Forrester eCommerce
OCTOBER 24, 2018
“Love and marriage, love and marriage They go together like a horse and carriage This I tell you, brother You can’t have one without the other” – Frank Sinatra The New Yorker once wrote of Sinatra that “he sounds the way you would sound if you could speak the things you feel.” In my line […].
RTP blog
OCTOBER 24, 2018
It had been predicted by multiple retail analysts for quite some time, but the long and winding road for Sears finally reached its inevitable conclusion — bankruptcy. The filing represents perhaps retail’s most dramatic “riches to rags” story, and is an unfortunate indicator that even the biggest industry leaders can be toppled if they don’t have a forward-looking strategy.
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Forrester eCommerce
OCTOBER 24, 2018
In my last post, I highlighted the top five ways that CRM suites are evolving today. CRM suites today (1) support different business models and organizational sizes; (2) operationalize intelligence to impact outcomes; (3) offer vertical editions; (4) expose platform services; and (5) invest in ecosystems of value (AKA, application exchanges). Read more about this […].
Ecommerce Platforms
OCTOBER 24, 2018
Volusion has always been one of the most reputable ecommerce platforms out there. Well, the company has released some good news for those current and future Volusion users. All Volusion pricing plans have shifted to a zero transaction fee system , where all of your transactions are completely free, regardless of what you're selling. How Was It Before?
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
OCTOBER 24, 2018
We recently published a case study about Carbon, a 3D printing company known for its innovative technology and, now, its proactive customer service model. Over the course of several months, we spoke with the Carbon team and asked them how they use IoT data that stream from its printers to predict customers’ problems before they […].
CPC Strategy
OCTOBER 24, 2018
Facebook can be an amazing tool for online retailers, especially as we enter the busiest shopping quarter of the year. The platform is. > Read More. The post 10 Facebook Updates Impacting Your Business appeared first on Retail Performance Marketing Blog - CPC Strategy.
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Canonicalized
OCTOBER 24, 2018
Also called theme rivers and in some cases steam graphs. It all started with this viz by Alex Jones: From the moment I saw it, I knew I wanted to create one by myself. Fortunately, Alex offered some insights on how he did it, but he didn’t give up the whole thing. Reverse engineering is […] The post StreamGraphs in Tableau via R appeared first on Canonicalized.
Forrester eCommerce
OCTOBER 24, 2018
In the spirit of Halloween, I’m going to write about the bogeyman of almost every industry out there: GAFA. In the last few years, I have answered many versions of the same question: what will Google (insert Apple/Facebook/Amazon) do to us (insert financial services/healthcare/retail/media)? This fear is grounded in some reality. All four firms are […].
Rishi Rawat
OCTOBER 24, 2018
Was searching for a journal on Amazon. Bleeding wasn’t even a criterion I was looking for but once I saw this image I was like, “That’s right, it’s important that the pages in the journal don’t bleed!”: This marketer was able to inject a thought in my mind, and that changed my purchase behavior. Can a similar strategy be applied to your site?
ecomdash
OCTOBER 24, 2018
While the holiday season is supposed to be the most wonderful time of the year, gift shopping is still the biggest pain point for retail customers.When asked about what turns a potentially pleasant experience into a source of stress , 29% of shoppers say that there’s too much to choose from, while 24% say that online stores don’t provide enough product information and support to make selecting the right gift easier.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Sailthru
OCTOBER 24, 2018
Simply put, a great loyalty program works. Witness Starbucks. Sephora. And Amazon Prime. And some stats from the Bond Brand Loyalty report: 80% of surveyed consumers say loyalty programs make them more likely to do business with a certain brand, and 70% say they buy stuff to maximize points. Clearly, there’s a strong link between repeat purchases and loyalty programs, particularly tiered programs that can entice members to higher levels when they buy more.
TradeGecko
OCTOBER 24, 2018
At TradeGecko, we live and breathe inventory management and champion the value of effective inventory management techniques in achieving business growth. But the reality is that many businesses – large and small – overlook how critical inventory control is to profitability and scalability.
Salsify
OCTOBER 24, 2018
Brands on Amazon have a unique option for customizing listings with their own advertising. Amazon’s A+ Content program lets you create your own marketing content for individual SKUs. A+ Content is there to help drive greater engagement and conversions. If you’re a supplier looking to use A+ Content, here’s what you need to consider.
CPC Strategy
OCTOBER 24, 2018
Will the Amazon Product Display Ad functionality be deprecated and rolled up in to Sponsored Products? That’s the question top of mind for. > Read More. The post Will Amazon Product Display Ads Be Absorbed into Sponsored Products? appeared first on Retail Performance Marketing Blog - CPC Strategy.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Bronto
OCTOBER 24, 2018
Host: Greg Zakowicz, Senior Commerce Marketing Analyst, Oracle Bronto Guest: Jamie Slavatori, Founder & CEO, Vat19.com Retailer Vat19 has taken a video-first approach to marketing. With over 1,200 YouTube videos. The post The Commerce Marketer Podcast: Creating a Curiously Awesome YouTube Marketing Strategy appeared first on Bronto Blog.
