Forrester eCommerce
AUGUST 8, 2018
CX surveys are the butt of jokes in dinner party conversations and comedy sketches. On social media, people gleefully tweet examples of surveys gone wrong. Just type the three words CX, survey, and fail into a Twitter search… But this is no laughing matter if you are in a CX role. Bad CX surveys create […].
RTP blog
AUGUST 8, 2018
Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%. saying that personalization has boosted sales by up to 10% , it doesn’t appear these initiatives will slow down any time soon.
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Forrester eCommerce
AUGUST 8, 2018
Whether you’re responsible for software or are a business leader whose team uses software, you know this: You need customized software, and traditional software development can’t keep up with your demands. Conventional development methods take too long and require a special set of skills that are in short supply. This has been a problem for […].
Canonicalized
AUGUST 8, 2018
In this article, I want to show you how I built a beeswarm chart in Tableau (with a little help from R): 1. Design process 2. Data workflow between R and Tableau 3. Tableau visualization Enjoy! The post Beeswarm Chart in Tableau … via R appeared first on Canonicalized.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
AUGUST 8, 2018
I recently published a report — “Emerging Technologies Are Transforming ‘Made In China’” — in which I discuss how manufacturing CIOs should leverage emerging technologies to drive their transformation under the “Made in China 2025” initiative. China has long been known as the world’s factory, contributing the most added manufacturing value in the world.
Fastr
AUGUST 8, 2018
I’m sorry to disturb your Netflix and chill, but its time to get out of your sweatpants and put some big boy pants […]. The post Top Ecommerce Events to Strengthen Your Buisness appeared first on Zmags.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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SellBrite
AUGUST 8, 2018
Kylie Jenner. Kate Hudson. Michelle Phan. When a celebrity—of screen, stage, or YouTube—makes it big in business, it’s easy to write them off as fortunate. The truth is, though, that many of the biggest celebrity-founded ecommerce companies have a lot more going on behind the scenes than you might expect. In many cases, they’re inventive, ingenious, and legitimately compelling businesses—using tactics that can set any kind of business apart, not just ones founded by a celebrity.
Forrester eCommerce
AUGUST 8, 2018
Those of us who care about cybersecurity and privacy are a special breed. As long as these disciplines have been around, technologies have gotten more complex, threats have gotten more dangerous, and expectations have skyrocketed. Yet we have not simply persevered; we are now guiding top executives and policymakers to think differently about business models […].
TradeGecko
AUGUST 8, 2018
As innovative companies leverage breakthroughs in cloud, mobile, social, AI and chatbot technologies to deliver personalized omnichannel solutions, customers have come to expect an a seamless customer experience at every touchpoint.
Wiser
AUGUST 8, 2018
Stolen and counterfeit goods can pose a significant challenge for online retailers. Naturally, there is the percentage of total sales going to illegitimate sellers, but another, potentially more problematic, concern is the effect on pricing. This was recently explored in a report by The Information. The publication highlighted how a stolen good sold on Amazon for a lower price could lead to reputable sellers, including Amazon itself, dropping its prices to stay competitive.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
TradeGecko
AUGUST 8, 2018
As innovative companies leverage breakthroughs in cloud, mobile, social, AI and chatbot technologies to deliver personalized omnichannel solutions, customers have come to expect an a seamless customer experience at every touchpoint.
Salsify
AUGUST 8, 2018
Wondering about the benefits of Amazon’s third-party selling? As a current 1P seller, 3P selling on Amazon Marketplace looks like an enticingly simpler way to move through product—one that offers more control over pricing, your brand’s exposure, margins, and even how frequently you’re paid.
TradeGecko
AUGUST 8, 2018
The fashion and apparel industry has been around for centuries and, like many industries, it’s in the midst of a digital shake-up - Are you prepared?
Liveintent
AUGUST 8, 2018
MarTech Cube, a destination for marketers in the digital age dedicated to marketing technology and the people who buy, influence and consume MarTech around the world, recently featured Kerel Cooper, SVP of Product Marketing at LiveIntent in an interview. Kerel expounded on CMO challenges, the future of the martech market, its explosion across several categories and technology trends.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Dynamic Yield
AUGUST 8, 2018
The AI-powered omnichannel personalization engine announced a $32M Series D funding round that will allow Dynamic Yield to power individualized experiences beyond web. The post Dynamic Yield Raises an Additional $32M, Expanding its Platform to the Physical World appeared first on Dynamic Yield.
