Sat.Oct 12, 2019 - Fri.Oct 18, 2019

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5 Reasons Digital Marketing is the Know-how You Need In E-commerce

Omniconvert

Introduction The time to create an online store is now. According to Oberlo, almost two billion people shop online, and by 2021, it is predicted that this number will rise to a whopping 2.14 billion. Without question, technology and digitalization are taking over our world today. With this in mind, it is quite obvious that digital marketing is extremely important when it comes… The post 5 Reasons Digital Marketing is the Know-how You Need In E-commerce appeared first on eCommerce Growth Bl

eCommerce 113
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How Frictionless Shopping Is Transforming Retail

RTP blog

By Ally Azzarelli, GSP Retail As the retail landscape continues to evolve, finding innovative ways to enhance the customer experience is key. Frictionless or cashierless shopping helps customers save time while allowing retailers to gather detailed customer data and boost revenue. From connected cars and curbside pickup to mobile ordering and Scan & Go technology, these time-saving solutions are delivering mostly positive results.

Retail 150
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CBD Shipping 101: Can You Ship CBD and Who Will Ship It?

BigCommerce

Please note, all references to “CBD” or “CBD products” within this post refers to hemp-derived CBD, not marijuana-derived CBD.

Shipping 232
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Omnichannel retail trends that will shape the industry in 2020

Retail Technology Review

A shift in consumer behaviour has seen the retail sector transition from bricks alone to a combination of bricks and clicks. With new shopping demographics purchasing products in a different format, the rise in e-commerce success has no doubt driven the recent retail revolution, with the world of digital proving increasingly important.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Should The ADA Apply To E-Commerce And Mobile Sites As ‘Public Accommodations’?

RTP blog

Last week, The National Retail Federation (NRF) revealed in a statement that it was “disappointed” that the U.S. Supreme Court declined to hear a case that would have enabled it to establish a “reasonable, nationwide standard for evaluating web site accessibility claims filed under the Americans with Disabilities Act (ADA).” A central point of contention is whether a web site is a “public accommodation” within the ADA in the same way that a physical store is.

eCommerce 150
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B2B Ecommerce: Complete Guide for Retailers

SellBrite

Consumers have spent $3.53 trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. This type of ecommerce encompasses any purchase a consumer makes from an online retailer, such as Amazon or Etsy, and is generally what comes to mind when you think of online shopping.

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Q&A with the Experts: Digital Marketing Best Practices for the Holidays

ChannelAdvisor

The holidays are fast approaching and brands and retailers of all sizes are busy with last-minute preparations. To help sellers prepare for the season ahead, we decided to highlight some advice from our Managed Services experts in a Q&A blog series. (Read part I here.) . The ChannelAdvisor Managed Services team works with clients every day to provide strategy and execution in their e-commerce efforts — maximizing their presence on marketplaces and optimizing their digital marketing campaigns

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Four Ways That SD-WAN Is Transforming Retail: The Keys To Accelerating Business At The Network And Services Edge

RTP blog

By Michelle Arney, Cybera Anyone who has shopped recently recognizes just how much rising consumer expectations have changed the retail industry. In particular, consumers are increasingly insisting upon an integrated shopping approach that blurs the lines between physical in-store experiences and digital online experiences. These market trends put even more pressure on retailers that are trying to figure out how to deliver more engaging customer experiences.

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How To Become A Millionaire – 6 Ways I’ve Made Serious Money

My Wife Quit Her Job

If you are living paycheck to paycheck or saddled with debt, you probably think it’s impossible to become a millionaire unless you win the lottery or inherit a large sum of money. And it’s true. If you continue down your current path of spending all the money you earn or working at a dead end job, you’ll never ever become a millionaire.

