January, 2023

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Online Review Statistics You Should Know in 2023

Ecommerce Platforms

Online review statistics reveal some interesting insights into the power of social proof. In a world where consumers are growing increasingly less trusting of “traditional” advertising, reviews, testimonials, and genuine customer feedback has become extremely useful. Around 95% of customers say they typically read a review before buying a product. The chances are you’ve even checked out a few star ratings and testimonials yourself before buying something particularly valuable.

Consumer 197
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7 Best Link in Bio Tools for 2023

Ecommerce Platforms

Once upon a time, we used to hand out resumes. No longer. Now, we find people via their social media accounts. And when they say “link in bio,” that’s how we find out more about their bio, their portfolio, their work, and their availability. You might even say that today’s link in bio is like the modern-day version of a business card. So it’s worth doing right.

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E-commerce sales exceeded $1 trillion in 2022: report

RetailDive

Total digital retail commerce hit a record in Q4 last year, reaching $332.2 billion, according to Comscore.

eCommerce 143
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Cybersecurity Risk Dashboards: No Value, Extreme Liability

Forrester eCommerce

In the last twelve months, “Risk Dashboards” became all the rage in cybersecurity with varied titles like “Risk Index,” “Security Baseline,” “Security Posture,” and “Risk Posture.” These dashboards appear in a vendor’s user interface and purport to help security programs improve. Some even offer coveted “benchmark data,” leaders can share with boards and executives.

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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.

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13 best email marketing agencies in 2023

Omnisend

Reading Time: 11 minutes Return on Investment (ROI) is a powerful metric to measure the success of any marketing strategy. And the ROI of email marketing is still impressively high in 2023, compared to other channels. But not all email marketing campaigns are a roaring success. Executing an effective email marketing strategy is no easy task. That’s why you need experts to help you create a more cohesive customer journey that boosts conversions.

Marketing 166
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Edge Computing’s Impact on eCommerce

GetElastic

Edge computing takes the approach of a content delivery network (CDN) and applies it to code. Instead of taking static files and serving them from locations across the globe, edge networks take custom code through either functions or containers, deploy it across the network of edge locations, and ensures the closest copy is executed for each user. This brings huge benefits with the most compelling being improved site speed and website performance.

eCommerce 148

More Trending

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7 Best Link in Bio Tools for 2023

Ecommerce Platforms

Once upon a time, we used to hand out resumes. No longer. Now, we find people via their social media accounts. And when they say “link in bio,” that’s how we find out more about their bio, their portfolio, their work, and their availability. You might even say that today’s link in bio is like the modern-day version of a business card. So it’s worth doing right.

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How NitroPack Grew by 628% With FastSpring

FastSpring

NitroPack , a website performance optimization platform, has become one of the fastest-growing startups in CEE. Since it joined FastSpring in early 2020, the company has increased its revenue by 628% and is still growing fast. When NitroPack was first getting started, they used PayPal to accept and process payments. “It was out of the box for us, and we didn’t want to spend time integrating anything,” Nitropack cofounder Georgi Petrov explained.

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What The Justice Department’s Lawsuit Against Google Means For Marketers

Forrester eCommerce

Yesterday, the Justice Department and eight states sued Google, accusing the company of illegally abusing its monopoly on the technology that powers online advertising. According to the Department’s complaint, Google’s dominance enables the company to take at least $0.30 of every dollar spent using Google’s advertising technology.

Marketing 369
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How to optimize ecommerce landing page conversions using AI copywriting tools

Omnisend

Reading Time: 8 minutes. When it comes to ecommerce, there’s no denying that online stores have to keep up with the ever-evolving trends. And nowadays, more and more businesses are turning to AI copywriting tools to gain a competitive edge. AI copywriting tools can help speed up your content marketing process, set your A/B testing on steroids and take your landing page conversion optimization to the next level.

eCommerce 164
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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Joe Cicman - Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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100 Add to Cart Buttons from Top eCommerce Retailers

GetElastic

Add to Cart buttons – they may be small, but no online retail store can do without them. Since these little, colorful clickables connect the product to the shopping cart, they are essential to the checkout process and ultimately, to your brand’s bottom line. It’s important for any ecommerce merchandiser to put some thought into their store’s Add to Cart button design.

eCommerce 148
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Gross Merchandise Value – the ultimate measure of your sales volume

Omniconvert

In this blog post, we're breaking down what GMV is, how to calculate it, and, most importantly, how to use it to make your business more profitable. The post Gross Merchandise Value – the ultimate measure of your sales volume appeared first on Omniconvert Ecommerce Growth Blog.

eCommerce 147
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Yotpo Review and Pricing: What’s It All About? Reveal Pricing and Features

Ecommerce Platforms

Recent stats show that 93% of c ustomers say online reviews influenced their purchasing decisions. The bottom line: It’s a given that customers will read online reviews before deciding on a product Just look at popular online marketplaces, for instance. Most products display positive, negative, and mediocre reviews posted by real-life customers. Needless to say, glowing reviews help ecommerce businesses attract customers.

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A Detailed Comparison of Stripe vs. Paddle vs. FastSpring (With Reviews)

FastSpring

To help you choose between Stripe vs. Paddle vs. FastSpring, this guide compares: What areas of the payment lifecycle each one provides a solution for (e.g., payment processing, gathering and remitting taxes, and subscription management) and what additional software you’ll need to add to your tech stack. What companies and industries each one serves.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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The Future of Localization is Here: Are You Ready?

Forrester eCommerce

Here’s a thought experiment to test if your organization is ready for the future of localization. When you think about your customer and employee experience (CX and EX), do you think about what it’s like in each of their languages? Or do you unconsciously assume a monolingual experience?

