Kissmetrics
JANUARY 21, 2020
SEO has been changing drastically over the years. In 2010, Google made 516 algorithm changes. That number increased to 1,653 in 2016 and to 3,234 in 2018. We don’t have data for the last couple of years, but still, you can bet that the number is continually going up. With over 9 algorithm changes a day, it’s safe to say that it is no longer easy to manipulate or game Google.
Store Growers
JANUARY 29, 2020
Being good at Google Ads doesn’t mean that you can run and scale profitable campaigns. That might sound weird. But it is true. And the reason I know this is because I’ve failed at it plenty of times. Sometimes it was because the business wasn’t ready to run ads , sometimes it was because I was lacking in some other area. This article is about the last part.
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Forrester eCommerce
JANUARY 6, 2020
Preparing for this years list of future channel trends has been an immersive experience to say the least. In 2019, I was able to talk to 497 companies one-on-one about their channel strategy and programs, including 130 of those face-to-face. I received 78 briefings from the technology companies who are inventing new ways to […].
BigCommerce
JANUARY 22, 2020
I hate to be the one to break it to you, but driving traffic to your online store is not…
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
GetElastic
JANUARY 6, 2020
What do you think of when someone says the word “automation?” For me, it’s robots in factories building cars faster than humans ever could. For you, perhaps automation brings to mind artificially intelligent algorithms spotting patterns in data and making decisions in fractions of a second. As a B2B supplier, maybe you associate automation with marketing automation.
Groove
JANUARY 6, 2020
Ranking on a search engine results page (SERP) is crucial if you want searchers to find your eCommerce site. Websites with great SEO strategies appear on the first page of search results and acquire more traffic, resulting in more conversions. Without an SEO strategy, people are not directed to your website because it does not show up in organic search results.
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My Wife Quit Her Job
JANUARY 27, 2020
This detailed guide will teach you how to start an Amazon FBA business selling private label products step by step. Here’s what you will learn. How to find a profitable product to sell on Amazon. How to setup your first Amazon listing the correct way. How to optimize your listings for maximum conversions. How to get early exposure for your products.
Forrester eCommerce
JANUARY 28, 2020
Yes, you read the title of this blog well: GDPR enforcement is on fire! Fines might not always be particularly high, but our analysis shows that – at least in terms of volume – Data Protection Authorities (DPAs) are rapidly increasing their GDPR enforcement activities. And, some interesting trends are also emerging, such as: As […].
BigCommerce
JANUARY 30, 2020
Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.
lateshipment
JANUARY 23, 2020
As a retailer who ships to your customers, have you struggled to decode which carrier is the best for your business? When it comes to choosing between carriers, there are a number of critical factors to keep in mind, such as shipping rates, services, and overall value. Having a better understanding of what the carriers have to offer can help you choose which works best for your eCommerce business.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Groove
JANUARY 14, 2020
We love BigCommerce for many reasons – its flexible APIs, low cost of ownership, and overall product investment in making a user-friendly cloud-based eCommerce platform. Additionally, we love the platform’s flexibility to seamlessly integrate with abandoned cart apps. What is Cart Abandonment? An abandoned cart occurs when a customer adds one item or more to their shopping cart but exits out of a website before purchasing the item(s). 69.57% is the average online shopping cart abandonment rate a
Kissmetrics
JANUARY 7, 2020
If you have ever left a comment on NeilPatel.com, you’ll notice that there is no URL field. Why? Well, a few years ago, blog commenting exploded. I was literally getting thousands of spam comments a day from people just leaving a comment for the purpose of link building instead of providing value to the community. Sure, there are spam plugins like Akismet , but it doesn’t catch everything.
Ecommerce Platforms
JANUARY 15, 2020
How to Come Up with a Business Name and URL for your Online Shop. Ready to transform your business idea into an incredible money-making opportunity? You're going to need one all-important thing first: a business name. Many business leaders assume that choosing the right title is simple. They think that the ideal name will come to them in a flash of inspiration after they've finished designing their website or creating their products.
Forrester eCommerce
JANUARY 3, 2020
The best New Year’s resolution? Become machine-learning-literate! It’s good for your organization, your career, and the sanity of your data scientists. See the new “Shatter The Seven Myths Of Machine Learning” report below for a mini course on machine-learning fundamentals and terminology.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
BigCommerce
JANUARY 22, 2020
Chapter by chapter we’ve unlocked the keys to online small business success. You’ve created a great product.
My Wife Quit Her Job
JANUARY 6, 2020
Elon Musk is one of the most successful entrepreneurs on the planet but he works 100 hours per week. Sheryl Sandberg states that women routinely settle for non-leadership roles because they put their families first. But can you have it both ways? Can a high achiever live a balanced life without making huge sacrifices? A while ago, my buddy James Clear introduced to me to the 4 burners theory.
