November, 2022

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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Looking for a complete ecommerce checklist that will help you to grow your online business? Look no further. You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. At some point, every small business and large business starts seeing sales slow down. It’s not because you’re doing something wrong, but rather, a natural part of the business process, where you inch closer to claiming your complete portion of the market.

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Winners and losers of Black Friday 2022

RetailDive

With inflation looming, consumers waited until the shopping event to get deals on categories like electronics and sought out financing options such as buy now, pay later.

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Top 4 Strategies for AI-Powered Profitability

Retail TouchPoints

Retailers today are faced with mounting pressure to maximize their bottom lines while maintaining cost expectations for consumers. But amid volatile market changes, ever-evolving customer expectations and increased competition online, this is increasingly challenging to realize. Enter artificial intelligence (AI). Many retailers are turning to AI to help boost productivity while keeping costs in check.

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How We Picked The 2022 Top 10 Emerging Technologies

Forrester eCommerce

Since we published The Top 10 Emerging Technologies In 2022, we’ve been getting questions about how these technologies were selected out of the hundreds that Forrester tracks. Clients also ask, “Why are some obvious ones like machine learning, blockchain, the metaverse, or quantum computing missing?” Here are our top 10. Please read our four-part blog […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Lifting Bottom-Line Revenue 50% With Paid Advertising

Groove

Background. The team at Cordova Outdoors specializes in creating tools for outdoor-minded people to use in enjoying their trips outside. Although they had seen limited success through Google and Meta Ads previously, they didn’t feel that they were receiving the maximum return on ad spend possible. As a result, this outdoor retailer challenged Groove Commerce to optimize their existing accounts and to maximize ROAS.

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35 New Year email subject lines for fun, creative, & engaging emails

Omnisend

Reading Time: 9 minutes. The holidays are here with us and everyone is looking forward to spending quality time with their friends and family. As a business, this is a great time to reach out to your customers and wish them well. You can also use the festivities to launch an email campaign to let customers know about your offers and drive sales. It’s been established that customers spend more during the holidays than any other time of the year.

Marketing 155

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How the D2C Starter Kit can Kickstart Your Digital Commerce Success

GetElastic

Elastic Path adds a D2C Starter Kit for brands to kickstart their Composable Commerce journey with a customizable storefront. What is the D2C Starter Kit? The D2C Starter Kit is an open-sourced toolbox aimed at accelerating the development of a digital commerce storefront that can be easily customized for specific use cases. D2C brands can set up a commerce storefront in a matter of days rather than months, saving up to 15% of implementation costs while preserving the speed and flexibility a Com

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New Shopping App TRYO Aims to Make AR Try-On More Accessible to Consumers and Brands

Retail TouchPoints

3D and AR design studio QReal is moving deeper into direct commerce with the launch of the new multi-brand, multi-category shopping app TRYO. With more than 500 items at launch — including products from Cartier , Gucci , Adidas , New Era and Rolex — TRYO wants to “revolutionize how people shop online” by making AR try-on experiences more easily accessible to both shoppers and brands.

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Predictions 2023: Tech Teams Set Sights On Communication Coordination To Inform Insights Initiatives

Forrester eCommerce

Data and analytics teams are in for a bumpy ride in 2023. Those that can configure their content and communications best will outperform (and outlast) their competitors in the long run.

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eCommerce Profit Margin: Calculate & Increase it through CLV

Omniconvert

Read on and discover what eCommerce Profit Margins means, how to calculate it, and how to increase it through the wonders of Customer Lifetime Value. . The post eCommerce Profit Margin: Calculate & Increase it through CLV appeared first on Omniconvert Ecommerce Growth Blog.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How Food and Beverage Brands Can Use Distribution Checks

Wiser

By the time most products reach the shelf, they have already traveled long distances, been in several shipping and transportation containers, and been handled by many different people just to make their way into the hands of the consumer. This can involve manufacturers, wholesalers, distributors, transportation, retailers, and the store-level employees who display the products on the shelf.

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ClickUp Review: What You Need to Know About This Productivity Software

Ecommerce Platforms

All business owners want to improve the efficiency of their systems and marketing, and one of the best ways to achieve this is by using productivity automation software. The truth is that time management is complex. Most of us rely on several platforms to help us manage our time – online calendars, to-do lists, timers, etc., to help us get things done.

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Is Live Shopping Right for Your Business?

GetElastic

As technology drives shopper experiences , brands must look for new and innovative ways to reach the customer and make a connection. What is live shopping? Live shopping has its origins in Asian markets, and is fast becoming a staple in North America. You may also hear it called live stream shopping, social shopping, streamable shopping, and live commerce.

Apparel 147
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Lowe’s Sells Canadian Business to Sycamore Partners for $400 Million

Retail TouchPoints

Lowe’s has entered into a definitive agreement to sell its Canadian retail business to Sycamore Partners for $400 million in cash plus a performance-based deferred consideration. The business, which is based in Boucherville, Quebec, operates approximately 450 corporate and independent affiliate dealer stores under several different formats and banners, including RONA , Lowe’s Canada , Réno-Dépôt and Dick’s Lumber.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Take A Pragmatic Approach To Embrace A Cloud-Native-First Strategy

Forrester eCommerce

The era of cloud-native transformation is here. Cloud-native is core to modern IT infrastructure, thanks to the power of the Kubernetes distributed compute backbone. Vibrant open source communities, effective product implementations by vendors, and savvy adoption by enterprises have created a dynamic, powerful cloud-native ecosystem that puts cloud scale in the hands of business and […].

