Point Line Trend on… Proactive Outreach
Optimizely
JANUARY 15, 2020
Customer Service is the true 1:1 channel – a place where every interaction is with an individual. However, far too many agents are operating with little access to data, and do so almost exclusively reactively. What if brands turned the tables, and led with service ? It turns out that 90% of customers are ready for a proactive engagement , which provides a chance for brands to stand out and deepen that customer relationship.
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