CPC Strategy
OCTOBER 24, 2018
Demographic targeting in AdWords (now known as Google Ads) is critical for reaching your target audience. Too often advertisers place so much emphasis. > Read More. The post How to Use Demographic Targeting in Google Ads appeared first on Retail Performance Marketing Blog - CPC Strategy.
Dynamic Yield
OCTOBER 24, 2018
Dynamic Yield Careers Tel Aviv A land of beautiful beaches and historical sites, Tel Aviv is rich in culture – it’s also at the forefront of innovation. Home to some of the fastest growing companies in the world including Dynamic Yield, we’re on our way to grabbing the top spot in tech. The only thing […]. The post Dynamic Yield Careers — Tel Aviv appeared first on Dynamic Yield.
ChannelAdvisor
OCTOBER 24, 2018
Editor’s note: This post includes insights directly from an automotive seller using the ChannelAdvisor platform. If you’re looking for actionable ideas you can use to get ahead of the e-commerce competition, be sure to read it all the way through to the end. And if you find yourself eager for more advice, visit ChannelAdvisor booth 30227 (located in the Business Services section, in the South Hall Upper) at the SEMA Show next week.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
PERQ
OCTOBER 24, 2018
The post Press Release: PERQ Expands Executive Team to Keep Pace with Triple Digit Growth and Demand for its AI-powered Online Guided Shopping Solution appeared first on PERQ.
Jamf on Retail
OCTOBER 24, 2018
Learn the what, why and how of Jamf Setup and Jamf Reset — two new apps that power shared-use devices for any workflow.
Dynamic Yield
OCTOBER 24, 2018
Dynamic Yield Careers New York The Big Apple is the city that never sleeps – no wonder it’s the creative capital of the world. This is where it all happens, so if you’re ready to be a part of the rapidly growing technology scene here, grab a cup of coffee and get in touch, because […]. The post Dynamic Yield Careers — New York appeared first on Dynamic Yield.
Jamf on Retail
OCTOBER 24, 2018
Learn the what, why and how of Jamf Setup and Jamf Reset — two new apps that power shared-use devices for any workflow.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Dynamic Yield
OCTOBER 24, 2018
Dynamic Yield Careers London Streets lined with iconic landmarks make London one of the world’s most classic cities in history – but its burgeoning tech scene is what will cement its future in the digital economy. That’s why it’s already become the raison d’être of our personalization efforts in the UK. Join us at the […]. The post Dynamic Yield Careers — London appeared first on Dynamic Yield.
Jamf on Retail
OCTOBER 24, 2018
During the Day 2 Keynote, Jamf officially launches Setup and Reset apps and attendees hear Apple success stories from Ohio State University, Sewanhaka Central High School District, UC San Diego Health, Red Lion Hotels and Rituals.
Dynamic Yield
OCTOBER 24, 2018
Dynamic Yield Careers Berlin A vibrant city steeped in historical significance, Berlin is using its long lineage of creativity and innovation to disrupt the status quo within tech. Where raw talent, fresh ideas, and a huge market for personalization collide, Dynamic Yield is helping to reshape the landscape, one tailored experience at a time – […].
Jamf on Retail
OCTOBER 24, 2018
During the Day 2 Keynote, Jamf officially launches Setup and Reset apps and attendees hear Apple success stories from Ohio State University, Sewanhaka Central High School District, UC San Diego Health, Red Lion Hotels and Rituals.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Dynamic Yield
OCTOBER 24, 2018
Dynamic Yield Careers Singapore Come for the food, stay for the innovation – Singapore is on track to becoming one of the world’s newest tech meccas. Recognized for its intellectual diversity and fast-paced business culture, Dynamic Yield is home to a number of groundbreaking opportunities on the island. Your future in personalization is just below […].
Bamboo Rose
OCTOBER 24, 2018
References in popular culture to artificial intelligence (AI), machine learning (ML) and automation have the world figuring out innumerable uses for these technologies in real-life. From Google Maps navigation to Netflix recommendations, we’ve already brought technology into our lives to make daily tasks more convenient and tailored to our wants and needs.
Payoneer
OCTOBER 24, 2018
Editor’s note: This is a guest post from Philip Murphy, Digital Marketing Manager at Private Label Sk.in. Effective Amazon keyword research is one of the best ways to improve your search result ranking and attract serious buyers. When you’re getting started selling on Amazon, learning that researching and optimizing your keywords is not a one-time activity is key.
My Wife Quit Her Job
OCTOBER 24, 2018
Teri Miyahira is a student in my Create A Profitable Online Store Course and I’m really happy to have her on the show today. Teri runs ShopTeriMiyahiraBeauty.com where she sells vegan, cruelty free makeup online. And what’s cool is that Teri sells a subscription box which means that she gets recurring revenue every single month without having to lift a finger.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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