Fri.Aug 20, 2021

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To Make ‘Store as Media’ a Success, the Retail Industry Needs a Supportive Ecosystem

Retail TouchPoints

In the ecommerce realm, we’ve seen retail media networks emerge and accelerate. But industry experts believe that the real power of these media networks lies within the four walls of the store. During a recent retailX webinar , a panel of executives representing packaging, supply chain operations, data and analytics, digital optimization and in-store experience came together to discuss the potential of the “Store as Media” model , how it operates and what is required for success.

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10 Tips for More Persuasive Commercials and Ads

Kissmetrics

The proof is irrefutable. Commercial advertisements are one of the best ways to encourage customers to buy your products, and understanding the psychology behind why certain purchasing decisions are made will help influence your advertising approach for higher conversion rates. With the right persuasive commercial techniques, you can inspire viewers to get involved with your brand, engage with your new content, make a direct purchase, or better: make multiple!

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Walmart Rolls Out Geek Squad-Style Tech Support Service Nationally

Retail TouchPoints

Walmart is taking a swipe at Best Buy with the rollout of its new Tech Services offering, which includes 24/7 remote support, device repair and setup services, both in stores and in homes. Walmart originally began testing the program in select stores by offering both consumer electronics and technology services to its customers. Following a successful pilot, Walmart is now rolling out the offering nationally.

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Copysmith Review (Aug 2021): What you Should know

Ecommerce Platforms

Copysmith is an unusual addition to the technology space, designed to take advantage of the digital transformation age. With this service, you can produce various forms of marketing copy through artificial intelligence. This can obviously be a lot quicker than producing copy yourself or through a writing team – though there are various pros and cons to consider.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Bath & Body Works, Victoria's Secret show different strengths in Q2

RetailDive

With some metrics still tangled together, the now-separated brands still featured in each other's reports. But it's clear why they shouldn't be together.

Other 117
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[New Forrester Report] The 2021 Holiday Planning Guide

ChannelAdvisor

The busiest time of the year is here for brands and retailers — holiday season preparation. . In its new report, The 2021 Holiday Planning Guide , Forrester shares consumer research from last year’s holiday season when we were in the midst of the pandemic and discusses how to apply those learnings when planning for this season, as global uncertainties continue.

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Augmenting Subscription-Based Business Models with Commerce

Fabric Blog

Monetizing your content online as a publisher isn’t easy. Noncritical subscriptions are one of the first things to go when consumers are struggling financially. Plus, subscribers are always at risk of being lost to competitors providing free, ad-supported content. This severely cuts into your bottom line.

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Foot Locker net sales surge 28% from 2019

RetailDive

The company outlined more details on its acquisitions of WSS and Atmos, and provided an update on its wind down of Footaction stores.

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The Product Optimization Framework for customer-centric eCommerce

Omniconvert

Discover the product optimization framework eCommerce companies used to improve their product assortment and become more customer-centric. The post The Product Optimization Framework for customer-centric eCommerce appeared first on Omniconvert Ecommerce Growth Blog.

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The Weekly Closeout: Crate and Barrel partners with Shinola and Shrek goes Supreme

RetailDive

The retailer collaborated with the luxury watchmaker for a furniture and housewares collection, and the famous green ogre is Supreme's new muse.

Retail 114
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Marks and Spencer says turnaround plan working as it upgrades profit targets

365 Retail

Marks & Spencer has said its turnaround plan is working as the retailer upgraded its profit targets after strong food and clothing sales. Shares soared after the high street stalwart said it is on track to surpass the top end of its previous profit guidance of £300 million to £350 million for the year. M&S said it believes the performance provides “strong confirmation” that it has benefited from its Never the Same Again overhaul programme, which has seen the group axe dozens of stores.

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American Eagle homes in on Twitch with new creator partnership

RetailDive

As Twitch's Official Apparel Partner, the brand will run a weekly segment around gaming, a five-part docuseries spotlighting streamers and merchandise.

Apparel 111
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[New Forrester Report] The 2021 Holiday Planning Guide

ChannelAdvisor

The busiest time of the year is here for brands and retailers — holiday season preparation. . In its new report, The 2021 Holiday Planning Guide , Forrester shares consumer research from last year’s holiday season when we were in the midst of the pandemic and discusses how to apply those learnings when planning for this season, as global uncertainties continue.

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Nordstrom debuts young adult ambassador program

RetailDive

The retailer will provide mentorship and paid opportunities for participants, aged 14 to 22, interested in the future of retail.

Retail 122
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Mastercard Announces That Magnetic Stripes Will Be Phased Out

Korona

After nearly 60 years of being a staple in the credit card industry, magnetic stripes are finally being phased out. Mastercard announced its plan to slowly replace all cards with magnetic stripes over the next 12 years. All new cards will have the option to be void of the magnetic stripe starting in 2024 in Europe and 2027 in the U.S. All cards with magnetic stripes will be completely phased out by 2029 in Europe and 2033 in the U.S.

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Macy's says its Polaris turnaround is 'working'

RetailDive

But, as Amazon looms, the department store may not be prepared for the day the high-spending U.S. consumer settles down.

