2020: The Year Of Digital Products
Forrester eCommerce
DECEMBER 31, 2019
Is your firm ready for the roaring twenties? Nigel Fenwick predicts the winners in the next decade will be the businesses that master digital product management.
Forrester eCommerce
DECEMBER 31, 2019
Is your firm ready for the roaring twenties? Nigel Fenwick predicts the winners in the next decade will be the businesses that master digital product management.
BigCommerce
DECEMBER 5, 2019
Despite being a generation that is often stereotyped as ‘lazy, entitled, and narcissistic,’ numerous corporations recognize that millennials have tremendous buying power.
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Store Growers
DECEMBER 11, 2019
Many advertisers look at the quality score as the Holy Grail to making Google Ads work. As a result, they spend too much time obsessing over trying to optimize it. Others are skeptical and take everything they hear about it with a pinch of salt. So who is right? Today, we’re going to find out. So, by the end, you’ll have all the practical information about quality scores that you need to improve the performance of your Google Ads campaigns.
RTP blog
DECEMBER 30, 2019
By Scott Paape, Talus Pay The U.S. market for payment systems is complex. We have over 21 million businesses, and every one of them needs some form of a payment processing solution. They rely on more than 10,000 financial institutions to make that happen. All told, it amounts to an $18 trillion economy. So, yes. Payment processing is complex. However, payment technology is perhaps the best it’s ever been.
Speaker: David Azoulay, Marc Stracuzza, and guest speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
BigCommerce
DECEMBER 17, 2019
Often seen as one of the cornerstone platforms for online selling, eBay found its roots in 1995.
Steve Dennis
DECEMBER 31, 2019
As far as I can tell, retail has always been pretty darn dynamic. Certainly the past 50 or 60 years brought some big changes: the rise of the suburban regional shopping center, the emergence of discount mass merchants and category killers, the advent of home shopping and warehouse clubs and so on. Yet few would dispute that during the past decade we have witnessed the most seismic changes of all, largely driven by the spread of digital technology.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
SellBrite
DECEMBER 31, 2019
In 2019, 1.92 billion people shopped online, and today, with the variety of marketplaces and free tools available, it’s easier than ever to start your own ecommerce business and get in on the online shopping action. But running a successful ecommerce business requires much more than just choosing a shop name and starting to sell products. If you want to learn how to start an ecommerce business, it involves several important steps that begin with what you’re selling. 1.
Forrester eCommerce
DECEMBER 1, 2019
There’s an alternative approach to proving the economic value of CX, and it has some advantages: The math is simple and it’s hard to argue against. What’s more, you’ll be measuring something that executives like in good times and love in bad times: cost savings.
Groove
DECEMBER 12, 2019
Although A/B and multivariate tests were once reserved for technical experts, Google's introduction of Google Optimize made testing widely accessible. This free tool integrates directly with Google Analytics and lets you conduct simple tests without coding. As a result, many companies are reaping the benefits of increased eCommerce marketing insights.
Kissmetrics
DECEMBER 17, 2019
Believe it or not, I’ve been working on Ubersuggest for almost 3 years now. I bought it on February 13, 2017 , for $120,000 dollars as a test to see if I could get more traffic from a tool than traditional content marketing or SEO. Since then the tool has come a long way, in which I’ve added tons of features that competitors charge $100 a month or even more for.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
BigCommerce
DECEMBER 18, 2019
When Exxel Outdoors’ mobile traffic started really taking off, they noticed that the revenue wasn’t following.
My Wife Quit Her Job
DECEMBER 7, 2019
In this post, you will learn how to start a tshirt business from complete scratch for less than $3 with a viable marketing strategy that requires no upfront costs. Because I teach a course on how to sell online, I’m often asked why I don’t launch more ecommerce stores and make infinite amounts of money:). While I love ecommerce and selling online, I prefer to diversify my businesses which is why I run an ecommerce store in addition to a top business podcast, a blog, and an annual eco
RTP blog
DECEMBER 27, 2019
By Nick Mangiapane, Commerce Signals The stakes are high for marketers in proving their ROI. More data, approaches and vendors exist than ever, but it’s difficult for even people working full time in marketing tech to keep up with the changing landscape. Furthermore, many of these companies use the same words to describe themselves making the marketer’s job to parse the differences even more challenging.
Forrester eCommerce
DECEMBER 16, 2019
Traditional technologies are no longer addressing the growing needs of modern business, that’s why a massive quantity of tech and telecom vendors, and now a significant amount of enterprises & government agencies are all expanding their investments in Edge Computing for 2020. And why you should do the same. Verizon and Amazon Web Services announced a new partnership on December 3rd, 2019 – 5G […].
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Groove
DECEMBER 10, 2019
If you’re on BigCommerce, chances are you’ve heard about Stencil, BigCommerce’s new approach to theme and front-end development. Here at Groove, we’ve had the opportunity to work with Stencil on a few websites, and our development team can’t say enough about it. Here are 5 reasons you and your developers will appreciate making the switch. Reasons to Switch to BigCommerce Stencil. 1) Handlebar Language Equals Greater Flexibility.