Groove
JANUARY 27, 2020
It's crucial for eCommerce brands to showcase their products in the best way possible. Although great product photography is an essential component to increasing conversions, eCommerce product videos also help to convert shoppers into customers. According to Wyzowl , 80% of video marketers say video has directly helped increase sales. Let that sink in for a second.
Kissmetrics
JANUARY 14, 2020
I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks. Now, I don’t sell info products as heavily as I used to, but when I focused on it 100% of the time, my numbers were great. Just look at the screenshot above. It’s my revenue on a bad month of selling info products.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Ecommerce Platforms
JANUARY 13, 2020
Printful vs Printify… which ranks better? It’s never an easy task to be the judge. We’ve been asked every so often to give an in-depth summary and recommend the best platform to launch a T-shirt business. . The print-on-demand business model seems to take a blooming knock in the ecommerce industry. Data-backed numbers show that the custom T-shirt printing niche alone is expected to hit $10 billion by 2025. .
Forrester eCommerce
JANUARY 21, 2020
Augmented reality (AR) and the internet of things (IoT). In principle these two hot technologies are a great match, with data streaming from IoT-connected machines to be used by AR-wielding engineers on the factory floor. My latest report, “Combine Augmented And Mixed Reality With IoT To Deliver Insight At The Point Of Need,” began with […].
BigCommerce
JANUARY 30, 2020
Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.
My Wife Quit Her Job
JANUARY 30, 2020
Today I’m thrilled to have Nate Lipton on the show because he runs numerous ecommerce businesses in the cannabis space. For example, GrowersHouse.com is an 8 figure ecommerce store selling growing supplies and he recently launched a line of CBD products over at TruPotency.com. In any case, I have many students and readers who have been asking me questions on how to break into this space so we’re going to have Nate answer these questions directly.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
Groove
JANUARY 8, 2020
A great website design can get your eCommerce store far, but you must proactively guide customers to the products they're searching for to increasingly generate online sales. Online merchandising is one aspect that must not be overlooked in your eCommerce marketing strategy. There are several well-known eCommerce merchandising tactics like cross-selling, up-selling, advanced site search, faceted navigation and customer segmentation.
Omnisend
JANUARY 2, 2020
SMS text messages are living their renaissance. In Omnisend, over Thanksgiving week alone, ecommerce merchants sent more than one million SMS campaigns, and that was more than ever before. DTC brands and ecommerce retailers invest in SMS heavily for a reason. According to VoiceSage, over 90% of SMS messages are read within 3 minutes of Read more The post SMS Campaigns 101: Things To Know Before Starting (With Examples) appeared first on Ecommerce Marketing Automation | Omnisend.
Inflow Insights
JANUARY 22, 2020
In this guide, we’ll share our go-to eCommerce keyword research strategy. This keyword research strategy is great for eCommerce in particular because it is based on intent marketing to optimize every type of page on your eCommerce website. In other words, this process will show you how to find the right keywords to add to your website’s: Homepage. Product descriptions.
Forrester eCommerce
JANUARY 6, 2020
With Holiday peak just behind us, apply lessons from 2019 for wins in 2020 (… and not just during Holiday!). Shoppers are not just looking for a good deal, they want to appease their sense of social responsibility to feel like they’re doing some GOOD with their purchase – or at least, not making it […].
Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence
In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.
BigCommerce
JANUARY 27, 2020
You’ve probably heard the terms API, Public API, or Web API before.
Ecommerce Platforms
JANUARY 6, 2020
The majority of us who want to step into the sphere of ecommerce don't have the time, money, or space to manufacture, store, and deliver wares to customers — if you can relate, then dropshipping is the best solution for you. This business model works wonders for eliminating all the typical headaches that come with running an online store. So, now we've (hopefully) piqued your interest, let's take a look at our step by step guide on how to dropship on Shopify… What's Dropshipping?
Groove
JANUARY 3, 2020
Did you know that 51% of Americans with internet access prefer to shop online? And that number is continuously growing. With the growing majority of people that shop online, it’s crucial for eCommerce websites to showcase their products in the best way possible. It only takes a vague amount of consumer behavior knowledge to understand that shoppers critique product images and base their purchase decisions off of these images.
Omnisend
JANUARY 26, 2020
Some people love Valentine’s Day. Others—not so much. But we can all agree that this is a great occasion for amazing sales. Merchants promote it and customers have no problem shopping for cheaper products as well. To realize how big of a shopping holiday Valentine’s Day has become (and how you can use it to increase your sales). The Read more The post 15 Tips for Valentine’s Day Email Marketing appeared first on Ecommerce Marketing Automation | Omnisend.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
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