Wed.Mar 29, 2023

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Policing Your Brand on Online Marketplaces: an Intellectual Property Guide for Retailers

Retail TouchPoints

Given the rapid growth of online retail over the past few years, brand owners have become increasingly vigilant about the distribution of their products, in many instances by third-party resellers, on these online platforms. This article offers a quick review of common brand policing challenges that brand owners face on online platforms. Then, we discuss solutions based on trademark and copyright laws for addressing these issues.

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The Edge Of The Age Of AI

Forrester eCommerce

This morning I sat at the feet of HP CEO Enrique Lores as he kicked off HP’s Amplify Partner Conference and welcomed attendees to the two-day event here in Chicago.

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Apple Launches Long-Awaited BNPL Offering

Retail TouchPoints

Apple has begun the pre-release of its new Pay Later offering, which was first announced at the company’s developers’ conference in June 2022. Pay Later — which will let users split purchases into four payments spread over six weeks with no interest and no fees — is now available for some randomly selected Apple Wallet users in the U.S., and will roll out to all users in the coming months.

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Temu Review: Is Temu Legit And Safe To Buy From?

My Wife Quit Her Job

Temu is a low-cost online marketplace that has generated a lot of attention since launching in the US in September 2022. But is Temu a reliable platform for online shopping? This Temu review covers how the platform works, the pros, and cons, and whether Temu is a good place to source products for your online store. The post Temu Review: Is Temu Legit And Safe To Buy From?

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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To Speed Expansion, Resale Marketplace GoodwillFinds adds Walmart, Office Depot Execs to C-Suite

Retail TouchPoints

GoodwillFinds — the new resale marketplace from nonprofit thrift store chain Goodwill — has added two retail veterans to its C-suite and onboarded three new Goodwill member organizations (representing more than 50 retail stores) to the platform. Launched in October 2022 , GoodwillFinds aims to bring the 120-year-old Goodwill mission and thrifting experience to digital shoppers.

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Madewell Men’s store opens in Washington, DC

RetailDive

The retailer has been carrying men’s products since 2018 with dedicated sections in select stores, ultimately expanding to a number of stand-alone locations.

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E.l.f. enters the fashion space with a beauty collection for American Eagle

RetailDive

The blue-hued cosmetic collection — “Beauty Is In Your Jeans” — features eyeshadow, color-changing balm, a clay mask and a signature tote bag.

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Macy’s Names Gennette’s Successor as CEO Plans 2024 Retirement

Retail TouchPoints

Jeff Gennette, Chairman and CEO of Macy’s since 2017, plans to retire in February 2024 after a total of four decades with the retailer. He will be replaced in the top spot by Macy’s EVP and Bloomingdale’s Chairman and CEO Tony Spring, who has been named Macy’s President and CEO-elect and gained a seat on the board of directors. Jeff Gennette As part of the leadership transition, current CFO Adrian Mitchell’s responsibilities have been expanded to include the role of COO.

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Lululemon revenue surges 30% in 2022, but Mirror drags down results

RetailDive

The retailer took a $443 million impairment charge on the home workout business in Q4 as it pivots to an app-focused content model.

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How RFID is Powering Perry Ellis’ Customer Operations, from Inventory Planning to Checkout

Retail TouchPoints

As the industry has learned over the past three-plus years, the stakes in maintaining a strong supply chain are high. Retailers need to ensure shoppers always have access to the product they want, where they want it, or else they risk losing loyalty in a difficult environment. Perry Ellis is managing this challenge through the rollout of RFID technology, in partnership with Mojix , that will help the retailer manage its supply chain from the store level all the way through broader inventory plan

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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5 Luxury Brand Trends for a Post-Pandemic World

ESW

After a brief decline during the COVID-19 pandemic, the luxury goods industry has bounced back at an impressive rate. The market is predicted to grow by 4.5% annually from 2022 to 2027, and the industry’s largest segment (fashion) came in with a market volume of USD $97.23 billion in 2022. In addition to growth, other luxury brand trends reflect the ongoing effects the industry faced as a result.

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Belk Expands Outlet Concept with New and Discounted Items

Retail TouchPoints

Belk will open five additional Belk Outlet locations as part of a new concept launched at the start of 2023. Each Belk Outlet stocks discounted items from larger Belk stores across the retailer’s footprint, including new products as well as high-end and designer brands the locations may not have carried in the past. The first Belk Outlet concept store opened in Greenville, Tenn. on Jan. 30.

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March 2023 SEO News Recap

ROI Revolution

Welcome to your March 2023 SEO news recap! Last month , we shared the latest news related to AI for SEO, video SEO best practices, and more. In this month’s update, we’ll share details on the latest Google algorithm updates, clarification on what Google Bard is used for, the latest news on ChatGPT and Bing, and more. Google Rolls Out March 2023 Broad Core Update Google released its March 2023 broad core update on March 15, 2023.