Customer 369
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8 email marketing courses to take in 2023 (free and paid)

Omnisend

Reading Time: 8 minutes Why are email marketing courses so popular? That’s because email marketing offers numerous benefits for businesses. Email marketing can help boost sales, enhance customer engagement, create brand awareness, acquire new customers, reward customer loyalty, and so much more. That’s probably why marketers are still actively investing in this age-old marketing technique.

Marketing 157
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5 Things You Need to Deliver On the Promise of Composable Commerce & How We Do It At Elastic Path

GetElastic

It’s rare to find a digital commerce leader who isn’t feeling the pressure to grow revenue. In order to increase key KPIs like conversion, AOV, and customer lifetime value, you need to “wow” customers with innovative experiences like shop-the-room, virtual try-on, & pop-up shops and seamless product discovery through product configurators, loyalty-only catalogs , dynamic bundles , and more.

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NPS Survey Template – get better answers, faster.

Omniconvert

Discover the many shapes and forms an NPS survey can take and the wonders it can work. The post NPS Survey Template – get better answers, faster. appeared first on Omniconvert Ecommerce Growth Blog.

eCommerce 148
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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How To Start An Online Business in Canada (2023)

Ecommerce Platforms

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. Touting the 9th largest ecommerce market in the world, and revenues growing above $58 billion in 2021, it’s clear that there’s plenty of room for new businesses and ecommerce growth in the sector.

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8 Top Stripe Alternatives: In-Depth 2023 Guide

FastSpring

Most Stripe alternatives fall into one of two categories: (1) payment processors, or (2) a billing solution that covers payment processing and other aspects of billing such as fraud detection, checkout, and more. For SaaS companies, the easiest way to manage all aspects of billing is to choose a solution that acts as your Merchant of Record (MoR). A billing solution that acts as your MoR gives you access to multiple payment processors (which lets you accept more payment methods and is useful whe

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Knowledge Capacity Building Requires Skills Development

Forrester eCommerce

Organizations often view knowledge management as a means to bridge a skills development gap. For example, your level-1 service desk agents may not have strong technical troubleshooting capabilities. To overcome the lack of technical skills, the organization sets out to capture knowledge from subject matter experts and make it available to level 1.

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The ultimate Wix email marketing guide for 2023

Omnisend

Reading Time: 10 minutes. If you want to reap the benefits of email marketing this year, then this Wix email marketing guide is for you. As a business owner, you want to invest your dollars in marketing channels that give you high returns. You want to attract new customers and keep your existing customers coming back for more. Surely, you don’t want to invest your time or resources into anything that isn’t going to deliver results.

Marketing 146
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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The Cybersecurity Impact of PCI DSS 4.0

Retail TouchPoints

Today, it seems cash is a thing of the past, with most shoppers leaning on credit cards or even mobile payment to complete transactions for both physical and online shopping. With the increase in these forms of payments, retailers are responsible for protecting their customers’ critical data from threat actors lurking around every corner, ready to siphon sensitive personal information.

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Propensity to Churn: lose the gut feeling and grow retention with Data Science

Omniconvert

This post examines customer retention through a churn predictive model - showing you how to use this model to predict customer attrition, address red flags inside your organization, and retain your high-value customers. The post Propensity to Churn: lose the gut feeling and grow retention with Data Science appeared first on Omniconvert Ecommerce Growth Blog.

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How To Start An Online Business in Canada (2023)

Ecommerce Platforms

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. . Touting the 9th largest ecommerce market in the world, and revenues growing above $58 billion in 2021, it’s clear that there’s plenty of room for new businesses and ecommerce growth in the sector. .

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In-Depth Comparison of 5 Monthly Recurring Billing Software

FastSpring

There are tons of monthly recurring billing software solutions available, so it can seem difficult to determine which one is right for your business. This article is meant to help by providing two important factors to consider when choosing a recurring billing tool. The first factor to consider is which part of the billing cycle you need help with. In broad strokes, recurring billing consists of four steps: Setting up trials, recurring billing intervals, and pricing models.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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A Day in the Life of a Knowledge Manager – A Cautionary Tale

Forrester eCommerce

Building a successful knowledge management practice to capture, share, and transfer institutional knowledge is more essential than ever. IT operations’ need to innovate, provide services globally, and improve employee experiences. Leading a knowledge management practice requires a unique set of skills, but what capabilities are essential for the early success of a knowledge manager?

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Uniqlo is banking on RFID tech to help drive international growth

RetailDive

The retailer is counting on digital innovation to help drive store growth in North America and Europe, according to Fast Retailing CIO Takahiro Tambara.

Banking 140
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Deloitte: Retailers Should Prepare for ‘Holiday Hangover’ in 2023

Retail TouchPoints

While the 2022 holiday season was by all accounts a success, retailers may want to buckle down as they head into the new year: four out of 10 U.S. consumers reported that they experienced a worsening economic situation over the past year, and members of this group said it would take time for their concerns to subside even as economic stressors abate, according to Deloitte’s Global State of the Consumer Tracker.

Retail 127
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2023 eComm & Retails predictions from 41+ experts

Omniconvert

What's changing in eComm & Retail this year? What's still working? 40+ global experts answer in this ultimate 2023 prediction compilation. The post 2023 eComm & Retails predictions from 41+ experts appeared first on Omniconvert Ecommerce Growth Blog.

Retail 145
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Retail's Next Frontier: Exploring and Proving the Value of A

AI is everywhere. It’s in customer service interactions, product recommendations, marketing outreach, and yes, even commerce experiences. But not every use of AI provides the same value to your brand. In this masterclass, experts from Constructor, commercetools, Contentstack, and Orium discuss how AI can complement your composable tech stack and help bring in immediate ROI.