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Mobilized Employees Engage Buyers With A Trusted Voice

Forrester eCommerce

Employees’ Advocacy Boosts Your Content And Customer Interactions While trust in brands has dwindled, B2B buyers hold those same brands’ employees in high regard as authentic and compelling sources of information. And they want to engage with them. In our new research, “Mobilized Employees Engage Buyers With A Trusted Voice,” Matthew Camuso and I explored […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Order Management Systems: How to Pick the Best OMS for Ecommerce

BigCommerce

In ecommerce, the merchant and the customer share a common goal: to get the product from customer order entry to…

eCommerce 234
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4 tips for a successful Cyber Monday email campaign

GetElastic

Year after year, Cyber Monday (the Monday after Thanksgiving) has proven to be one of the busiest shopping days in terms of sales numbers. The average conversion rate for Cyber Monday emails are the highest among all holiday emails, therefore, it’s crucial to implement effective email marketing campaigns if you’re going to stand out amid all the noise.

eCommerce 152
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277: An Interview With MMA Bobblehead Founder Dave Manley

My Wife Quit Her Job

Today I’m thrilled to have Dave Manley on the show. Dave was a finalist for the 5 Minute Pitch, my Shark Tank like show with Mike Jackness, Greg Mercer and Scott Voelker where we gave away 50,000 in cold hard cash. Dave runs MMA Bobblehead which is an ecommerce business selling bobbleheads of UFC fighters. Dave was one of my favorite contestants on the 5 Minute Pitch and I wanted to a deep dive into his story today and how he makes sales.

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S&R Confessional — The Time I Almost Got Hacked

Forrester eCommerce

I’m continuing the trend my colleague Josh Zelonis started last year during Cybersecurity Awareness Month to share a few stories of the time I almost got hacked. It can — and does — happen to everyone, including folks that should know better. Blaming users for mistakes becomes a trap far too many of us fall […].

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Selling CBD Wholesale: CBD Distributor Opportunities & Getting Into the CBD Business

BigCommerce

Please note, all references to “CBD” or “CBD products” within this post refers to hemp-derived CBD, not marijuana-derived CBD.

Reference 198
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Experience-driven commerce and its impact on B2B

GetElastic

In today’s digital commerce world, customer experience is the key differentiator and competitive basis between brands. Every experience a customer has with both your brand and a competitor will influence their final purchase, and as a result, any commerce offering needs a state-of-the-art solution to capture growth effectively. Great customer experiences are rooted in personalization , and the goal of “one experience per customer” through effective implementation of said personalization can tran

B2B 150
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Late to the e-commerce party: What Marshalls, At Home and others got wrong

Steve Dennis

At a time when many believe that e-commerce is eating the world and brick-and-mortar retail is dying a slow death, it may be hard to believe that some rather large retailers are just now exploring this new-fangled thing we call online shopping. Recently, Marshall’s finally launched e-commerce. The off-price retailer is but one of the brands in the TJX portfolio that has approached the era of digital disruption at a snail’s pace.

eCommerce 112
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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

The California Attorney General Just Published CCPA Rules, And They’re Clear As Mud Privacy wonks have been awaiting AG Becerra’s draft regulations for CCPA to provide guidance on the law. On Oct. 11th, our patience was rewarded with 24 pages of rules that often confuse more than clarify. For example: While CCPA states that covered […].

Marketing 226
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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5 Omnichannel Marketing Ideas for Black Friday and Holiday Campaigns

Omnisend

Black Friday and the holiday season is just around the corner and all marketers are getting ready like crazy. Be it an entry-level or big brand – everyone is eager to get its piece of holiday shopping cake. The biggest headache for most of the merchants is how they can stand out from that overwhelming Read more The post 5 Omnichannel Marketing Ideas for Black Friday and Holiday Campaigns appeared first on Ecommerce Marketing Automation | Omnisend.

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How 5G will power the future of movement via the Internet of Vehicles (IoV)

GetElastic

Right now, it seems like 5G is everywhere , even though this next generation of wireless service has yet to be widely deployed. It’s the subject of massive competition between the U.S. and China (somewhat of a 21st-century space race) and perhaps even greater speculation over rollout, coverage areas and international impact. One thing is certain: 5G is on the near horizon , and with up to 100 times the speed of current wireless networks, it stands to affect nearly every part of our daily lives.

