Forrester eCommerce
APRIL 1, 2021
As I begin my career at Forrester, it seems proper to have my first blog introduce my coverage areas and how they interact, generate relevancy, and create value. The nature, design, and performance of managed organizations is evolving to accommodate drastic advancements in technology. To put this into context, technology investment has increased. However, productivity has declined from these investments over […].
Groove
APRIL 1, 2021
Optimizing a website to align with eCommerce SEO best practices not only involves keyword research and content marketing, but it also entails updating the design and layout of web pages across an entire site. If you've experienced high bounce rates and low engagement, we encourage you to continue reading for some inspiration to get started and make changes.
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Forrester eCommerce
APRIL 1, 2021
For a 30 year old technology category, it is amazing to see the CRM industry continue to grow at a staggering rate. Why? Because CRM is at the heart of every business that wants to compete on customer experience. It enables companies to access 360-degree views of customers in real time to drive reliable, trusted, […].
Kissmetrics
APRIL 1, 2021
Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. Sprout Social reports that after following a brand on social media, consumers continue to engage in other ways. Ninety-one percent check out the brand’s website or app, 89 percent make a purchase, and 85 percent recommend the brand to someone they know.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
APRIL 1, 2021
FinovateEurope 2020, which took place in Berlin in mid-February 2020, was one of my last big trips that year. It was also the first time I bought and liberally used hand sanitizer. Still, as events go, it was pretty “normal.” So I approached the digital edition of FinovateEurope 2021 with some curiosity. Would the energy […].
Retail TouchPoints
APRIL 1, 2021
Design and furnishings company Herman Miller has opened a standalone location in Chicago’s Fulton Market that brings together its growing family of eight brands under one roof in a new retail, showroom and exhibition space. The 45,000-square-foot location occupies a landmark 1920s brick building with an adjoining five-story newbuild, complete with a rooftop and outdoor pavilion.
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Retail TouchPoints
APRIL 1, 2021
Humans have been dynamically evolving the concept of loans and credit in commerce for hundreds of years — culminating in the explosion of consumer credit cards in the 20th century. However, the practice of using credit is gaining traction even more so now in the midst of the challenges and uncertainty of the COVID-19 economy. In fact, different ways of offering credit are blooming, and according to a recent survey , over one third of U.S. consumers have now used a buy now pay later (BNPL) servic
Kissmetrics
APRIL 1, 2021
Are you in a crowded industry and can’t seem to stand out? Does your brand operate in a niche with a small audience? If you answered yes to one of those questions, then you know reaching your target audience is no walk in the park. That’s exactly why you must leverage niche marketing. What Is Niche Marketing? Niche marketing refers to any marketing tactic aiming to attract and convert a specific market segment with unique preferences and demands.
Retail TouchPoints
APRIL 1, 2021
STORIS has introduced a Strategic Business Intelligence (BI) suite to help support retailers with their analytical initiatives. The platform includes the STORIS BI and Data Warehouse technologies as well as a growing library of out-of-the-box reports and technical data consulting services. The first step in the STORIS program, Discovery, guides the retailer through defining strategic reporting priorities and identifying data sets and KPIs used to measure success.
BigCommerce
APRIL 1, 2021
The first use case of UGC was taken to collect information for the Oxford English Dictionary – as written in…
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
APRIL 1, 2021
Michaels is the first arts and crafts retailer to join Instacart Marketplace with the launch of a new pilot program to test out same-day delivery services from nearly 100 Michaels stores across Chicago, Dallas and Washington, D.C. Following the initial pilot, Michaels delivery via Instacart is expected to expand to all Michaels stores in the U.S. over the coming months.
Ecommerce Platforms
APRIL 1, 2021
The Wix website builder and online store platform is no stranger to the spotlight. We've seen TV ads for Wix with famous spokespeople and intriguing features to launch a website. Wix is known as one of the simplest platforms to build a site, whether you're trying to make an online store , blog, or standard business website. Overall, it lives up to the vast majority of its promises, allowing you to choose a beautiful theme, add content, and market your site without any problems.
Retail TouchPoints
APRIL 1, 2021
Kantar has launched RichMix eAssort, an assortment optimization tool designed to use transferable demand curves to measure the incremental impact of changing the items and facings in a retailer’s mix as a means to maximize growth. The software uses machine learning-based predictive modeling to derive a granular view of which products and tactics will achieve the greatest growth in the ecommerce environment.
MakeWebBetter
APRIL 1, 2021
What is the most common answer to the question, “What is WooCommerce?”. Most people will tell you that “WooCommerce is the best eCommerce platform” and they are right. WooCommerce stands at the apex of eCommerce platforms. It was initially developed as a WordPress theme but later in 2011, Automattic launched WooCommerce as a plugin that […]. The post What is WooCommerce?
