April, 2015

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The Data Digest: Navigating The Fragmented Path To Purchase

Forrester Omnichannel

The relentless winter in Boston has finally come to an end! Encouraged by the lukewarm temperatures and sight of grass (which we haven't seen here in months), I set my sights on a new pair of running shoes. Now, where to begin? I can get suggestions from my coworkers, peruse user reviews on my phone on the bus ride home, actually touch and feel the product in person at a sports shop nearby, watch video ads at home on my tablet. the list goes on.

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The Dialog between Segmentation & Personalization and its Impact on Customer Experience

Dynamic Yield

Orchestrate your marketing strategy wisely and serve customers effectively across all your inbound, outbound and real-time channels. The post The Dialog between Segmentation & Personalization and its Impact on Customer Experience appeared first on Dynamic Yield.

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The Roles & Structure of an Agile Personalization & Optimization Team

Dynamic Yield

Defining the roles and responsibilities of a scalable personalization and optimization team. Learn how to structure an agile team! The post The Roles & Structure of an Agile Personalization & Optimization Team appeared first on Dynamic Yield.

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The Dialog between Segmentation & Personalization and its Impact on Customer Experience

Dynamic Yield

Orchestrate your marketing strategy wisely and serve customers effectively across all your inbound, outbound and real-time channels. The post The Dialog between Segmentation & Personalization and its Impact on Customer Experience appeared first on Dynamic Yield.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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10 Powerful Customer Experience Stats and Insights that You Can’t Ignore

Dynamic Yield

Here are 10 must-know stats and insights to get you thinking about your current and future customer experience strategy. The post 10 Powerful Customer Experience Stats and Insights that You Can’t Ignore appeared first on Dynamic Yield.

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Dynamic Yield Named a Representative Vendor in Gartner’s Personalization Market Guide

Dynamic Yield

Leading Analyst Firm Recognizes Dynamic Yield as an Innovative Personalization Engine in the Digital Commerce Market. The post Dynamic Yield Named a Representative Vendor in Gartner’s Personalization Market Guide appeared first on Dynamic Yield.

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The Roles & Structure of an Agile Personalization & Optimization Team

Dynamic Yield

Defining the roles and responsibilities of a scalable personalization and optimization team. Learn how to structure an agile team! The post The Roles & Structure of an Agile Personalization & Optimization Team appeared first on Dynamic Yield.

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[Presentation] Deliver Powerful Personalized Experiences

Dynamic Yield

Learn how to plan and orchestrate your marketing personalization and optimization strategy. The post [Presentation] Deliver Powerful Personalized Experiences appeared first on Dynamic Yield.

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Dynamic Yield Named a Representative Vendor in Gartner’s Personalization Market Guide

Dynamic Yield

Leading Analyst Firm Recognizes Dynamic Yield as an Innovative Personalization Engine in the Digital Commerce Market. The post Dynamic Yield Named a Representative Vendor in Gartner’s Personalization Market Guide appeared first on Dynamic Yield.

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10 Powerful Customer Experience Stats and Insights that You Can’t Ignore

Dynamic Yield

Here are 10 must-know stats and insights to get you thinking about your current and future customer experience strategy. The post 10 Powerful Customer Experience Stats and Insights that You Can’t Ignore appeared first on Dynamic Yield.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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25% Uplift in Conversions

Dynamic Yield

How Winner.com Gained 25% Conversion Uplift in Player Engagement, Retention and Revenue. The post 25% Uplift in Conversions appeared first on Dynamic Yield.

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The Marketer’s Guide to Effective Visitor Segmentation

Dynamic Yield

Extracting the Real Juice from Your Analytics Data. The post The Marketer’s Guide to Effective Visitor Segmentation appeared first on Dynamic Yield.

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Download The Marketer’s Guide to Effective Visitor Segmentation

Dynamic Yield

The post Download The Marketer’s Guide to Effective Visitor Segmentation appeared first on Dynamic Yield.

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Download Winner.com Case Study

Dynamic Yield

The post Download Winner.com Case Study appeared first on Dynamic Yield.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.