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Apple Faces Unlawful Firing Charges, Chipotle Reaches Settlement as Labor Disputes Continue

Retail TouchPoints

Retailers are continuing to face challenges from organized labor after the Communications Workers of America (CWA) filed two unfair labor practice charges with the National Labor Relations Board (NLRB) on behalf of Apple retail workers, including those at a Kansas City store who the union claims were fired for their organizing activities. Additionally, Chipotle has reportedly agreed to pay $240,000 to former employees of an Augusta, Maine, location as part of a settlement for closing the restaur

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Customer Experience Optimization – from Clicks to Checkout & the Happily Ever After.

Omniconvert

From tackling the most demanding challenges to uncovering the optimisation steps, your no-BS guide to Customer Optimization is here! The post Customer Experience Optimization – from Clicks to Checkout & the Happily Ever After. appeared first on Omniconvert Ecommerce Growth Blog.

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Best Practice Guide to Optimising Creative Performance in Digital Video Ads

Digital Doughnut

It’s little wonder that marketers are under pressure to create more video content than ever. Consumers are watching an increasing amount of digital video – nearly three-quarters of the population are now viewing the format – and UK marketing professionals are looking to capitalise on this, with video ad budgets increasing in Q4 2022 by 13.7% and ad spend projected to reach £10.52bn by 2027.

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Bloomingdale’s CEO to replace Macy’s chief Jeff Gennette next year

RetailDive

Gennette spent most of his 40-year career working his way up the ranks, and Tony Spring has had a similar tenure at the company’s upscale banner.

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Ecommerce Marketing Ideas: 8 Ideas for Entrepreneurs to Keep Up with Trends

Prisync

E-Commerce marketing requires keeping up with effective trends and common best practices for entrepreneurs who are taking a shot at this industry.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Foot Locker plans app, website revamp as it aims for $2.5B in digital sales

RetailDive

The retailer is “trailing the broader market” when it comes to digital penetration, and hopes to grow the channel to 25% of sales by 2026.

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CPG Study Reveals Shocking Discovery About Customer Journey in 2023

CPC Strategy

From search to influencers, TikTok to Instagram, Amazon to mom-and-pop shops, CPG customers have never before had as many ways to discover and purchase day-to-day essentials as they do in 2023, and marketers have never had more potential touchpoints to use in influencing those purchases.

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The Body Shop expands refill program to include makeup

RetailDive

The retailer now has refill stations in half of its U.S. stores and 800 of its locations globally.

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The Ultimate Guide to Intelligence Node’s Competitor Price Monitoring Solution

IntelligenceNode

Table of Contents: What is a Competitor Price Monitoring Solution Working with Competitive Pricing Data Modernizing Your Pricing Strategy Analyzing Competitor Prices Set Pricing Rules Based on Business Needs Get. The post The Ultimate Guide to Intelligence Node’s Competitor Price Monitoring Solution appeared first on Blog.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Lovesac net sales up 22% in Q4 amid industry pressures

RetailDive

The DTC furniture brand has been strengthening its wholesale presence, opening 33 new in-store pop-ups at Costco.

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How To Price Baked Goods: A Guide For Bakeries

Korona

Every country in the world has their own version of a bakery, usually featuring coffee, tea, and baked goods native to the region. In fact, the U.S. alone is home to almost 9,000 bakery businesses. One of the reasons for their popularity is that bakeries vary so much in terms of the goods they offer. Similarly, the price of products varies from cookies and coffee that cost a few dollars up to custom cakes priced at several hundred or even thousands of dollars.

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Banana Republic unveils new home categories

RetailDive

BR Home features rugs, bedding and decor priced between $40 and $7,550 as the retailer pushes to become more of a lifestyle brand.

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6 Fascinating Reasons to Use Product Data or Sec Sheets in Ecommerce Business

Digital Doughnut

Discover the importance of product data sheets and how they can impact your business. Learn about the key information that should be included in a product data sheet, examples of different types, and the benefits they offer, such as increasing sales, providing consistent information, reducing risk factors, and more.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Adidas drops its opposition to Black Lives Matter use of stripes

RetailWire

Adidas has withdrawn its opposition to the Black Lives Matter Global Network Foundation’s use of three yellow stripes on its merchandise. The athleticwear brand had initially claimed the use of the stripes would create confusion in the minds of consumers. Its decision suggests that it no longer sees that as an issue.

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Barcodes And QR codes: Why Every Retail Business Needs Both

Korona

The post Barcodes And QR codes: Why Every Retail Business Needs Both appeared first on KORONA POS.

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FDA approves Narcan to be sold over the counter

RetailWire

The Food and Drug Administration has given approval for Narcan, a nasal spray that reverses opioid overdoses, to be sold over the counter. The drug, which was previously available with a prescription, could begin showing up on store shelves this summer.

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The Role Of Virtual And Augmented Reality In E-Commerce

Ecommerce Guru

Consumer satisfaction, brand recognition, and the effectiveness of the sales process. As technology continues to make inroads into the e-commerce […] The post <strong>The Role Of Virtual And Augmented Reality In E-Commerce</strong> appeared first on Ecommerce Guru.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib