Tue.Feb 16, 2021

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Meet The New Analyst Covering SecOps: Allie Mellen

Forrester eCommerce

Tell Us About You I have a background in computer engineering, and over the past 10 years I’ve been in engineering and consulting roles at organizations like MIT and a variety of startups. I live in New York City and love to read, do yoga, and learn new languages. In normal, non-pandemic times, I’m an avid traveler, though that has obviously […].

Travel 527
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Five Ways Omnichannel Marketing Can Help Your Business Thrive in 2021

BigCommerce

2020 was a challenging year for, well, everyone — but retailers suffered the particular challenges of shutting down or restricting in-store…

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Take Security To The Zero Trust Edge

Forrester eCommerce

Forrester’s take on the SASE model This is big, folks. This is really big. Bigger than Gamestop. Even bigger than Heeleys (the adult version saved in my Amazon wish list). This could be the biggest technological transformation since sliced bread, Dorito tacos, or public cloud. A year ago, fellow Forrester analyst Andre Kindness and I […].

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What the SERPs Will Look Like in 2021?

Kissmetrics

Google continually updates its SERPs (search engine results pages). With the constant addition of new features, like passage indexing and mobile-first indexing, the SERPs of 2021 look far different than they did just a year or two ago. It makes sense—Google’s entire business model is based on providing users with the best possible experience. For marketers, though, it can be frustrating.

SEO 359
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Five Below Plans 170 New Locations Following Successful Holiday Season

Retail TouchPoints

Five Below will open 170 stores over the next nine months, bringing its total to more than 1,200 locations, according to Knox Pages. The effort kicked off with 11 stores across Ohio, Maryland, Florida, Texas, New York and Mississippi in the first week of February, with more grand openings slated for every weekend through November 2021. All stores will follow CDC-recommended health and safety protocols, including mandatory masks and regular sanitization.

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How to Install WordPress

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Choosing WordPress is the best way to start your website off the right foot. It’s a powerful, flexible, and arguably the most famous content management system that’s great for beginners and experts. But to get the most out of WordPress, you need an excellent hosting service.

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How Gamification Marketing Can Increase Your Ecommerce Sales

Omnisend

Reading Time: 6 minutes. Think about the last time you won something. How did it make you feel? People look for gaming pleasure for years–it taps into our competitive human nature. Unexpected entertainment and winning something makes people feel good, increases their engagement, and makes the occasion more memorable. That’s why gamification in marketing is so effective and businesses are constantly searching for ways to include this element in their strategies.

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Target Names First Chief Growth Officer, Announces Series of C-Level Promotions

Retail TouchPoints

Target has made a number of changes across its executive leadership team, including the promotion of Christina Hennington to the newly established role of EVP and Chief Growth Officer. Additional appointments include: Jill Sando will step into Hennington’s previous role and oversee buying for hardlines and softlines as EVP and Chief Merchandising Officer; Rick Gomez has been named EVP and Chief Food and Beverage Officer; Cara Sylvester has been promoted to EVP and Chief Marketing and Digital Off

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What You Need in Repricing Software

Wiser

How can you be more competitive? Increase sales? Optimize margins and boost profits? These are questions every business has—but that doesn’t mean there are very many easy answers. One area you can focus on to address the above concerns is pricing. Specifically, setting the right price at the right time. For many, this is achieved through repricing.

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Maisonette Raises $30M in Series B Funding, Appoints Alibaba Exec to Board

Retail TouchPoints

Children’s goods marketplace Maisonette has raised $30 million in Series B funding and added Pierre Poignant, Co-founder of Lazada and Special Assistant to the CEO and Chairman of Alibaba , as an independent member of its Board. The latest round of funding for Maisonette was led by G Squared, with previous investors NEA and Thrive Capital also participating.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Now Shipping Split Payments and More Payment Methods

Fabric

There is no one perfect payment method for every shopper. Some shoppers want to pay with a credit card or Apple Pay; others want to pay with gift cards or loyalty points. Some shoppers even want to split payments between these different payment methods. But many online retailers do not support these preferences, including Amazon!

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One Stop franchisee reports huge increase in sales

TalkingRetail

One Stop franchisee Vinay Parekh has reported a huge increase in sales after focusing on smaller stores, positioned for their location and the needs of their community, rather than their size. Parekh, who currently has two One Stop stores under 1,000sq ft, has reported a 700% increase in the opening three months of trading with.

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Apple Pay to accept Bitcoin via BitPay cards

RetailDive

Samsung Pay and Google Pay will do the same later this year, as more retailers and their financial partners begin accepting cryptocurrency as payment.

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7 Best Ecommerce checkout examples for 2021

Ecommerce Guru

Page layouts for checkout: a vital factor for e-commerce conversions. Unlike physical shops, where the frustration of people standing in the checkout lanes is a telltale indication of discomfort, online retail checkout lacks the immediate recognition of the buyer’s journey’s points of friction. The checkout page on an eCommerce website is arguably the most critical page for e-commerce checkout strategy.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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The running list of 2021 retail bankruptcies

RetailDive

A month into the year, three retailers have already filed, including Christopher & Banks and L'Occitane.

