Forrester eCommerce
APRIL 17, 2020
Amazon Pay, Apple Pay, Google Pay; alternative payments are a hot topic. And they are key to seamless checkout experiences, especially while consumers shop on their smartphones. But which options are merchants offering? And which are consumers actually using? Forrester dove into 100 retailer sites to determine the state of alternative-payments acceptance in US online […].
Groove
APRIL 17, 2020
According to BigCommerce, mobile eCommerce sales are expected to account for 54% of total eCommerce sales by 2021. If your eCommerce website is not optimized for mobile, you could be missing out on valuable revenue. In addition to keeping up with mobile eCommerce trends and strategies , we recommend following these mobile eCommerce best practices so that you can capture the majority of these online sales.
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Forrester eCommerce
APRIL 17, 2020
It’s no secret that shoppers love retail loyalty programs. Our data shows that nearly three-quarters of US online adults belong to at least one. When executed well, loyalty programs deepen customer relationships, drive business results, and even create brand differentiation. For instance, Ulta’s loyalty members account for more than 95% of total revenue, Nordy Club […].
lateshipment
APRIL 17, 2020
Video email marketing is an efficient way to engage your users on a personal, individual level, and yet so many retail businesses don’t make the most of this email marketing strategy. This is important now more than ever at a time when online engagement is booming because of the COVID-19 pandemic. Video content marketing has been proved time and time again to engage users more than textual marketing, and video marketing content is also consistently shared more and ranked higher on social media a
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Steve Dennis
APRIL 17, 2020
We could have an interesting philosophical debate about whether it’s desirable that so many of us have become weapons of mass consumption. We can make a good case for the many perils of an always connected, constantly distracted, FOMO-driven, social-media-obsessed culture. Real societal questions can be raised about the power and wealth that have shifted to an elite few in this age of digital disruption.
Ecommerce Platforms
APRIL 17, 2020
In this article, we're going to shed some light on the Kajabi vs Teachable debate. By the end of this review, you should be in a better position to decide which (if either) of these platforms is best suits your business. Online businesses are massively profitable – so it's no wonder they're popping up all over the place. Done well, brands can access a broader demographic of clientele, kickstart their venture with little financial investment, and enjoy the freedom of working from anywhere.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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SellBrite
APRIL 17, 2020
Google revolutionized how we search the Internet, and now, with Google Shopping Actions, the technology giant is fundamentally changing how we shop online. The ecommerce marketplace allows retailers of all sizes to list their products across various Google platforms, enabling consumers to shop directly from Google Search, Google Shopping, Google Images, Google Assistant, and soon, even YouTube.
Inflow Insights
APRIL 17, 2020
Content decay — where web page traffic or keyword rankings reach a peak and begin to decrease over time — is a topic that’s growing in popularity in the digital marketing community. Tracking content decay particularly matters for eCommerce companies because when it’s happening to your most important or highest-converting pages, it can tie directly to losses in revenue.
Talkoot
APRIL 17, 2020
Crises have a way of exposing patterns usually hidden beneath the hustle of everyday life. An example: My newsfeed tells me people are no longer spending money on non-essentials. That rings true in my life. Like everyone else, my wife and I are very careful about how we spend money in these uncertain days. Then again, we just bought a Moscow Mule drink kit complete with two copper mugs.
ROI Revolution
APRIL 17, 2020
Published April 17, 2020. While March 2020 presented us with the effects of the pandemic spreading, April 2020 presents us with the impacts of widespread quarantine regulations. That being said, we hope you are safe and healthy. If you are interested in content specific to the impacts of the pandemic, take a look at our article focusing on the impact of coronavirus on ecommerce or our article on how some brands are making a positive difference in their communities.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Salsify
APRIL 17, 2020
The “new normal” we all currently find ourselves in is only temporary. At some point in the (hopefully) near future, our lives will return to some semblance of the “old normal.” However, it is also indisputable that our jobs as brand manufacturers will be forever changed because of what is happening during this crisis.
OracleBlogs
APRIL 17, 2020
As we look ahead to the re-opening of retail stores, we expect to see a change in consumer shopping behavior and how the purchased product will be collected. In-store distancing restrictions, paired with a general leeriness to browse in a physical store, means that many shoppers may continue to opt for at-home delivery and curbside pickup. We are in constant communication with our customer community through the Oracle Retail User Group and Advisory Boards.
ChannelAdvisor
APRIL 17, 2020
Proper management of your product data and feeds is essential for e-commerce success, regardless of your business size, product category or technical background. We created this blog series to help you understand the current processes related to feed management, along with detailed and practical recommendations to help you improve them. (Read Part I , Part II and Part III ). 1.
Email Audience
APRIL 17, 2020
Do you know your ABC’s of marketing? This is not meant to test you (or your patience) but as modern-day marketers, we must understand the power of A/B testing. Measuring performance is how we understand if we are successful or not. In science experiments, there is a controlled variable. In medical research, there is a placebo. And in A/B testing, there should always be a control group.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
PERQ
APRIL 17, 2020
Seeing someone smile and laugh while sharing stories through virtual chats helps to keep the human connection alive during lockdown. As the multifamily apartment industry finds new ways to do business and connect with rental prospects, we wanted to check in to see how everyone. The post Multifamily Properties Discuss Virtual Apartment Tours in Happy Hour Chat appeared first on PERQ.
Dynamic Yield
APRIL 17, 2020
An in-depth analysis of the most important technical considerations when implementing A/B tests and personalization campaigns on the client-side. The post Client-side rendering for A/B testing and personalization appeared first on Dynamic Yield.
eCommerceFuel
APRIL 17, 2020
Alcoholism is something that is a lot more prevalent than people realize or want to admit. It is something that most people shy away from talking about because there is still such a stigma around it, but today I want to open up the discussion. To help me cover this important topic, as well as the common link between entrepreneurship and alcohol dependence, is my good friend Paul Churchill of RecoveryElevator.com.
Dynamic Yield
APRIL 17, 2020
An in-depth analysis of the most important technical considerations when implementing A/B tests and personalization campaigns on the client-side. The post Client-side testing and personalization explained appeared first on Dynamic Yield.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Etail Solutions
APRIL 17, 2020
Your customers expect to see you everywhere that they shop online – and they do shop everywhere: Amazon, walmart.com, Google and a host of other sites. But each online sales channel has its own specifications for listing products – and sometimes steep penalties for getting it wrong. What’s the best way to deal… The post Distributed Logistics for Digital Commerce Part III: Master SKU Management appeared first on Etail Solutions.
Dynamic Yield
APRIL 17, 2020
An in-depth analysis of the most important technical considerations when implementing A/B tests and personalization campaigns on the client-side. The post Client-side testing and personalization explained appeared first on Dynamic Yield.
Ecommerce Platforms
APRIL 17, 2020
Want to elevate your ecommerce site or small business, but you don’t know the first thing about web design, marketing, or video production? If so, you're in the right place; this Placeit.net review will explain why Placeit may be the answer to your problems. Ecommerce merchants often feel the pressure to know everything- from product design to sales, to marketing and product mockups – and everything in between.
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