Thu.Aug 15, 2019

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Social Will Be The Fastest-Growing Digital Advertising Channel Globally

Forrester eCommerce

While 2018 was a challenging year for global social media advertising amid the implementation of GDPR, privacy scandals, and brand safety concerns, Forrester forecasts that social will remain the fastest-growing digital advertising channel globally over the next five years. This growth will be driven by increasing revenue per user and will be fastest in Asia […].

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Understanding Ecommerce Platforms Through Housing: Do You Rent, Own, or Get That Vacation Home in the Hamptons?

BigCommerce

Have you seen the movie The Moneypit? It’s such a great movie.

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Introducing Autonomous Finance: Forrester’s New Research On Algorithm-Based Financial Services

Forrester eCommerce

People’s lives are becoming ever more automated as millions of algorithms make decisions — and, in some cases, take actions on those decisions — on behalf of a consumer. While it’s still early days, the shift toward autonomous services is already happening in financial services thanks to evolving customer expectations, advances in AI and other […].

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What role do marketplaces play in B2B ecommerce?

GetElastic

We caught up with Adrien Nussenbaum, Co-founder and CEO of Mirakl Inc. to get his take on channel conflict and how marketplaces impact B2B ecommerce. Get Elastic TRANSCRIPT with Adrien Nussenbaum, CEO, Mirakl Download. And audio only, check out: [link]. The post What role do marketplaces play in B2B ecommerce? appeared first on Get Elastic Ecommerce Blog.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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4 Ways SaaS Companies Can Retarget Visitors to Increase Conversions

FastSpring

Is your SaaS company dragging its heels on launching a retargeting campaign? With retargeted display ads alone boosting the chances of a website conversion by 70% , if you’re not already retargeting, your business is leaving money on the table. The strategy behind retargeting is simple. A potential customer visits your site and leaves without buying, but while they’re there you place a tracker on them.

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Pros and Cons of Using Amazon FBA

ecomdash

Are you an ecommerce retailer who sells products on the Amazon Marketplace? If so, you may be wondering if using Amazon’s fulfillment option is right for your business. Fulfillment by Amazon (FBA) may be the perfect option for your store, but without weighing the pros and cons of using Amazon FBA, how can you be 100% sure? First, for those that don’t know, let’s review what FBA actually is.

More Trending

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Use Cases

Dynamic Yield

Inspiration Library with personalization examples Illustrated through real customer examples from across the world Why these personalization examples? Real Customer Examples Every use case illustrates a successful experience launched by one of our customers. Proven Value Every personalization example in this library has demonstrated positive results, repeatedly.

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[Forrester Report] The Top Retail Technology Investments in 2019

ChannelAdvisor

Having the right retail technology can give you a big competitive edge. Problem is, there’s a lot to choose from. The list of available apps, add-ons, platforms and subscriptions grows every day. It can be incredibly difficult to know which ones you really need to be successful. Many brands and retailers are asking: What retail technology trends should we be prioritizing?

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5 Ways to Boost Customer Loyalty Online and Offline

retailnext

Securing a sizable base of loyal, returning customers can be quite a mountain to climb in a variety of saturated retailing segments. The challenge for many retailers is not only to be accessible on many channels or touchpoints, but for those channels to deliver a consistent and integrated service quality – as this significantly impacts shopper satisfaction and customer loyalty, and serves many other benefits for the brand.

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Easy Shopify SEO Tips: 5 Steps to Increase Rankings and Traffic

Prisync

Once your store has been designed the way you want it and you’ve uploaded all your products, it’s time to think about how you’ll drive traffic to your site. One of the best (longterm) ways to do that is through SEO. We’ve put together 5 easy Shopify SEO tips to try out but first, let’s.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Retail Performance Pulse: Stores Continue Their Sizzling Summer

retailnext

The latest edition of the RetailNext Retail Performance Pulse has been published and is available for download, providing an overview of brick-and-mortar store performance for the retail month of July 2019 (July 7 through August 3 on the industry’s 4-5-4 calendar). Download the Retail Performance Pulse for July 2019 store results. Brick-and-mortar stores in the United States reported a relatively strong month of July, the second consecutive month of favorable results.

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Daymion Phelps: Why I Joined Springboard Retail

Heartland

I grew up working in retail stores and loved it. Eventually, I went from apparel and shoes, to point of sale systems: ‘from one side of the counter to the other’ as I’ve termed it. Over the last 20 years I’ve worked with multiple systems in the point of sale industry and throughout my career I’ve been engaged in retail as well as hospitality system sales, point of sale channel development and management, as well as retail consulting.

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E-Commerce & Social Media: Tips and Tricks for Retailers

iQmetrix

This is a guest blog post by Enlightened Digital contributor, Amada Peterson. So you’ve noticed a slight decline in users engaging with your social media pages. Or you’re looking to attract new customers from your social channels to your e-commerce site. But what do you do when you can’t think of a new way to tackle these problems?