November, 2019

Retail apocalypse? Maybe it’s time to worry about a disruptor meltdown?

Steve Dennis

As much as “retail apocalypse” continues to show up in the headlines, by now most people that take the time to look at the facts know it’s nonsense. The truth is while much of retail is definitely different–in some cases radically–it’s far from dead.

Mythbusters Ecommerce Edition: Debunking the Misconceptions of Running an Ecommerce Site

BigCommerce

Running a successful ecommerce website isn’t easy, but it’s made harder by a few myths — some of which are deeply… Executive's Corner

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Common click fraud tactics and how to prevent them

GetElastic

We know that click fraud is a costly threat source facing advertisers. The question we’re left to ask, though, is “why?”. What is the motivation behind these fraudsters’ actions? How do they translate clicks into cash?

My 6-Step Content Marketing Formula That Drives 3,549 Visitors

Kissmetrics

Writing a blog post is easy. If you don’t write often, you may feel otherwise, but just follow this. and you’ll be good to go when it comes to writing. Or, you can just watch the video below. But still, you write a blog post and then what do you do?

The Pros and Cons of Incentivized Reviews

With so many online reviews out there, we’ve decided to take a look at how incentivized consumer reviews fare against regular reviews from consumers that were not incentivized. Is one better than the other? More positive? Are they similar in topics covered and level of detail? Download this report to get answers to those questions and more!

A slightly better version of mediocre is not Macy’s salvation

Steve Dennis

On one level, I get the attention paid to retailers’ quarterly reports.

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Want to improve customer loyalty? Start with inventory visibility

GetElastic

Although much has been made about how Amazon—and ecommerce in general—is reshaping the world of retail, this seismic shift has far wider consequences on both B2C and B2B vendors. Customer expectations have evolved and, in many cases, surpassed what merchants can deliver.

What To Do About Holiday Outages

Retail TouchPoints

By Mahesh Ramachandran, OpsRamp It’s that time of year again. Forget turkey, cranberries and pesky in-laws: it’s time to get your shopping on. For IT organizations at retailers and e-Commerce companies, it’s an exciting time and also one where every detail matters.

WooCommerce Vs Shopify – Which Platform Is Better For You

My Wife Quit Her Job

If you are having problems deciding between WooCommerce vs Shopify, then this post will provide you with clear cut criteria to help you make your decision. Specifically, we’ll dig deep into both of these platforms and answer the following questions… Which shopping cart is easier to use? Which shopping cart offers more flexibility and plugins? Which platform costs more? Which platform offers better support? Which shopping cart is more scalable and easier to maintain?

Stripe vs Square: Summarizing Your Options for 2020

Ecommerce Platforms

Not sure how to choose between Stripe vs Square? You're not alone. At first glance, both Stripe and Square seem pretty similar. Both of these tools are market leaders in the payment industry, with features that have transformed the way that we pay for the things that we need.

ACH 104

3 Signs You Need A Self-Service Consumer Insights Solution

Understanding consumers can be a complex task. Consumer research can be a lengthy process–whether it’s manual research or configuring and training first generation AI machines on what to look for in consumer feedback.

Holiday Shoppers Adjust To An Evolving Online Shopping Experience

Retail TouchPoints

By Brian Byer, Blue Fountain Media It’s no question that consumers have embraced online holiday shopping. This year, for the first time, they’re expected to do more shopping online than at the mall and other brick-and-mortar retailers.

Marketing to Gen Z: Your Guide To Converting The Most Politically Active, Environmentally Conscious and Influencer-Driven Generation Yet

BigCommerce

As a younger Millennial, I’ll be honest — I thought I knew everything there was to know about Gen Z.… … Ecommerce Marketing

Improve Conversion by Targeting Loyalty Segments

Zaius

Your customers come in many different shapes and sizes. It’s important to segment your marketing so you can serve up the right content at the right time.

There’s Just One CX Metric That Matters To Your C-Suite – But You’re Not Reporting It

Forrester eCommerce

I’d be doing you a massive disservice if I didn’t tell you that the one CX metric you must report to your CEO and the rest of your C-suite is not NPS. It’s also not Level of Effort, CSAT, or even Forrester’s beloved Customer Experience Index. It’s: $ I feel compelled to point this out […].

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

280: How To Prepare Your Business For Sale And What Multiples To Expect With Thomas Smale

My Wife Quit Her Job

Today, I’m thrilled to have my friend Thomas Smale on the show. Thomas is the founder of FEInternational, one of the largest and most prolific website business brokers on the internet.