ChannelAdvisor
AUGUST 8, 2018
As an e-commerce seller, you know how important it is to optimize product content for search. Here at ChannelAdvisor, fine-tuning the right mix of keywords and descriptions has been known to increase search visibility by as much as 180%. Here’s the kicker: The way shoppers search is changing. A lot. From personalization and localization to mobile search and voice commerce, all kinds of advancements are transforming how people discover products online.
Smile.io
AUGUST 8, 2018
On the journey to building community with your customers, the best way to get there is by building trust, and the best way to build trust is through ratings and product reviews! Enabling product reviews gives your potential customers insight into what others who have actually used the products think about them.
Etail Solutions
AUGUST 8, 2018
Competition on Amazon is fierce. Lowering and raising prices is essential. Some sellers use algorithmic repricers. But what if this type of repricing tool is doing more harm than good? What if your algorithmic repricer is causing you to lose the Bux Box or sell for less profit or a loss? Would you keep using… The post Is Your Algorithmic Repricer Doing More Harm Than Good?
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Smile.io
AUGUST 8, 2018
You don’t have to look very far to find evidence that rewards programs work. A study by Technology Advice showed that 82.4 percent of customers were more likely to shop at stores that offer some kind of loyalty program, proving that an effective rewards marketing strategy may be just what you need to edge out the competition.
Payoneer
AUGUST 8, 2018
Editor’s note: This is an interview with Nikola Arezina, CEO and Founder of BeRGB Studio. Illustrations provided by online guide fruskac.net. We met Nikola at the Payoneer Forum in Belgrade (Serbia), where he was sharing his tips on growing international service businesses. After hearing about his lifestyle, we immediately realized that we want to learn more about Nikola and scheduled this interview.
Dynamic Yield
AUGUST 8, 2018
The AI-powered omnichannel personalization engine announced a $32M Series D funding round that will allow Dynamic Yield to power individualized experiences beyond web. The post Dynamic Yield Raises an Additional $32M, Expanding its Platform to the Physical World appeared first on Dynamic Yield.
Weebly
AUGUST 8, 2018
You've done your homework and worked hard to prepare your eCommerce business for it's debut. But before you hit the publish button, go over this checklist -- or a version tailored to your business -- to make sure you're ready to fly. You don't necessarily have to cover every base before getting up and selling; you can always update and tweak your eCommerce site once it's live.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
iQmetrix
AUGUST 8, 2018
Personalization is dominating the retail conversation right now, and for good reason. The trend of tailoring sales and marketing campaigns towards individual shoppers is proving to pay promising dividends, with personalized marketing delivering a five to eight times higher ROI. Catering to individual consumers is an opportunity competitive retailers simply can't afford to ignore.
Sailthru
AUGUST 8, 2018
Working with more than 400 brands across media, retail, ecommerce and tourism, Sailthru’s customer base is so varied that it can be hard to draw comparisons. One commonality we often see is that no matter the industry, many marketers increasingly must do more with less: smaller teams, fewer resources, less time. In response, we brought together a group of our in-house email strategy and optimization experts to introduce Recipes to our Lifecycle Optimizer.
BigCommerce
AUGUST 8, 2018
Amazon is the 800-pound gorilla is every brand’s c-suite. Whether it’s their usability, recommendations, or membership perks, Amazon wins because they do customer service right – and at scale. What many businesses don’t know, though, is that the secret to Amazon customer service success doesn’t have to mean an Amazon business size. Even Amazon itself uses AI to maintain its’ competitive advantage in customer service and experience.
Sailthru
AUGUST 8, 2018
Working with more than 400 brands across media, retail, ecommerce and tourism, Sailthru’s customer base is so varied that it can be hard to draw comparisons. One commonality we often see is that no matter the industry, many marketers increasingly must do more with less: smaller teams, fewer resources, less time. In response, we brought together a group of our in-house email strategy and optimization experts to introduce Recipes to our Lifecycle Optimizer.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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