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20 AliExpress Alternatives to Source Your Drop Shipping Products From

A Better Lemonade Stand

There are lots of great AliExpress alternatives out there that you can use to source your drop shipping products. Discover the great alternatives here! The post 20 AliExpress Alternatives to Source Your Drop Shipping Products From appeared first on A Better Lemonade Stand.

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No-Deal Brexit: The Privacy Regulatory Landscape Is About To Become More Complex Than Ever

Forrester eCommerce

The Brexit day is approaching fast, but there is no certainty as to whether or not the UK’s departure from the EU will be accompanied by a withdrawal agreement — or not. Data protection is just one of the many areas that will be affected by Brexit. And under a no-deal scenario, the impact of […].

Customer 215
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Ethoca wins Most Innovative Online Solution at the UK Fraud Awards 2019

Retail Technology Review

Ethoca, the leading provider of collaboration-based technology solutions that help card issuers and online merchants increase card acceptance and stop ecommerce fraud and disputes, has won ‘Most Innovative Online Solution’ at the UK Fraud Awards 2019.

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Understand your customers’ experience to optimize your ecommerce site

GetElastic

With the growing number of options available to online shoppers, your customer’s experience while searching your site will have a direct impact on your sales. Therefore, in order to fully improve and optimize for your digital customers you need to understand how your customers use your ecommerce site and other digital touchpoints. The more seamless the experience, the more likely the customer will return to your website or app.

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What is Direct-to-Consumer and How to Balance D2C with Wholesale

Wiser

Direct-to-consumer strategies have transformed retail, both in the way consumers shop and how brands and retailers manufacture, market, and sell. As with any successful retail strategy, there are pros, cons, and considerations before fully embracing—or rejecting—D2C. Importantly, a winning direct-to-consumer business will artfully navigate the relationships between brand, retailer, and consumer.

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Much to gain for SAP with Bob Stutz Joining their CRM Team

Forrester eCommerce

Bob Stutz and CRM have always been synonymous. Stutz started his CRM career at Siebel, in 1998, in the early days of IT-driven, on-premise CRM. Siebel was a powerhouse in its time, peaking at 45% market share in 2002. Stutz’s tenure ended after it was acquired by Oracle (2005), and he moved to SAP to […].

Marketing 215
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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SaaS Customer Lifetime Value – Four Effective Ways to Enhance Your CLV

Omniconvert

Do you know why 9 out of 10 startups fail? They lose customers faster than they can win new ones.To frame it in technical terms, their churn rate is higher than their customer retention rate.Wait, but what is the churn rate? What is the customer retention rate? Customer Lifetime Value definition In marketing, customer lifetime value (CLV or CLTV) is also known… The post SaaS Customer Lifetime Value – Four Effective Ways to Enhance Your CLV appeared first on eCommerce Growth Blog.

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What’s a Yahoo Store? Is it Worth Having One?

Ecommerce Platforms

Having a small business can be as tasking as it is exciting. Who can relate? Luckily, several services provide you with the tools you need to launch and build an online store. So, in this article, we thought we'd take a look at the Yahoo Store and what it has to offer. Does that sound good to you? Let's dive on in! How Does a Yahoo Store Work? . In short, if you're looking for a reputable place to sell your goodies, Yahoo Store might be worth considering.

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Top WooCommerce Plugins To Drive More Holiday Sales That Works!

MakeWebBetter

The festive season is for three things- Eating, Shopping, and Enjoying! No one likes to sit back in their home eating popcorn. Every individual on this planet has his/her festive plan ready by their side. After food, the thing that comes in mind is shopping. If you think I am talking about shopping only because […]. The post Top WooCommerce Plugins To Drive More Holiday Sales That Works!

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Reflections On Recent Cloud Trends And Alibaba Cloud’s Apsara Conference

Forrester eCommerce

Cloud has been evolving very fast driven by emerging technologies in recent years, and its position has fully changed. As one of the major players of cloud in China, Alibaba Cloud has been making strategic investment in several key areas including emerging technologies to fuel the evolution. You can check more details about my thoughts […].

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib