Tue.May 26, 2020

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I consumatori italiani si sono concentrati sul digitale. Ora tocca alle aziende.

Forrester eCommerce

La pandemia sta cambiando rapidamente le abitudini dei consumatori Italiani. Alcune di queste abitudini passeranno con il passare dell’emergenza, ma altre rimaranno. Per saperne di più, abbiamo appena completato una ricerca su un vasto campione di consumatori in Italia. I nostri dati suggeriscono che i consumatori italiani continuano ad essere preoccupati, ma non solo dal […].

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Ubersuggest Chrome Extension

Kissmetrics

Please note: Once you install the extension all you have to do is go to Google and perform a search. That is where you’ll see data. It’s been a long time coming. And now, it is finally here. Today, I want to introduce you to the Ubersuggest Chrome Extension. From being in the SEO industry for over 21 years now, I know that it would be more convenient to do your SEO research while you are browsing the web or searching Google than constantly having to come back to Ubersuggest.

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Le futur du travail commence maintenant

Forrester eCommerce

Depuis plusieurs années, Forrester analyse l’évolution de ce que les anglo-saxons appellent communément «the future of work?», un terme souvent incompris qui se résume trop souvent par la destruction d’emplois liée à l’intelligence artificielle. Nous avons même créé une équipe dédiée d’analystes qui coordonnent nos études de manière transverse sur ce thème et sur l’expérience collaborateur.

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Brick and Mortar to Ecommerce and Back Again

Optimizely

Whether you started as an Ecommerce experience and grew into having a brick and mortar presence or find yourself realizing that you need to put more energy into Ecommerce because your brick and mortar revenue has taken a hit, you are not alone. At Shopify’s (re)Unite Virtual Conference , they shared a jarring yet equally hopeful statistic: From the onset of COVID-19, 71% of retail sales processed through Shopify POS have disappeared.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Les conséquences de la crise du Covid-19 sur le bien-être financier des consommateurs français

Forrester eCommerce

Déjà bien avant que l’épidémie de coronavirus ne frappe, les recherches menées par Forrester révélaient qu’un grand nombre de consommateurs français s’inquiétaient de l’état de leurs finances personnelles et considéraient la gestion de ces dernières comme une tâche difficile. De fait, un an avant la crise, un quart des consommateurs français interrogés déclaraient se sentir […].

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Developing Your Ecommerce Site: How to Choose an Agency or Freelance Developer For Your Business

BigCommerce

Gone are the days of set-it-and-forget-it web design.

More Trending

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How to Use KPIs to Measure and Improve Product Page Performance

Omnisend

Reading Time: 9 minutes. If you’re looking to grow your ecommerce business, one of the best things you can do is find out how to extract more revenue from your existing traffic. To do this, you’ll need to measure product page performance with the help of KPIs, and then use your findings to make data-driven decisions that will help you generate better results.

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Forecasting In Uncertainty: What If Stores Reopen And No One Comes?

Forrester eCommerce

Despite state and local governments allowing stores to reopen, consumer traffic will most likely remain well below pre-pandemic levels, making it likely that the pandemic recession will last well into 2021.

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Calculating ROI for Your Wholesale Business: A How-To Guide

TradeGecko

Do you own a wholesale business? If so, then knowing your ROI is a critical step to success. In this post, we're going to teach you everything you need to know about ROI: why it is essential, and how to calculate it for your wholesale business.

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Values, Ethics, and Algorithms, Oh My!

Forrester eCommerce

At CX North America, you'll learn how to interpret and implement ethical AI principles across your organization to protect your customers, business, and brand.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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4 Tips To Take Your Retail Pharmacy Online Now

ecomdash

Here are tips to take your brick-and-mortar pharmacy online. Learn how to make your online pharmacy successful today. The post 4 Tips To Take Your Retail Pharmacy Online Now appeared first on Ecomdash.

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QSRs ? Digital Disruption Was Coming, But Now It?s Sink Or Swim

Forrester eCommerce

Quick-service restaurants (QSRs) have been bracing for digital disruption for some time. However, the seismic impact of COVID-19 has catapulted restaurants into immediate disruption and left them with two options: One, they can quickly pivot and embrace digital strategies to transform the business operation and serve customers in this new climate, or two, shut down […].

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BigCommerce vs WooCommerce (May 2020): Which is Better?

Ecommerce Platforms

If you're trying to find the best possible e-commerce platform for your business, then you're in the right place. We're going to compare two of the best solutions on the market in this BigCommerce vs WooCommerce review. So, if you're wondering which (if either) is right for your business, continue reading… BigCommerce vs WooCommerce: The Main Differences.