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TalkingRetail
APRIL 1, 2021
The National Living Wage and National Minimum Wage increase come into effect from today (1 April). The rate rises include a 2.2% increase in the National Living Wage to £8.91, the equivalent of more than £345 extra per year for someone working full-time. In addition, more younger people will be eligible for the National Living. This story continues at National Living Wage and National Minimum Wage increases come into effect.
RetailDive
APRIL 1, 2021
A year after its deal with Schick owner Edgewell was called off, the company behind Harry's, Flamingo, Cat Person and Headquarters is expanding.
Store Growers
APRIL 1, 2021
Last Updated on April 1, 2021. I’m not a fan of the Google Ads Optimization Score. While it might seem harmless, I believe it’s yet another attempt by Google to get advertisers to spend more. I’m not against the recommendations that are driving the optimization Score (some are actually useful). But by tying a score to this, I believe that more advertisers will be tricked into doing things that aren’t in their best interests.
RetailDive
APRIL 1, 2021
But legislation that would alter longstanding tax policy and make it easier for landlords to buy their tenants is more likely an attempt to save the mall.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ecomdash
APRIL 1, 2021
Micro fulfillment centers (MFCs) are smaller warehouses designed to support local markets or smaller regions. Are they right for you? The post The Pros and Cons of Using Micro Fulfillment Centers appeared first on Ecomdash.
Fabric Blog
APRIL 1, 2021
Back in 2014, I was part of a team that inherited a large custom Magento e-commerce application. I had worked with PHP before (the language Magento is written in), but this was an entirely different beast. On top of Magento being new, the previous development team had not adhered to best practices, injecting business logic and custom queries directly in view files.
RetailDive
APRIL 1, 2021
Half of consumers worldwide and 43% in the U.S. say they've altered their behavior due to financial and health-related anxiety, AlixPartners found.
TalkingRetail
APRIL 1, 2021
SuperValu has teamed up with charity AsIAm to launch the ‘Say Yes to Autism Acceptance’ campaign to mark Autism Awareness Month in April. The campaign will include a Say Yes to Autism Acceptance guide with 10 ways to say yes to autism acceptance, which will be available in SuperValu stores throughout April. Ian Allen, managing. This story continues at SuperValu marks Autism Awareness Month.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
APRIL 1, 2021
As the COVID-19 pandemic pushes consumers toward delivery, the arts and crafts retailer is joining the furor with a 100-store pilot.
TalkingRetail
APRIL 1, 2021
Nisa’s Making a Difference Locally charity has launched a second round of its Heart of the Community Awards initiative, which will support a number of community projects with donations totalling £150,000. The Heart of the Community Awards enable Nisa partners to nominate a local community project to receive up to £5,000 of funding from Making. This story continues at Nisa’s charity launches second round of Heart of the Community Awards.
RetailDive
APRIL 1, 2021
The accounts will be available to customers online and at 9,000 Walgreens locations in the second half of 2021.
Omniconvert
APRIL 1, 2021
Let's a look into the exact steps you need to take to start using the customer value optimization framework in 2021 and why you need CVO. The post How to Implement an Ecommerce Customer Value Optimization Framework in 2021 appeared first on Omniconvert Ecommerce Growth Blog.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Salsify
APRIL 1, 2021
Today, all commerce is digital — even when a consumer buys a product in-store. Whether it’s Amazon, your direct-to-consumer (D2C) site, or a brick-and-mortar retail partner, the boundaries of ecommerce have disintegrated and merged into one seemingly endless customer journey.
Omniconvert
APRIL 1, 2021
Customers expect brands to drive new standards of engagement, in the aftermath of the pandemic. Here are 5 awesome tools to improve customer engagement. The post 5 Awesome Tools to Improve Customer Engagement appeared first on Omniconvert Ecommerce Growth Blog.
TalkingRetail
APRIL 1, 2021
Retailer Ratheesan Vinayagmoorthy, who currently runs seven One Stop stores, says changing consumer demand has led to him increase his food-to-go options. Vinayagmoorthy’s latest store in Chiltern Avenue, Bedford, features Costa Coffee, Tango Ice Blast, Rollover Hotdogs, Fwip Ice cream, and F’Real Milkshakes. He said: “We get people travelling a long way to come and.
Omniconvert
APRIL 1, 2021
In this episode, we are talking to the founder Bili Balogun about how she wants to change the narrative of inclusion in the beauty industry. The post Changing the narrative of inclusivity in the beauty industry, one box at a time. The Bili Balogun Story appeared first on Omniconvert Ecommerce Growth Blog.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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