Books 203

Sellerly Review: Free and Simple Amazon A/B Testing

Ecommerce Platforms

Are you selling products on Amazon as a secondary source of income next to your online store? Or, are you strictly an Amazon seller without an ecommerce site? It seems like an Amazon seller account is a must-have if you plan on expanding your reach and locating new customers.

Demo 196

A Wrap-Up Of Singles Day 2019

Retail TouchPoints

By Franklin Chu , Azoya USA. Today’s e-Commerce market is oversaturated and many players are losing steam and losing money. Yet Chinese e-Commerce giant Alibaba recorded a whopping $38.4 billion in GMV this year, a 26% jump from last year’s Singles Day.

Improve WordPress Page Speed in 2019 (w/ Plugin Tips)

BigCommerce

How to Speed Up WordPress Sites: 6 WP Plugins That Help Keeping your WordPress web pages loading at blazing fast… Ecommerce Technology

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

4 Ways To Master Your Holiday Email Templates in 2019

Omnisend

I bet that, apart from kids, ecommerce retailers are the only ones on planet Earth who wait for Christmas the most. And when it finally comes, your email campaigns may make or break your holiday success.

The 64 Best Channel Podcasts Of 2019

Forrester eCommerce

By Jay McBain and Rob Spee If you haven’t listened to a podcast yet, you’re now in the minority. According to Podcast Insights, 51% of the US population has listened to at least one podcast. Since the first podcast came on the scene in 2004, there are now over 750,000 podcast shows with […].

282: Michelle Schroeder Gardner On How To Make 7 Figures With Affiliate Marketing

My Wife Quit Her Job

Today, I’m thrilled to have my friend Michelle Schroeder Gardner on the show. Michelle started out with over $40K in debt and hustled her way to becoming a millionaire by starting her blog MakingSenseOfCents.com at the age of 22.

Books 190

Square Register Review 2019: Your Complete Guide

Ecommerce Platforms

Square is one of the best-known companies in the payment processing world. Alongside brands like PayPal and Stripe , Square has earned a powerful reputation over the years, offering things like simple POS app systems, support for credit card transactions and immersive mobile payments.

POS 148

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

RTP Editors Weigh In On Shoptalk’s All-Female Speaker Lineup

Retail TouchPoints

Last week, Shoptalk made a groundbreaking announcement, revealing that its fifth-annual event will host an all-female speaker lineup in 2020.

Events 195

Supporting the Rise of Consumer Data Privacy Regulations: The Current and Future State of Ecommerce Security

BigCommerce

Trends come and go in ecommerce. Customer expectations expand as quickly as online stores strive to meet them. However, one… Ecommerce Security

20 Best Holiday Email Subject Lines And The Most Popular Emojis

Omnisend

In order to really grab your customer’s attention this holiday season, your subject lines must be effective and actionable. Easier said than done- especially during the holidays when all businesses send emails and our inboxes are overwhelmed with hundreds of messages.

Predictions 2020: IoT Expansion Brings Even More Change

Forrester eCommerce

Business use of the internet of things continues to expand. Read Forrester's predictions on what to expect from the IoT market in 2020. age of the customer internet of things (IoT) IOT platforms IoT security prediction promoted

WordPress Pricing – Is It Really Free And How Much It Costs

My Wife Quit Her Job

WordPress is the most powerful content management system in the world and powers over 30% of the websites on the Internet. But how much does it cost to run a WordPress site? In terms of WordPress pricing, how much should you expect to pay to… Run a small business website or blog in the cheapest way possible. Run a small business website or blog with a reasonably sized budget. Run an ecommerce business on WordPress that is robust and fast.

The Best Oberlo Alternatives (for Shopify and WooCommerce)

Ecommerce Platforms

Dropshipping is quickly becoming one of the most popular fulfilment models for online stores. Because it's simple.

Retailers Seeking Private Equity Investment Need Reputational Risk Roadmap

Retail TouchPoints

By Nir Kossovsky, Steel City Re The retail sector is a prime target for private equity firms, as investors provide capital and expertise to both early stage retailers with promising expansion potential and established brands seeking support for new strategies and hoping a new capital structure will enable greater agility and innovation.

6 Magento Alternatives That May Be a Better Fit for Your Business (and Cost Less)

BigCommerce

Magento, an open-source platform, is a longstanding giant in the ecommerce space. In fact, according to one source, the word… Enterprise Ecommerce