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Customer Stickiness and its connection to Customer Loyalty

Omniconvert

Read on and discover what Customer Stickiness means, its importance, and how it relates to sustainably growing your business. The post Customer Stickiness and its connection to Customer Loyalty appeared first on Omniconvert Ecommerce Growth Blog.

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HubSpot vs Salesforce CRM: An Extensive Comparison Guide For 2023!

MakeWebBetter

What’s so fascinating about CRM software that HubSpot vs Salesforce CRM tift is getting stronger daily? Some may feel this tift is baseless. Obviously, because Salesforce CRM is the global player in the market and has been in this field for much more time than HubSpot CRM. However, HubSpot has conveniently covered this gap and [.]. The post HubSpot vs Salesforce CRM: An Extensive Comparison Guide For 2023!

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The Best Turnkey Ecommerce Website Providers

Ecommerce Platforms

Let's be honest – ecommerce is the online money-making opportunity of the decade. ecommerce sales reached $5.2 trillion in 2021, and it's set to hit $8.1 trillion in the next few years. . But, many are reluctant to open an online store because they think it's too complicated or expensive. But the truth is, it's not necessarily as hard as you might think.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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How retailers are connecting the metaverse to the real world and revenue

RetailDive

Brands are diving into virtual environments to connect with young consumers. But are these digital spaces just billboards for brands, or can they have tangible benefits?

Retail 143
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The Future of Ecommerce Demands a Better Understanding of Online Consumer Journeys

Retail TouchPoints

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4 trillion in 2026.”. Yet despite that rosy forecast, some brand marketers are asking themselves if the immense growth over the last couple of years was only due to a once

Consumer 306
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Want To Improve Employees’ Insights-Driven Decision Making? Data Literacy Programs Alone Won’t Help

Forrester eCommerce

Companies want to be insights-driven, customer obsessed, and future fit. This journey includes investing in data literacy or spending on tech. In 2022, 75% of US business decision-makers responded that they are adopting enterprise-wide data literacy, and companies are projected to spend 4.7 trillion dollars on technology globally. But if tech execs think that these […].

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11 of the Best Link-Building Strategies to Grow Your SEO

Digital Doughnut

Starting out on your link-building journey can seem daunting at first. In fact, over half (52%) of marketers say link-building is the trickiest SEO tactic, according to data from Ascend2. It’s also one of the most effective SEO strategies behind on-page content and keyword research.

SEO 128
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Welcome to the New Kibo: Solely Focused on eCommerce, Order Management, and Subscription Commerce

Kibo

Welcome to the New Kibo! As you may have heard, Kibo has spun off the personalization business, which now operates as its own entity under the Monetate Brand. As Kibo’s CTO turned CEO, here’s my take on this exciting announcement: In late 2018, Kibo set out to build the market’s only personalized commerce cloud. The bringing of market-leading personalization solutions into our unified commerce platform was well-received in the market at the time.

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Best Shopify Apps for Fashion Stores

Ecommerce Platforms

You’ve got goods to sell. Customers to contact. Products to move. But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. There’s good news. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. With these apps, you can use minimal development and expensive software engineering time and get started building an online fashion store that gets conv

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Adidas creates ‘Virtual Gear’ product category as it preps for metaverse future

RetailDive

The athletics brand also released its first collection of NFT wearables as it accelerates a “community-based, member-first, open metaverse strategy.

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AP: Amazon Ordered to End Retaliation Against Organizing Employees in Mixed Ruling

Retail TouchPoints

A federal judge has reportedly ordered Amazon to stop retaliating against employees engaged in workplace activism, according to the Associated Press. The ruling is part of a court case the National Labor Relations Board (NLRB) brought against Amazon in March 2022 seeking the reinstatement of an employee who was involved in organizing a warehouse on Staten Island , N.Y.

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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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Enable Site Features That Make Shopping Easy This Holiday Season

Forrester eCommerce

Online holiday sales are expected to grow at a faster rate than holiday sales overall this year. That means retailers must ensure that their websites are set up for success.

Retail 360
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Avoiding Christmas chaos through technology

365 Retail

It’s no secret that Covid-19 has disrupted countless winter plans for both businesses and consumers over the last two years. In 2022, while we haven’t yet fully seen the last of the virus, some might have thought we were heading towards a more ‘normal’ end to the year. . However, with highly publicised inflation rises, and increases to the cost of living through energy price hikes, many consumers are already feeling the crunch in the run up to Christmas.

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Study shows four-day workweek boosts productivity and performance

RetailWire

Thirty-three companies participating in a four-day workweek study found that workers were less stressed and more productive compared to their previous five-day schedules. The companies, most of which were based in the U.S. and Ireland, saw revenues increase 38 percent year-over-year. Jon Leland, chief strategy officer for Kickstarter, which participated in the study, said, “The four-day week has been transformative for our business and our people.

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Fluid Engine vs Editor X (Nov 2022): Choose the Best Site Builder

Ecommerce Platforms

When picking a site builder—whether for ecommerce, blogging, or a business website—you must decide if you want the simplest interface possible, or perhaps something that provides a more complicated infrastructure with improved control. Fluid Engine and Editor X are in the category of site builders where you receive true drag-and-drop editing, CSS customization, and a more advanced interface than the basic page builders from Wix and Weebly.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an