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How Windsor Fashions and RevZilla Power Their Personalization

Sailthru

Gartner made a big prediction for personalization in 2020 — unfortunately, it’s not a good one. By 2025, Gartner estimates that 80% of marketers will have abandoned their personalization efforts. The thing is, personalization does deliver strong ROI. Many marketers just can’t capitalize in it, whether it’s because of a lack of strategy, poor customer data management, or simply believing misconceptions.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Better BOPAC: 6 ways to improve curbside pickup in the “new normal”

GetElastic

Pre-COVID, 40% of shoppers said buy online, pick up in store (BOPIS or click-and-collect) was their most valued retail shopping experience, with BOPIS behavior growing 30% from 2018. Today, curbside pickup is the BOPIS delivery model of choice (dubbed BOPAC - or "buy online pick up at curb") as we navigate this “new normal.” Both consumers and merchants have adapted fast, with curbside pickup doubling year over year and 59% of consumers polled in April saying they're likely to continue choosing

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May 2020 Social Media Water Cooler: Facebook, Snapchat, Tik Tok, & More

ROI Revolution

Published May 26, 2020. Welcome to our May 2020 Social Media Water Cooler. We hope you and your business are continuing to thrive during this difficult time. This month, we saw some consumers further adjusting to quarantine regulations while consumers in other states have begun returning to brick-and-mortar stores. That being said, we hope you are safe and healthy.

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2020 Data Insights: What D2C Upstart Brands Offer Legacy CPG Brands | Salsify

Salsify

The number of channels consumers use to purchase from consumer packaged goods (CPG) brands seems endless. There are big-box retailers, warehouse clubs, local supermarkets, and discount dollar stores. Not to mention subscription programs and online giants like Amazon.

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How Brands Can Connect with Shoppers

Wiser

A brand’s ability to connect with consumers comes not just from what it says, but what it does. We often think of the connection between brands and customers as something that’s done through marketing. But the best retailers know that to truly build a connection with customers, there has to be an organizational commitment to providing the best customer experience possible.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Salesforce launches Quick Start Commerce Solutions to help propel businesses into the digital-first economy

Retail Technology Review

The world has transitioned to a digital-first economy, and online has become the lifeline for many businesses. New research shows that, in the UK, 41% are online shopping more than before the pandemic. .

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Magento 2 Migration: The Most Definitive Guide On the Web (Updated for 2020)

Onilab User Guides

It has been more than 5 years since the Magento 2 release which generated a huge stir within the developer community. However, despite the fact that the company is going to end support for Magento 1 after June 2020 (this time it is for real), many entrepreneurs are still not in a hurry to migrate to the newest version. . Magento 2 migration is a painstaking task fraught with various issues.

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New report: Impacts to global e-commerce and fraud trends amid Coronavirus

Retail Technology Review

Forter, the e-commerce fraud prevention solutions provider, has launched the May edition of its monthly COVID-19 Report, that reveals the impact of the current climate on consumer behaviour and fraud and abuse trends.

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Distributed Logistics for Digital Commerce, Article 7: Distributed Order Management (DOM)

Etail Solutions

Imagine the power of being able to make money even after you’ve made a sale. That’s the idea behind distributed order management – often referred to as DOM. In this series of videos and articles, we’ve talked a lot about taking a yield management approach to inventory planning. Yield management focuses on how to get… The post Distributed Logistics for Digital Commerce, Article 7: Distributed Order Management (DOM) appeared first on Etail Solutions.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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Comment on What Can?t You Sell on Amazon? by How I Built and Sold My Amazon FBA Business For 7 Figures ? Allen May ? Blog

CPC Strategy

[…] Check out this post for more: What Can’t You Sell on Amazon? […].

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5 Best Print on Demand Shopify Apps [2020]

AcquireConvert

Printing on demand (POD) is the way to go. For that, you’ll need the help of some software on your Shopify store – and you’re in luck. Due to the growth in popularity of print on demand dropshipping, there are plenty of apps to choose from. That also means, of course, that it’s quite competitive. […]. The post 5 Best Print on Demand Shopify Apps [2020] appeared first on AcquireConvert.

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Comment on What Can?t You Sell on Amazon? by How I Built and Sold My Amazon FBA Business For 7 Figures ? Hoory Folina ? Blog

CPC Strategy

[…] Check out this post for more: What Can’t You Sell on Amazon? […].

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Magento 2 Mobile Speed Optimization ? A 2020-ready Guide

Onilab User Guides

July 1, 2019, Google has fully switched to mobile-first indexing for new sites. In fact, this announcement was long overdue. Even though Google started promoting mobile-first user experience as a top priority for the Web a long time ago, the final switch has happened only recently. But why is that a good idea? Compared to other devices, mobile phones have less raw CPU power, memory, bandwidth, and screen real estate.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio