC Strategy

Annual AI spending is predicted to grow to $7.3 billion by 2022. Machine learning in retail is on the rise, so it’s no. > Read More. The post The Future of Fashion: How Artificial Intelligence is Transforming the Apparel Industry appeared first on Retail Performance Marketing Blog - CPC Strategy.

Apparel 82
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E-Commerce Blogging: Best Practices and Mistakes to Avoid

Prisync

As an e-commerce brand, your goal is to drive as much targeted traffic as you can to your store—most of which, ideally, should turn into paying customers. You can initiate this by going after paid traffic, which can bring in instant traffic. However, this does require a substantial budget and you need to get it.

More Trending

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The Best Magento Theme is a Custom one – 7 Expert Tips to win big With Custom Design

Onilab User Guides

If you are thinking about what Magento theme will bring your store more conversions and traffic, we highly recommend going with a custom theme. It’s branded, responsive, unique, and can be modified any way you want it. There are out-of-the-box solutions which have their advantages as well. We’ll have a look at both before digging deeper into the essentials of custom theme development.

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A Guide to Sell on Amazon Mexico

CPC Strategy

If you’ve seen success selling on Amazon, there may come a time when you start eyeing international expansion — and places like Canada. > Read More. The post A Guide to Sell on Amazon Mexico appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 59
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Amazon’s Growing, Changing PPC Business in 2019

eCommerceFuel

Today I’d thought we’d talk about something that’s been in the news recently: Amazon’s growing PPC business. Their PPC division has nearly doubled over the last year, and I’ve got Marshall Hayes of Amplio Digital here to talk about what’s been going on. Marshall knows the Amazon PPC world really well, and he explains what’s changing, what this means for sellers, and what we can expect in the future.

PPC 45
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Going Mobile with Your POS

iQmetrix

According to Forrester , it is estimated that 86% of all U.S retail sales are still being completed in a brick and mortar store but customer expectations of these stores are changing rapidly. Forrester is estimating that 53% of all purchase decisions are becoming digitally influenced. Customers are becoming more and savvier and they expect that their shopping experiences follow suit, demanding that some of the online shopping features they know and love are also available in-store.

POS 22
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.