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Nisa partner launches second store in North Yorkshire

TalkingRetail

Experienced retailer Colin Graves has opened a second store in Grassington, North Yorkshire, located a few miles away from his existing forecourt in Pateley Bridge. Trading as The Dales Market Square, the former Spar/Budgens store in Grassington’s High Street is now trading with an improvement plan under way. The new store will be operated on.

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One year later: How COVID-19 upended retail and what it means for 2021

RetailDive

Temporary store closings in March were the kickoff to a brutal year, but businesses learned a few things about what it takes to stay afloat.

Retail 117
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What Is the Future of Omnichannel Retail? | Salsify

Salsify

From mobile apps and your direct-to-consumer (D2C) website to marketplaces and brick-and-mortar retailers, customers interact with your brand via a range of omnichannel touchpoints.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How to make customers buy again

Omniconvert

Customer retention is key for eCommerce growth. So how can you make customers buy again from your store? Here are a few retention strategies, The post How to make customers buy again appeared first on Omniconvert Ecommerce Growth Blog.

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A Quick Guide to Automated Billing

FastSpring

Subscriptions have slowly become a significant part of our lives. We all signed up for streaming services. We have food boxes delivered to our doors on demand. And our favorite apps are paid for at the same time every month automatically. So, just how does all of this magic happen? It’s called automated billing, and it’s changing the way we do business.

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Scottish government extends rates relief for retailers

TalkingRetail

Retail businesses will pay no rates during 2021-22 under proposals outlined today (16 February) by the Scottish government. The move builds on the three-month rates relief extension announced in the Scottish Budget and will be taken forward provided the Scottish government receives the funding already assumed from the UK Budget on 3 March, and that.

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BarkBox parent revenues grow 78% in Q3

RetailDive

Ahead of its public debut through a SPAC deal, the online pet retailer released preliminary financial results, which also reveal unprofitability.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Cadbury Biscuits range welcomes two new additions

TalkingRetail

Mondel?z International is expanding its Cadbury Biscuits portfolio with the addition of Cadbury Sandwich Snacks and Cadbury Cookie Bites. Cadbury Sandwich Snacks are available now in packs of six for £2, consisting of Cadbury chocolate sandwiched between crunchy biscuits. The company said the variant is already established in the Irish market where it is growing.

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The times, they are a-changin’. Email can help.

Liveintent

As Bob Dylan once famously sang: Come gather ’round people // Wherever you roam // And admit that those cookies // Are soon to be gone // And accept it that you // Could be back at square one // If your time to you i s worth savin’ // Then you better start getting // In that first-party zone // For the times they are a-changin’ Okay, you caught us.

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TV campaign and new pack design for Shreddies cereals

TalkingRetail

Nestlé Cereals is launching a campaign for its Shreddies brand, following the launch of a new pack design. The “Shreddie for Anything” campaign includes a TV advert and digital content featuring TV presenter and builder, Nick Knowles. The campaign follows the introduction of new on-pack designs for Shreddies, with a “refreshed, simple, bold, and modern.

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6 Reasons Why Modernizing Your Small Business Is So Important

Korona

It’s pretty evident that today’s business world has gone through many changes. One of the key elements over the last few decades of this change is digitization. Today’s customers have different expectations and needs than those of 10 – 20 years ago. Businesses need to go modern to take advantage of this change with modern business processes to meet clients’ and consumers’ needs.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Off-trade alcohol sales soar, research reveals

TalkingRetail

People were drinking at reduced levels in the early months of the Covid-19 pandemic, when restrictions included the closure of licensed alcohol premises, two studies commissioned by Public Health Scotland reveal. One study found that the pandemic and related restrictions were associated with a 6% reduction in the total volume of pure alcohol sold per.

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Now Shipping Split Payments and More Payment Methods

Fabric Blog

There is no one perfect payment method for every shopper. Some shoppers want to pay with a credit card or Apple Pay; others want to pay with gift cards or loyalty points. Some shoppers even want to split payments between these different payment methods. But many online retailers do not support these preferences, including Amazon!

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Consumers turning to dairy in pandemic

TalkingRetail

The consumption of dairy products has boomed during the pandemic with experts cautiously optimistic about the future of the UK dairy market. Jonathan Dixon, vice-president of foodservice at Arla Food, told the Dairy-Tech Online event that dairy has increased because of consumers looking after themselves more during lockdown and spending increasing time at home.

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6 Reasons Why Modernizing Your Small Business Is So Important

Korona

It’s pretty evident that today's business world has gone through many changes. One of the key elements over the last few decades of this change is digitization. Today’s customers have different expectations and needs than those of 10 - 20 years ago. Businesses need to go modern to take advantage of this change with [.].

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib