Wed.Feb 19, 2020

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Four Takeaways About Modern Design From Figma’s Config Conference

Forrester eCommerce

Recently, Gina Bhawalkar and I attended Figma’s Config customer conference. For those unfamiliar with Figma, it’s a design and prototyping tool known for supporting collaborative design processes. In this video we talk about major themes and big takeaways from the event: What is “open source design” and is it a new thing? Unexpected benefits of […].

Events 318
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eCommerce Landing Page Best Practices

Groove

Could your landing page designs use some improvement? Although there is no perfect formula for taking your landing pages to the next level , locking down a few best practices helps to create a layout that will easily guide users through the offer and boost conversions. eCommerce Landing Page Best Practices. Visitors may land on your website from any page - not just the homepage.

eCommerce 286
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Future of Retail 2020 – Retail Industry CIOs Will Invest In Automation, Data, And Employees

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague, Madeline Cyr, and I interviewed experts within Forrester for our series: “Applying 2020 Predictions To Retail.” To understand the CIO predictions for the year we spoke with Bobby Cameron, a Forrester expert on CIO- targeted business technology research.

Retail 349
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292: Mari Smith On How To Build Organic Facebook Traffic Today

My Wife Quit Her Job

Today I have my friend Mari Smith on the show. Mari is often referred to as the Queen of Facebook and is widely recognized as one of the world’s foremost experts on Facebook marketing. She’s a Forbes top Social Media Power Influencer, author of The New Relationship Marketing and co author of Facebook Marketing: An Hour A Day. She also teaches businesses and brands on how to properly monetize their social media efforts.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Top 5 CRO Tips That Will Get You Results

Omniconvert

If you were an astronaut at the International Space Station, you’d have to be fit. Extremely fit. You’d have to. The post Top 5 CRO Tips That Will Get You Results appeared first on ECOMMERCE GROWTH Blog.

Blog 122
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Direct to Consumer Marketing: Build a Better Brand

Omnisend

Why has direct to consumer (DTC) marketing become so popular? The answer is simple: it’s a better experience for the end customer. It can give them: a better price, untainted by retailer cuts, a better, more customized customer experience and a connection with the brand not possible with traditional retailers. It is no wonder why Read more The post Direct to Consumer Marketing: Build a Better Brand appeared first on Ecommerce Marketing Automation | Omnisend.

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February 2020 Social Media Water Cooler: New Facebook Tests and Privacy Updates

ROI Revolution

Published February 19, 2020. This year kicked off with some big updates from Facebook. They announced everything from new features to privacy to the success of old features. Also highlighted in February’s Social Media Water Cooler are successful stats from Pinterest and Snapchat. Measure Your Brand Bounce with Facebook Lift Tests. Businesses are constantly searching for ways to measure and understand brand awareness.

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The future of online grocery: What it takes to win

Profitero

The following post includes excerpts from a recent Forbes article, which featured insights from Keith Anderson, SVP Strategy & Insight at Profitero. Access the full article here. Plenty of runway remains for online grocery in the U.S., with retailers like Amazon, Walmart and Kroger leading the charge. In fact, Walmart just reported in its Q4 earnings release that its U.S. eCommerce sales grew 37% in 2019, largely due to an increase in online grocery purchases.

Article 78
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4 Marketing Lessons from the Girls Gotta Eat Podcast

Sailthru

Having created @onehungryjew and @brosbeingbasic, respectively, Rayna Greenberg and Ashley Hesseltine had large enough followings to have been invited on a press trip to Aruba for social media influencers. They met in Aruba and had the same first impression: “She is funny as hell.” Fast friends, they started Girls Gotta Eat, a comedy podcast about relationships, a few months later.

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Top 5 Unbelievable Truths about Influencer Marketing: eCommerce Brands Must Know

Ecommerce Guru

92% of the marketing agencies confirmed their effectiveness by Influencer Marketing which is becoming a fundamental part of many e-commerce brands. Many of the e-commerce experts who have his agency agree that it’s important what do e-commerce brands need to know about this trendy topic so they can best take merits? 1) Choose Influencer Marketing Over Traditional Marketing: For Decades, Traditional Marketing is using and have brought success to many companies but as time is.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Overcoming Today’s Biggest Retail Management Challenges

retailnext

Before the turn of the century, running a business wasn’t as complicated. Entrepreneurs focused mainly on being number-savvy and realizing which opportunities would benefit – or bankrupt – the brand. In the midst of this digital era, concepts and ideologies are changing faster than businesses can adapt to them. With almost all companies integrating the online world, physical distances no longer matter, and this has dramatically intensified competition in all industries.