Fri.Mar 02, 2018

article thumbnail

Amidst Customer Experience Obsession, Don’t Overlook Importance Of Analytics

RTP blog

By Paul Millette, Carousel Industries For arguably anyone in retail, the conversation of “delivering the ultimate customer experience” is as prolific as discussions about inventory management, supply chain operations and P&L statements. It’s top of mind as retailers look to capitalize on industry white space, remain competitive in overly saturated markets and see retention soar.

article thumbnail

Whisbi wins the GLOMO award at the Mobile World Congress 2018

Whisbi

February 27, Barcelona MWC 2018 - The GSMA announced Whisbi as the winner of Best Mobile Innovation for Commerce award at the GSMA Global Mobile Awards 2018 yesterday morning, presented at the Innovation city at Mobile World Congress.

Mobile 75
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

#FBF – Yes, P&G Did Ditch Ad Networks for Retailer-led Options

Salsify

It's official – P&G did indeed drastically restructure their digital advertising in 2017, to the tune of $200 million. To be clear, what P&G did was dramatically reduce what could be considered "traditional digital advertising spend" – via ad networks and associated agency fees. The company only moderately reduced its overall ad spending, going from $7.2 billion in ad spend the prior fiscal year, to $7.1 billion.

Retail 60
article thumbnail

‘E-Commerce Unleashed’ Webinar Conference: Agenda Spotlight

ChannelAdvisor

Imagine being able to hear directly from Amazon, eBay, Google, Facebook and Pitney Bowes on the latest tools and strategies for unleashing your e-commerce potential. On March 7, you can. Join us for our first webinar conference, E-Commerce Unleashed , a three-hour event designed to give retailers and brands actionable strategies for today — and better results tomorrow.

article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

Loyalty Differences Between Men and Women

Smile.io

Editor’s Note: This post was originally published in October 2016 and was updated for accuracy and comprehensiveness on March 2, 2018. The difference between men and women has been a widely-debated topic for years. History has revealed that men and women were often separated into different social groups, with men acting as “hunters” and women as “gatherers”.

article thumbnail

Your MarTech Tool Stack Isn’t Complete in 2018 Without These 13 Apps

Kissmetrics

Think your marketing technology (MarTech) stack is king? Pull yourself out of 2017. Your customers are dropping out of your funnel. Engagement is down. The CEO is on you to get results… today. Where can you find more efficient ways to get the job done? A better MarTech stack. If you aren’t using a diverse set of tools, you’re likely falling behind.

More Trending

article thumbnail

Dynamic Pricing and the New Formula for Profit

GetElastic

Dynamic pricing or flexible pricing isn’t new. Before the 19th century, customers haggled for discounts, and loyal patrons were often given a “friendly price.” Mass marketing introduced a little more science by using demographic research, and more recently big data and analytics, but lost the shopkeeper’s ability to directly negotiate with a customer.

article thumbnail

The Biggest Ecommerce Trends You Need to Know About

SellBrite

Each year, ecommerce continues to grow at an increasingly impressive pace. According to the Census Bureau of the Department of Commerce, total ecommerce sales in the U.S. soared to a whopping $453.5 billion in 2017, up 16 percent from the previous year. As consumers spend more money than ever buying products online, ecommerce companies continue to look for and invest in new ways to stand out, capture attention, drive conversions, and secure customer loyalty.

eCommerce 107
article thumbnail

198: The Software Tools I Use To Run My 7 Figure Blog With Steve Chou

My Wife Quit Her Job

Most people are amazed that I can run a 7 figure blog without having any employees and only working 20 hours per week. The truth is that I rely heavily on software and automation to accomplish most of my tasks. So today, I’m going to go over every single piece of software I’m currently using to run MyWifeQuitHerjob.com. In addition, I’ll talk about the pros and cons between the different options.

Blog 121
article thumbnail

Hitting $350K on Kickstarter Without Paid Traffic

eCommerceFuel

A year ago I did a first sale shout­out on the podcast for Kris Cody from PAKAApparel.com. His product and website were impressive, especially for a new eCommerce store. Fast forward several months and an awesome Kickstarter campaign caught my eye. It was Kris’ campaign which closed at $350,000. Not bad at all for someone new to the eCommerce game.

article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.