Kissmetrics
DECEMBER 3, 2019
Marketers tend to be very reactive. And it makes sense because every time a search engine or a social network changes their algorithm we jump as marketers. We are conditioned to be very reactive. Whether it’s your boss who is pissed that your traffic dips or even yourself… everyone hates when sales and income drop because of something you can’t fully control.
BigCommerce
DECEMBER 17, 2019
The eBay marketplace has been changing; no longer is it an auction-only site for consumer-to-consumer trading.
Optimizely
DECEMBER 17, 2019
The foundation of the relationship between brand and shopper is product. Sure, great brands connect emotionally with customers, but the relationship is sealed with product. Brands are truly matchmakers that connect shoppers with product. . Knowing your products is essential to success. The top 10% of the product catalog drives 55% of all revenue for a brand.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
RTP blog
DECEMBER 23, 2019
By Anand Janefalkar, UJET In order to stay ahead in today’s highly competitive environment, the realization is that businesses must prioritize digital transformation or be passed by. For retailers, this has meant investing in cloud-based technologies and finding new ways to connect with their customers and expand their digital footprint. While there has been significant growth across e-Commerce, mobile apps, alternative payments options and much more, one area that is currently ripe for digital
Forrester eCommerce
DECEMBER 17, 2019
The Decade Cyber Went Mainstream Yes, technically, decades begin in years that end in one, but it’s easier to say the 2010s than the 2011s. Prior to 2010, cybersecurity was an insular domain. No one really cared, until something they were using didn’t work. Devices blew up due to malware or adware, and users got […].
Groove
DECEMBER 14, 2019
It's easy to get caught up in the complexities of email marketing - such as the best email design to increase engagement and the latest email trends to look out for. So, we're going to take it back to the basics here. Let's take a step back and focus on general best practices for email marketing so that your email reaches that inbox and has high open rates.
My Wife Quit Her Job
DECEMBER 4, 2019
Today, I’m thrilled to have Alexandra Edelstein on the show. Alexandra is a senior product manager at Klaviyo and she was also a speaker at my annual ecommerce conference The Sellers Summit. At Klaviyo, she’s known as the resident expert when it comes to email list segmentation. So today we’re going to talk about the right way to segment your email list to maximize revenue for your ecommerce store.
Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence
In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.
BigCommerce
DECEMBER 9, 2019
Digital disruptors like Amazon have forced more traditional brick-and-mortar businesses to rise up and adapt in a variety of ways.
SellBrite
DECEMBER 20, 2019
40% of the world’s internet users have purchased products online, which amounts to more than 1 billion online buyers. And ecommerce sales in the United States alone accounted for more than 11% of all retails sales in the third quarter of 2019. The ecommerce business is booming and will continue to grow in 2020. But as businesses experiment and try to give consumers what they want, the online retail space is changing rapidly.
RTP blog
DECEMBER 20, 2019
By Adam McGilvray, StitcherAds Question: Who goes to the newspaper to check for movie times, or waits for a Christmas catalog in the mail to make their wish list? Sad as it may be to some, these institutions have moved on. The real question is, why do grocers — our most established and entrenched retailers — continue to put their most important advertising on paper?
Forrester eCommerce
DECEMBER 8, 2019
I have just published a post sharing some of our marketing predictions for 2020. It made me realize Forrester no longer publish dedicated “mobile” predictions. Why? Because, mobile has simply become a key driver and enabler of business transformation. Mobile is embedded everywhere. However, many brands wrongly think they have ticked the mobile box and […].
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Groove
DECEMBER 13, 2019
I had the opportunity to sit down with the man - no, the legend - behind WriterAccess: Byron White. From running a full-service content marketing agency, publishing many books and founding WriterAccess in 2010, I couldn't wait to hear first hand about his 15 years of experience in the industry. He communicated with me valuable insights, like eCommerce writing, and content's increasingly important role on the future of the marketing industry.
My Wife Quit Her Job
DECEMBER 18, 2019
Today I have an extra special guest on the show, Linda Bustos. When I first got started in ecommerce way back in 2007, Linda’s articles were what got me through the dark periods of my business. She runs the Get Elastic Ecommerce blog which is recognized as one of the top 15 entrepreneur blogs worth reading and a top-50 spot on the AdAge Power 150.
BigCommerce
DECEMBER 20, 2019
Up until a few years ago, it was hard to imagine when any technology could replicate the experience of a…
Ecommerce Platforms
DECEMBER 27, 2019
Whether you’re searching for an offline card reader, a way to take credit card payments online , or a POS app, you’ve probably come across both PayPal and Square in the past. Both Square and PayPal are incredibly popular tools for merchants and business owners. They offer an easy way to start making money through your online or offline store, whether you’re taking digital payments, or credit cards.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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