Wed.Feb 14, 2018

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Unilever Mulls Pulling Digital Ads Near ‘Divisive’ Content: Should Others Follow Suit?

RTP blog

In a keynote at the IAB (Interactive Advertising Bureau) Annual Leadership Meeting in Palm Desert, Calif. earlier this week, Unilever CMO Keith Weed noted that the CPG giant wouldn’t advertise on tech platforms that create societal division or don’t protect children. Weed later insisted that Unilever does not plan to pull advertising from these platforms, but will instead open a dialogue with them behind the scenes to improve the services and earn the public’s trust.

Other 150
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196: How Ian Schoen Built And Sold His Design Firm And Started The Tropical MBA

My Wife Quit Her Job

Today I’m thrilled to have Ian Schoen on the show. Ian runs the popular blog and podcast, the Tropical MBA, and he’s one of the guys behind Dynamite Circle, a private community for location-independent entrepreneurs. A while back, he also built Two Tree International, a global design and manufacturing firm to 4 million in revenue before he sold it for 7 figures in 2015.

Books 121
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Podia Review: The Simplest of Membership, Online Course, and Digital Download Platforms

Ecommerce Platforms

If you're thinking about selling memberships, digital downloads, or online courses, several options are available for you. One of them has come across my radar called Podia. It's a system meant only for constructing a site in one of those three categories–which is pretty cool considering you can cut out the rest of the clutter of e-commerce. In this Podia review, we'll outline the best features, along with areas like pricing, templates, and marketing.

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Improve Your Cash Flow With Inventory Management

SellBrite

Growing an online business is incredibly difficult without healthy cash flow. If customers / sales channels are slow to pay, a seller can’t pay their suppliers and employees. Without paying suppliers and employees, there’s no inventory and no people to operate the business. A business should always be striving for positive operational cash flow.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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What is a HS Code and what is it used for?

TradeGecko

The Harmonised Commodity Description and Coding System (HS), or simply the Harmonised System, is an international nomenclature developed by the World Customs Organisation for the classification of goods.

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Internet Retailing: European retailers change customer-centric strategies due to lessons learned

Dynamic Action

In the article, “ How retailers transformed their customer-centric strategies due to the lessons they’ve learned ,” author Sasha Fedorenko of Internet Retailing focuses on key strategic initiatives mentioned in almost every retail earnings call over the past two quarters: customer-centric transformation and reduction of profit eroding promos and markdowns.

More Trending

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4 Weebly SEO Features You Should Be Using Right Now

Weebly

Search Engine Optimization can feel like a confusing maze of a morass of a swamp, with tons of websites all claiming they contain the very best secrets to game Google's system and rank highly for any search terms you consider important to your business. And while many of these articles have useful information, it can all be a touch overwhelming, especially if you are just starting out.

SEO 38
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How to never run out of conversion rate optimization ideas

Dynamic Yield

Learn what to do when your A/B testing routine starts to feel stale and you're struggling to identify ideas for new experiments and CRO campaigns. Here are six proven ways to get great results. The post How to never run out of conversion rate optimization ideas appeared first on Dynamic Yield.

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What's Happened in Retail Since the "End of Retail"?

iQmetrix

Industry experts have been forecasting the " End of Retail " since the earliest days of online shopping. Within the last two years alone, this demise has been framed as an inevitability as experts highlight shopping mall closures and the failure of legacy retailers.

Retail 24
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6 Ways To Never Run Out of Conversion Rate Optimization Ideas

Dynamic Yield

When your A/B testing routine starts to feel stale, it's time to try something new. Here are six proven ways to get great results. The post 6 Ways To Never Run Out of Conversion Rate Optimization Ideas appeared first on Dynamic Yield.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How to Generate Leads From Webinars

Kissmetrics

Everyone and their Aunt Betty is doing webinars. But it doesn’t mean they’re getting people to sign up and or buy their stuff. You have probably registered for at least a few webinars in the past, right? Even if you registered, it didn’t mean you’d attend. And, if you attended or watched a replay, chances are you didn’t purchase the products or services promoted.

Webinar 223
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WooCommerce Review: The King of Ecommerce Plugins on WordPress

Ecommerce Platforms

If you've used WordPress for e-commerce, you've probably heard of WooCommerce. It's the crown jewel of the e-commerce world and considered one of the best plugins for WordPress. Not only does WooCommerce boast a large collection of features in a compact WordPress plugin, but it's completely free. In this WooCommerce review, I'll outline some of the best tools inside WooCommerce along with some information on how much you'll actually be spending when you install the e-commerce plugin.

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3 Keys to Choosing a Retail Order Management Solution

OrderDynamics

3 Keys to Choosing a Retail Order Management Solution. Choosing an Retail Order Management solution is a big job. Choosing the RIGHT order management technology can be a career maker or breaker. Sign up with the wrong vendor, like the now infamous Billabong case , and you have a disaster in the making. Do I Need an OMS? . To get omni-channel retail right, you need an order management system (OMS).

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340 million reasons to sell on Amazon Europe

Payoneer

Rise above the crowd when selling to Europe. You already know Europe is a tremendous opportunity – 340 million online shoppers and counting. It’s the third-largest eCommerce market in the world. Even better, you can approach five major countries from a single marketplace – Amazon Europe. Now of course, starting to sell in Europe and selling successfully are entirely different matters.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.