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365 Retail - Untitled Article

365 Retail

Amazon plans to open several large physical retail locations in the US that will operate like department stores, according to a report in the Wall Street Journal. The stores will be about 30,000 sq ft in size and will offer products from well-known consumer brands. Sources said the company’s private-label goods are expected to feature prominently.

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How Retail Jewellers Can Manage Fluctuations in Gold and Silver Market Prices

RetailMinded

As a retail Jeweller, it’s safe to say that the price of gold and silver rises and falls, rises and falls in a never-ending pattern of unpredictability! There can be long spells of stable prices, which are followed by intense volatile periods of frenetic changes both up and down. In general, though the trajectory for both gold and silver in the long-term has been a rise upwards in the prices of both metals.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Inflation is driving more shoppers to dollar stores

RetailWire

Rising prices have led a growing number of Americans to shop at dollar stores chains. Foot traffic at Dollar General, for example, is up over 30 percent. Executives at the chain said that they saw increases begin in March 2020 and they have continued since then.

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Bidding war heats up at Morrisons with new £7bn bid by US private equity firm

365 Retail

US private equity firm Clayton, Dubilier & Rice (CD&R) has announced a new £7 billion bid for supermarket Morrisons. The deal has been unanimously accepted by the board of the grocer and directors have said shareholders should vote in favour of the takeover at a meeting due in early October. CD&R first approached Morrisons over a potential takeover in June (Danny Lawson/PA).

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Dick’s Sporting Goods promotes CFO from within

RetailWire

Dick’s Sporting Goods has named Navdeep Gupta as its chief financial officer, replacing Lee Belitsky, who is remaining with the company to oversee its supply chain and other functions. Mr. Gupta joined Dick’s in 2017 as senior vice president of finance and chief accounting officer. He previously served as senior Vice President of finance at Advance Auto Parts.

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Retail sales fall in July for first time since shops reopened

365 Retail

UK retail sales slipped last month to the weakest performance since shops reopened in April after lockdown restrictions, according to official figures. The Office for National Statistics (ONS) said retail sales volumes dropped by 2.5% between June and July 2021 but remain 5.8% ahead of pre-pandemic levels. Retail sales declined in July for the first time since shops reopened (Victoria Jones/PA).

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Foot Locker’s 2Q exceeds expectations

RetailWire

Foot Locker reported adjusted earnings per share of $2.21 in the second quarter, compared to the $1.08 expected by analysts, on sales of $2.28 billion, which also exceed Wall Street forecasts.

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26% increase in conversions

Dynamic Yield

Major Chilean financial cooperative institution employs segmentation and tailored messaging to increase partner enrollments for debit cards. The post 26% increase in conversions appeared first on Dynamic Yield.

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NBA star invests in online weed finder

RetailWire

Brooklyn Nets star Kevin Durant has announced a partnership and sponsorship deal with Weedmaps, a legal cannabis site that guides users to local dispensaries in their state. “I think it’s far past time to address the stigmas around cannabis that still exist in the sports world as well as globally,” said Mr. Durant. “This partnership is going to help us continue to normalize those conversations, as well as create content, events, and a lot more through our Boardroom media

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How Do I Manage Products and Hierarchies with Elastic Path?

GetElastic

Earlier this year we announced Product Content Management for Elastic Path Commerce Cloud which decouples products, hierarchies, catalogs, and price books. The result? Now you can quickly and easily create unlimited, unique catalogs for customer account types, geographies, business models, touchpoints, and brands. Watch the video to learn how to manage products in Elastic Path Commerce Cloud with our Product Content Management Service.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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BJ’s touts record membership numbers

RetailWire

BJ’s Wholesale Club said that it achieved four percent comp sales growth during the second quarter as its club membership grew by three percent and its membership income was up 7.6 percent. “Our growth this quarter was driven primarily by record renewals. We continue to experience the highest rates of renewal on the largest class of members we have ever attracted.

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5 Reasons Why Your Business Should Focus on Customer Data

Retail TouchPoints

There’s no doubt that digital innovation is revolutionizing the retail landscape — just imagine that today, the average person produces some 1.7 MB of data every second. Leaving an information footprint everywhere we go in the online world, it’s those that can make sense of this data that get ahead of the competition. Peter Drucker, the father of modern business management, is attributed with an iconic quote: “If you can’t measure it, you can’t improve it.

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Petco CEO says stores drove online sales gains

RetailWire

Petco CEO Ron Coughlin said 87 percent of its online orders were fulfilled in stores in the second quarter helping the chain achieve gains on both its top and bottom lines. Mr. Coughlin said that fulfilling orders locally helps the pet products retailer get items to its customers more quickly and a lower cost than its online-only rivals.

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Macy’s CEO says consumers’ shopping approaches defined by location

RetailWire

Suburban shoppers seem to have much less trepidation heading back to Macy’s stores while those in urban areas are more cautious. “There is definitely the different psychology with suburban and the urban customers right now,” Macy’s CEO Jeff Gennette said. The department store retailer reported that sales in suburban locations is above 2019 levels while those in urban centers continue to lag.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib